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Midnight, 'Twilight', and the Zero Hour Movie Phenomenon


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#1
ShawnMR

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http://www.boxoffice...ft-for-tue-1113

Another big movie season, another franchise finale.

It seems like its becoming a trend these days, but for the third time in just sixteen months one of Hollywood's biggest and most lucrative box office beasts is coming to an end. The Twilight Saga: Breaking Dawn - Part 2 marks the fifth and final film in Stephanie Meyer's book series-turned-movie franchise that seemed like it just began.
It was only four years ago when the first film shocked the industry with its massive $69.6 million opening. Little did anyone expect entering the holiday season of 2008 that a little movie called Twilight would actually out-gross Daniel Craig's second James Bond outing (Quantum of Solace) domestically.

While not expected to be quite as big of a blockbuster as two other recent series finales (The Dark Knight Rises and Harry Potter and the Deathly Hallows Part 2), Breaking Dawn - Part 2 is still a potent figure here at the end of 2012's release schedule. The series has become remarkably consistent since exploding with some of the best opening weekends of all-time, starting with 2009's first sequel New Moon. But the true driving factor of this franchise has always been the fervor of the die hard fans. Without them, the series wouldn't have claimed the two midnight debut records that it has so far.

So, now seems like a perfect time to look at midnight box office performances a little closer.


Edited by Neo, 14 November 2012 - 05:05 AM.

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"It is a capital mistake to theorize before one has data. Insensibly, one begins to twist facts to suit theories, instead of theories to suit facts." - Sherlock Holmes

 

"Nobody in life gets exactly what they thought they were going to get. But if you work really hard and you're kind, amazing things will happen." - Conan O'Brien


#2
ShawnMR

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"It is a capital mistake to theorize before one has data. Insensibly, one begins to twist facts to suit theories, instead of theories to suit facts." - Sherlock Holmes

 

"Nobody in life gets exactly what they thought they were going to get. But if you work really hard and you're kind, amazing things will happen." - Conan O'Brien


#3
baumer

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Sorry.....using mod powers right now....Can't wait to read this one Shawn. :)
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#4
ShawnMR

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Thanks, B. I think you (and several others) will enjoy this one. :)
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"It is a capital mistake to theorize before one has data. Insensibly, one begins to twist facts to suit theories, instead of theories to suit facts." - Sherlock Holmes

 

"Nobody in life gets exactly what they thought they were going to get. But if you work really hard and you're kind, amazing things will happen." - Conan O'Brien


#5
Neo

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bump

Unless Cameron offers SMELL-O-VISION with AVATAR 2, It's not doing more than 400M Plus ..  And YES, I'll bet AVATAR 2 doesn't do more than at best 425M Domestic ... You need to check into rehab if you think TA2 isn't going to make a dent in AVATAR 2's box office ... All Avatar tickets were in 3D. Avatar thread #6901

 

I'll be honest with you, I see Avatar 2 doing half of what the first did. Seriously, I think these sequels will start off below $400M and then just drop further.

 


#6
Kylin Zhang

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35M midnights

#7
Rudolf

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I want a new record

#8
baumer

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The record will not fall, but the 2D record will....hopewfully.

#9
#ED

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The record will not fall, but the 2D record will....hopewfully.

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#10
Neo

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bump

Unless Cameron offers SMELL-O-VISION with AVATAR 2, It's not doing more than 400M Plus ..  And YES, I'll bet AVATAR 2 doesn't do more than at best 425M Domestic ... You need to check into rehab if you think TA2 isn't going to make a dent in AVATAR 2's box office ... All Avatar tickets were in 3D. Avatar thread #6901

 

I'll be honest with you, I see Avatar 2 doing half of what the first did. Seriously, I think these sequels will start off below $400M and then just drop further.

 


#11
ShawnMR

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Bumping this one last time.

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"Nobody in life gets exactly what they thought they were going to get. But if you work really hard and you're kind, amazing things will happen." - Conan O'Brien


#12
Noctis

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Loved reading this. As spizzer once said, DH2's midnight continues to become more and more godly. Take away 3D/IMAX, and it would still be around $39m. That's still 30% more tickets sold than BD1/Eclipse/TDKR.

#13
Noctis

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You really should write more articles. I always enjoy reading them.

#14
ShawnMR

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Thanks, Noctis. I definitely am aiming to write more in the very near future. I usually try to get at least 2 pieces up per week.

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"It is a capital mistake to theorize before one has data. Insensibly, one begins to twist facts to suit theories, instead of theories to suit facts." - Sherlock Holmes

 

"Nobody in life gets exactly what they thought they were going to get. But if you work really hard and you're kind, amazing things will happen." - Conan O'Brien



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