Full article: http://www.boxoffice...analysis-for-41
The first quarter of 2013 has come to a close, and March is projected to have rung up an estimated $826 million at the box office (official number to be updated Monday evening). That figure represents a noticeable 34 percent increase over February's dismal $616.4 million haul. Year-to-year, March was down 12.3 percent from 2012's record $942.4 million haul for the month.
The good news is that last month saw several films deliver where they needed to. Disney's Oz: The Great and Powerful led the charge with a strong $198.3 million in its first four weeks of release, followed by The Croods with $88.6 million after two weekends in release. G.I. Joe: Retaliation certainly contributed to March's bottom line thanks to its estimated first four-day tally of $51.7 million coming at the tail end of the month. And of course, FilmDistrict's sleeper hitOlympus Has Fallen shouldn't be forgotten either as it has banked $54.7 million so far.