Sunshine, Light, and Joy


This is a post that I've been thinking about for awhile. Recently, I opened up the discussion to other members of the staff to get their feelings on the matter, and their opinions generally matched mine, which is this:

Within the last year or so, there's been a steady increase of negative posts in movie threads. We've always had some heated discussions for some movies, but recently things have not only gotten more histrionic in those threads (generally speaking, the CBM ones), but they've started to spread to other franchises and other movies as well. I'm not talking about out-and-out trolling, I'm talking about members feeling they have to consistently shit on a movie (or studio, or star) simply because they aren't interested in the current project or projects. With every piece of news about a movie, it's now a virtual guarantee that there's a flood of people rushing to say they think it sucks, they don't like the current trailer/tv spot/actor/actress/director/concept. And I get it -- we all have movies we don't like, movies which we think are bad ideas, industry people that just don't appeal to us. But there's a fine line between expressing your opinion about this and doing it so often, with such consistency, that the collective emphasis of all of it basically brings down the entire thread and thus the entire forum.

There's no easy answer to this. We don't want to crush freedom of expression here. But at the same time, the spirit of this forum is for people to have fun talking about the movies they love and the box-office runs they love.

To have fun.

And while it may be fun -- in a sense -- to personally vent about a movie, or to vent at people who dare to enjoy something you don't, it doesn't bring fun to our community. In fact, it generally drags down the overall fun for everyone else. We've had people repeatedly mention to us over the last several months or so that in some cases they don't even bother going into some threads -- even for movies they're curious about! -- because they just don't want to deal with the overall mess those threads contain. And frankly, that matches the personal opinion of most of the staff as well.

So this post is both a request and a warning. 

The request: Next time you feel like taking a dump on a movie (or a topic) for the dozenth time, take a moment to consider whether it's really worth it. People probably already have a good idea of what your attitude about the project is. Maybe just put your posting energy into a movie that you enjoy and love or are excited about.

The warning: The staff is going to be taking a closer look at some of these threads and we'll be more active with temp thread-bans if we think it'll help the overall vibe of the forum. I'd rather we don't have to, but it's not going to constrain any of you too much if you aren't allowed to post about a movie you supposedly don't care about anyway.

Remember the words of Bill and Ted: "Be Excellent to Each Other".

They're just movies, guys. It's about having fun.

Welcome to The Box Office Theory — Forums

Register now to gain access to all of our features. Once registered and logged in, you will be able to contribute to this site by submitting your own content or replying to existing content. You'll be able to customize your profile, receive reputation points as a reward for submitting content, while also communicating with other members via your own private inbox, plus much more! This message will be removed once you have signed in.


Free Account
  • Content count

  • Joined

  • Last visited

Community Reputation


About keysersoze123

  • Rank
  • Birthday

Profile Information

  • Gender

Recent Profile Visitors

1,749 profile views
  1. Next one will not recover. IT will drop even further. Despite Bay making crappy films he has fan base. Without him it will lose audience even faster. I have a feeling Bay intentionally made this without much effort so that studio does not ask him to make another one :-)
  2. @Rsyu where do you see it ending. I am thinking sub 3m finish. It will be frontloaded for sure.
  3. TF4 had good legs despite the douban rating and so not sure if this will have a big impact. But I am pessimistic bcos there could be franchise fatigue in China as well this time.
  4. It should hit pulse top 5 but will it hit as well. intersteller did appear on MT after it went on sale briefly and then disappeared until week of the release.
  5. i saw the 1st one and hated it. Not my cup of tea. Tried to watch 2nd one on TV and gave up after 20 minutes.
  6. Very hard to predict But if you put a gun on my head My OW prediction would be Previews: 40m (from numbers above) OD : 275m (from around 95m PS ) Sat : 330m Sun: 260m OW: 905m Total: 1800m Looking at early reviews at douban its brutal though the number of reviews are only 100's. I dont see it having great legs based on the sample. But this is a movie where we could be way off.
  7. yes. That crashed after 2 days.
  8. it will probably go up with actuals but that is a disappointing number. Could not even beat warcraft.
  9. 1.5x cars. So around 7m OW? How does it compare to TF4?
  10. We will know if civil war dropped bcos of title or SH fatigue.
  11. You cant join a club after it opens. There is no point at all.
  12. Today the PS is motoring on nicely. Run Rate is slightly over 2M per hour. Would probably finish around 90-95m with accelaration later this evening.
  13. IM3 released post avengers mania(on May Day) and broke out. But had atrocious legs(< 6x OD). As bruchav said, I doubt it would have done the same in 2017. We will know based on Spidey's performance this year. But even Civil War with Avengers cast did not do $200 in today's ER.
  14. WW has done great in few other asian markets. Philipines, Taiwan etc. In China it matched the 1st guardians and not too far from the sequel. I think its quite good overall. it has potential to grow with sequel as well.