WTF happened here? This looks like it will actually flame out below 300 cr and well below TZH. Even without the World Cup I doubt it would have touched TZH.
Was it only BOI hyping this as a a potential 500+ cr film or was it the rest of the industry as well? Because missing that mark by >50% suggests that its beyond a WOM/reception problem...it was never contending.
DC/Northern VA presence in top 10 has dwindled. We had only 1 theater typically making the list, AMC Tysons, but increase of more multiplexes near there has eased it's demand.
Not only that, they're also (as always) ignoring Preview:True Friday ratio, choosing to just do the simplest comparison math possible by getting a total Friday number and applying an IM pulled from a comp, without questioning the splits that made up that Friday figure in the first place.
It is?? It's been 13 years, I would think its more like 90M, especially with PLF prominence today.
[I feel like we have had this exact exchange multiple times in the past decade LOL]