Sunshine, Light, and Joy

 

This is a post that I've been thinking about for awhile. Recently, I opened up the discussion to other members of the staff to get their feelings on the matter, and their opinions generally matched mine, which is this:

Within the last year or so, there's been a steady increase of negative posts in movie threads. We've always had some heated discussions for some movies, but recently things have not only gotten more histrionic in those threads (generally speaking, the CBM ones), but they've started to spread to other franchises and other movies as well. I'm not talking about out-and-out trolling, I'm talking about members feeling they have to consistently shit on a movie (or studio, or star) simply because they aren't interested in the current project or projects. With every piece of news about a movie, it's now a virtual guarantee that there's a flood of people rushing to say they think it sucks, they don't like the current trailer/tv spot/actor/actress/director/concept. And I get it -- we all have movies we don't like, movies which we think are bad ideas, industry people that just don't appeal to us. But there's a fine line between expressing your opinion about this and doing it so often, with such consistency, that the collective emphasis of all of it basically brings down the entire thread and thus the entire forum.

There's no easy answer to this. We don't want to crush freedom of expression here. But at the same time, the spirit of this forum is for people to have fun talking about the movies they love and the box-office runs they love.

To have fun.

And while it may be fun -- in a sense -- to personally vent about a movie, or to vent at people who dare to enjoy something you don't, it doesn't bring fun to our community. In fact, it generally drags down the overall fun for everyone else. We've had people repeatedly mention to us over the last several months or so that in some cases they don't even bother going into some threads -- even for movies they're curious about! -- because they just don't want to deal with the overall mess those threads contain. And frankly, that matches the personal opinion of most of the staff as well.

So this post is both a request and a warning. 

The request: Next time you feel like taking a dump on a movie (or a topic) for the dozenth time, take a moment to consider whether it's really worth it. People probably already have a good idea of what your attitude about the project is. Maybe just put your posting energy into a movie that you enjoy and love or are excited about.

The warning: The staff is going to be taking a closer look at some of these threads and we'll be more active with temp thread-bans if we think it'll help the overall vibe of the forum. I'd rather we don't have to, but it's not going to constrain any of you too much if you aren't allowed to post about a movie you supposedly don't care about anyway.

Remember the words of Bill and Ted: "Be Excellent to Each Other".

They're just movies, guys. It's about having fun.

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Bluebomb

Hong Kong
HK 7/28 EST: Typhoon will strike HK on Tuesday; Cold War 2 biggest Chinese film all time; Jason Bourne biggest OW in franchise, guns down Ice Age 5; Ice Age 5 makes no splash; Suicide Squad 8/4

2,875 posts in this topic

1/5 Update:Girl with the Dragon Tattoo will debut on top with about $375,000. MI4 headed for a 60% drop. SH2 is down about 70% from last weekend. Breaking Dawn Part 1 is declining in the 75-80% range.

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When is 'My Name in Khan' opening in HK?

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It opened this week...check the first post for the full schedule for this month.My Name is Khan is looking at a weekend of about $15,000-$20,000 from 4 theaters.

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3 Idiots passed 2.9m this weekend. 3 Idiots has a small chance of making it to 3m. I fear the Chinese New Year releases will kill off any and all holdovers including 3 Idiots...3 Idiots already seems to be fading a lot. I think the best case for it is 2.97m..of course, if by a small miracle it stays in theaters on Chinese New Year, then 3m could happen.

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Weekend actuals

1. The Girl with the Dragon Tattoo - $424,778

X. New Year's Eve - $163,998

<table border="1" cellpadding="0" cellspacing="3" class="tablebg table1"> <tbody> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> </td> <td bgcolor="#ffffff" colspan="1"> </td> <td bgcolor="#ffffff" colspan="1"> Thursday Actuals</td> <td bgcolor="#ffffff" colspan="1"> </td> <td bgcolor="#ffffff" colspan="1"> </td> <td bgcolor="#ffffff" colspan="1"> </td> <td bgcolor="#ffffff" colspan="1"> </td> <td bgcolor="#ffffff" colspan="1"> </td> <td bgcolor="#ffffff" colspan="1"> January 5</td> </tr> <tr class="1"> <td bgcolor="#003300" colspan="1"> LW</td> <td bgcolor="#003300" colspan="1"> TW</td> <td bgcolor="#003300" colspan="1"> Title</td> <td bgcolor="#003300" colspan="1"> Last Thu. (USD)</td> <td bgcolor="#003300" colspan="1"> Thursday (USD)</td> <td bgcolor="#003300" colspan="1"> % chg</td> <td bgcolor="#003300" colspan="1"> Theaters</td> <td bgcolor="#003300" colspan="1"> Days</td> <td bgcolor="#003300" colspan="1"> Total</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> 1</td> <td bgcolor="#ffffff" colspan="1"> The Girl with the Dragon Tattoo</td> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> $59,790</td> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> 37</td> <td bgcolor="#ffffff" colspan="1"> 1</td> <td bgcolor="#ffffff" colspan="1"> $149,372</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> 1</td> <td bgcolor="#ffffff" colspan="1"> 2</td> <td bgcolor="#ffffff" colspan="1"> Mission Impossible: Ghost Protocol</td> <td bgcolor="#ffffff" colspan="1"> $142,229</td> <td bgcolor="#ffffff" colspan="1"> $46,793</td> <td bgcolor="#ffffff" colspan="1"> -67.1%</td> <td bgcolor="#ffffff" colspan="1"> 45</td> <td bgcolor="#ffffff" colspan="1"> 22</td> <td bgcolor="#ffffff" colspan="1"> $5,018,910</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> 3</td> <td bgcolor="#ffffff" colspan="1"> New Year's Eve</td> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> $29,612</td> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> 38</td> <td bgcolor="#ffffff" colspan="1"> 1</td> <td bgcolor="#ffffff" colspan="1"> $29,612</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> 3</td> <td bgcolor="#ffffff" colspan="1"> 4</td> <td bgcolor="#ffffff" colspan="1"> Sherlock Holmes: A Game of Shadows</td> <td bgcolor="#ffffff" colspan="1"> $74,079</td> <td bgcolor="#ffffff" colspan="1"> $21,601</td> <td bgcolor="#ffffff" colspan="1"> -70.8%</td> <td bgcolor="#ffffff" colspan="1"> 33</td> <td bgcolor="#ffffff" colspan="1"> 22</td> <td bgcolor="#ffffff" colspan="1"> $3,274,207</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> 2</td> <td bgcolor="#ffffff" colspan="1"> 5</td> <td bgcolor="#ffffff" colspan="1"> Turning Point 2</td> <td bgcolor="#ffffff" colspan="1"> $86,526</td> <td bgcolor="#ffffff" colspan="1"> $17,810</td> <td bgcolor="#ffffff" colspan="1"> -79.4%</td> <td bgcolor="#ffffff" colspan="1"> 33</td> <td bgcolor="#ffffff" colspan="1"> 8</td> <td bgcolor="#ffffff" colspan="1"> $674,600</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> 4</td> <td bgcolor="#ffffff" colspan="1"> 6</td> <td bgcolor="#ffffff" colspan="1"> Twilight: Breaking Dawn Part 1</td> <td bgcolor="#ffffff" colspan="1"> $68,228</td> <td bgcolor="#ffffff" colspan="1"> $15,193</td> <td bgcolor="#ffffff" colspan="1"> -77.7%</td> <td bgcolor="#ffffff" colspan="1"> 27</td> <td bgcolor="#ffffff" colspan="1"> 15</td> <td bgcolor="#ffffff" colspan="1"> $1,876,033</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> 9</td> <td bgcolor="#ffffff" colspan="1"> 7</td> <td bgcolor="#ffffff" colspan="1"> The Skin I Live In</td> <td bgcolor="#ffffff" colspan="1"> $19,041</td> <td bgcolor="#ffffff" colspan="1"> $11,182</td> <td bgcolor="#ffffff" colspan="1"> -41.3%</td> <td bgcolor="#ffffff" colspan="1"> 6</td> <td bgcolor="#ffffff" colspan="1"> 8</td> <td bgcolor="#ffffff" colspan="1"> $194,441</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> 8</td> <td bgcolor="#ffffff" colspan="1"> The Awakening</td> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> $10,391</td> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> 16</td> <td bgcolor="#ffffff" colspan="1"> 1</td> <td bgcolor="#ffffff" colspan="1"> $28,329</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> 7</td> <td bgcolor="#ffffff" colspan="1"> 9</td> <td bgcolor="#ffffff" colspan="1"> We Bought A Zoo</td> <td bgcolor="#ffffff" colspan="1"> $38,178</td> <td bgcolor="#ffffff" colspan="1"> $8,461</td> <td bgcolor="#ffffff" colspan="1"> -77.8%</td> <td bgcolor="#ffffff" colspan="1"> 24</td> <td bgcolor="#ffffff" colspan="1"> 8</td> <td bgcolor="#ffffff" colspan="1"> $327,074</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> 8</td> <td bgcolor="#ffffff" colspan="1"> 10</td> <td bgcolor="#ffffff" colspan="1"> The Flying Swords of Dragon Gate</td> <td bgcolor="#ffffff" colspan="1"> $26,006</td> <td bgcolor="#ffffff" colspan="1"> $5,391</td> <td bgcolor="#ffffff" colspan="1"> -79.3%</td> <td bgcolor="#ffffff" colspan="1"> 15</td> <td bgcolor="#ffffff" colspan="1"> 15</td> <td bgcolor="#ffffff" colspan="1"> $729,754</td> </tr> </tbody></table>

<table border="1" cellpadding="0" cellspacing="3" class="tablebg table1"> <tbody> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> You Are the Apple of My Eye</td> <td bgcolor="#ffffff" colspan="1"> $7,917,789</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> 3 Idiots</td> <td bgcolor="#ffffff" colspan="1"> $2,896,264</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> The Adventures of Tintin: The Secret of the Unicorn</td> <td bgcolor="#ffffff" colspan="1"> $1,172,823</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> Alvin and the Chipmunks: Chipwrecked</td> <td bgcolor="#ffffff" colspan="1"> $1,162,169</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> Happy Feet 2</td> <td bgcolor="#ffffff" colspan="1"> $779,899</td> </tr> </tbody></table>

January 12 schedules<table border="1" cellpadding="0" cellspacing="3" class="tablebg table1"> <tbody> <tr class="1"> <td bgcolor="#993366" colspan="1"> Pacific Place</td> <td bgcolor="#993366" colspan="1"> </td> <td bgcolor="#993366" colspan="1"> </td> </tr> <tr class="1"> <td bgcolor="#993366" colspan="1"> New</td> <td bgcolor="#993366" colspan="1"> Holdovers</td> <td bgcolor="#993366" colspan="1"> Leaving</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> The Darkest Hour 3D - 6 showings</td> <td bgcolor="#ffffff" colspan="1"> New Year's Eve - 2 showings (▼ 5)</td> <td bgcolor="#ffffff" colspan="1"> The Twilight Saga: Breaking Dawn Part 1</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> The Great Magician - 4 showings</td> <td bgcolor="#ffffff" colspan="1"> The Girl with the Dragon Tattoo - 5 showings (-)</td> <td bgcolor="#ffffff" colspan="1"> 3 Idiots</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> </td> <td bgcolor="#ffffff" colspan="1"> The Skin I Live In - 3 showings (▼ 5)</td> <td bgcolor="#ffffff" colspan="1"> </td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> </td> <td bgcolor="#ffffff" colspan="1"> We Bought A Zoo - 3 showings (▲ 1)</td> <td bgcolor="#ffffff" colspan="1"> </td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> </td> <td bgcolor="#ffffff" colspan="1"> Alvin and the Chipmunks: Chipwrecked (Eng.) - 2 showings (▲ 1)</td> <td bgcolor="#ffffff" colspan="1"> </td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> </td> <td bgcolor="#ffffff" colspan="1"> Sherlock Holmes: A Game of Shadows - 2 showings (▼ 3)</td> <td bgcolor="#ffffff" colspan="1"> </td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> </td> <td bgcolor="#ffffff" colspan="1"> Mission Impossible: Ghost Protocol - 5 showings (-)</td> <td bgcolor="#ffffff" colspan="1"> </td> </tr> </tbody></table>

<table border="1" cellpadding="0" cellspacing="3" class="tablebg table1"> <tbody> <tr class="1"> <td bgcolor="#ffff00" colspan="1"> Olympian City</td> <td bgcolor="#ffff00" colspan="1"> </td> <td bgcolor="#ffff00" colspan="1"> </td> </tr> <tr class="1"> <td bgcolor="#ffff00" colspan="1"> New</td> <td bgcolor="#ffff00" colspan="1"> Holdovers</td> <td bgcolor="#ffff00" colspan="1"> Leaving</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> The Darkest Hour 3D - 10 showings</td> <td bgcolor="#ffffff" colspan="1"> New Year's Eve - 2 showings (▼ 5)</td> <td bgcolor="#ffffff" colspan="1"> Speed Angels</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> The Great Magician - 9 showings</td> <td bgcolor="#ffffff" colspan="1"> The Awakening - 1 showing (▼ 4)</td> <td bgcolor="#ffffff" colspan="1"> Turning Point 2</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> </td> <td bgcolor="#ffffff" colspan="1"> The Girl with the Dragon Tattoo - 5 showings (-)</td> <td bgcolor="#ffffff" colspan="1"> We Bought A Zoo</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> </td> <td bgcolor="#ffffff" colspan="1"> The Twilight Saga: Breaking Dawn Part 1 - 1 showing (▼ 2)</td> <td bgcolor="#ffffff" colspan="1"> Alvin and the Chipmunks: Chipwrecked (Can.)</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> </td> <td bgcolor="#ffffff" colspan="1"> Sherlock Holmes: A Game of Shadows - 1 showing (▼ 2)</td> <td bgcolor="#ffffff" colspan="1"> The Flying Swords of Dragon Gate (Can.)</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> </td> <td bgcolor="#ffffff" colspan="1"> Mission Impossible: Ghost Protocol - 3 showings (▼ 5)</td> <td bgcolor="#ffffff" colspan="1"> </td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> </td> <td bgcolor="#ffffff" colspan="1"> 3 Idiots - 1 showing (▼ 2)</td> <td bgcolor="#ffffff" colspan="1"> </td> </tr> </tbody></table>

<table border="1" cellpadding="0" cellspacing="3" class="tablebg table1"> <tbody> <tr class="1"> <td bgcolor="#ffcc00" colspan="1"> The One</td> <td bgcolor="#ffcc00" colspan="1"> </td> <td bgcolor="#ffcc00" colspan="1"> </td> </tr> <tr class="1"> <td bgcolor="#ffcc00" colspan="1"> New</td> <td bgcolor="#ffcc00" colspan="1"> Holdovers</td> <td bgcolor="#ffcc00" colspan="1"> Leaving</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> The Darkest Hour 3D - 9 showings</td> <td bgcolor="#ffffff" colspan="1"> New Year's Eve - 1 showing (▼ 5)</td> <td bgcolor="#ffffff" colspan="1"> Speed Angels</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> The Great Magician - 6 showings</td> <td bgcolor="#ffffff" colspan="1"> The Girl with the Dragon Tattoo - 5 showings (-)</td> <td bgcolor="#ffffff" colspan="1"> Texas Killing Fields</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> </td> <td bgcolor="#ffffff" colspan="1"> The Skin I Live In - 5 showings (▼ 6)</td> <td bgcolor="#ffffff" colspan="1"> Turning Point 2</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> </td> <td bgcolor="#ffffff" colspan="1"> We Bought A Zoo - 1 showing (-)</td> <td bgcolor="#ffffff" colspan="1"> </td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> </td> <td bgcolor="#ffffff" colspan="1"> The Twilight Saga: Breaking Dawn Part 1 - 1 showing (-)</td> <td bgcolor="#ffffff" colspan="1"> </td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> </td> <td bgcolor="#ffffff" colspan="1"> Sherlock Holmes: A Game of Shadows - 1 showing (▼ 2)</td> <td bgcolor="#ffffff" colspan="1"> </td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> </td> <td bgcolor="#ffffff" colspan="1"> Mission Impossible: Ghost Protocol - 2 showings (▼ 5)</td> <td bgcolor="#ffffff" colspan="1"> </td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> </td> <td bgcolor="#ffffff" colspan="1"> 3 Idiots - 1 showing (▼ 2)</td> <td bgcolor="#ffffff" colspan="1"> </td> </tr> </tbody></table>

January 12 Predictions

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<table border="1" cellpadding="0" cellspacing="3" class="tablebg table1"> <tbody> <tr class="1">

</tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> </td> <td bgcolor="#ffffff" colspan="1"> Thursday adm.</td> <td bgcolor="#ffffff" colspan="1"> (so far)</td> <td bgcolor="#ffffff" colspan="1"> </td> <td bgcolor="#ffffff" colspan="1"> January 12</td> </tr> <tr class="1"> <td bgcolor="#00ffff" colspan="1"> Rank</td> <td bgcolor="#00ffff" colspan="1"> Title</td> <td bgcolor="#00ffff" colspan="1"> LW</td> <td bgcolor="#00ffff" colspan="1"> TW</td> <td bgcolor="#00ffff" colspan="1"> % chg</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> 1</td> <td bgcolor="#ffffff" colspan="1"> The Darkest Hour 3D</td> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> 4,963</td> <td bgcolor="#ffffff" colspan="1"> --</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> 2</td> <td bgcolor="#ffffff" colspan="1"> The Great Magician</td> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> 3,620</td> <td bgcolor="#ffffff" colspan="1"> --</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> 3</td> <td bgcolor="#ffffff" colspan="1"> The Girl with the Dragon Tattoo</td> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> 1,366</td> <td bgcolor="#ffffff" colspan="1"> --</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> 4</td> <td bgcolor="#ffffff" colspan="1"> Mission Impossible: Ghost Protocol</td> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> 1,233</td> <td bgcolor="#ffffff" colspan="1"> --</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> 5</td> <td bgcolor="#ffffff" colspan="1"> The Skin I Live In</td> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> 454</td> <td bgcolor="#ffffff" colspan="1"> --</td> </tr> </tbody></table>

1/12 THU Update: Great Magician is catching up with The Darkest Hour. It will soon overtake Darkest Hour in admissions.

Chinese New Year notes:

- The Flowers of War is once again receiving special screenings this weekend. This will be its 4th week of advanced screenings.

- From Up on Poppy Hill will have a lot of special screenings on Saturday/Sunday. This will be its 2nd week of advanced screenings. It also has the potential to sneak into the top 5 on both days.

- The Viral Factor will have public screenings starting on January 19.

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Thursday final admissions

<table border="1" cellpadding="0" cellspacing="3" class="tablebg table1"> <tbody> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> </td> <td bgcolor="#ffffff" colspan="1"> Thursday adm.</td> <td bgcolor="#ffffff" colspan="1"> </td> <td bgcolor="#ffffff" colspan="1"> </td> <td bgcolor="#ffffff" colspan="1"> January 12</td> </tr> <tr class="1"> <td bgcolor="#00ffff" colspan="1"> Rank</td> <td bgcolor="#00ffff" colspan="1"> Title</td> <td bgcolor="#00ffff" colspan="1"> LW</td> <td bgcolor="#00ffff" colspan="1"> TW</td> <td bgcolor="#00ffff" colspan="1"> % chg</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> 1</td> <td bgcolor="#ffffff" colspan="1"> The Great Magician</td> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> 10,453</td> <td bgcolor="#ffffff" colspan="1"> --</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> 2</td> <td bgcolor="#ffffff" colspan="1"> The Darkest Hour 3D</td> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> 8,798</td> <td bgcolor="#ffffff" colspan="1"> --</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> 3</td> <td bgcolor="#ffffff" colspan="1"> The Girl with the Dragon Tattoo</td> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> 3,829</td> <td bgcolor="#ffffff" colspan="1"> --</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> 4</td> <td bgcolor="#ffffff" colspan="1"> Mission Impossible: Ghost Protocol</td> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> 3,173</td> <td bgcolor="#ffffff" colspan="1"> --</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> 5</td> <td bgcolor="#ffffff" colspan="1"> The Skin I Live In</td> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> 1,312</td> <td bgcolor="#ffffff" colspan="1"> --</td> </tr> </tbody></table>

<table border="1" cellpadding="0" cellspacing="3" class="tablebg table1"> <tbody> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> </td> <td bgcolor="#ffffff" colspan="1"> </td> <td bgcolor="#ffffff" colspan="1"> Thursday Actuals</td> <td bgcolor="#ffffff" colspan="1"> </td> <td bgcolor="#ffffff" colspan="1"> </td> <td bgcolor="#ffffff" colspan="1"> </td> <td bgcolor="#ffffff" colspan="1"> </td> <td bgcolor="#ffffff" colspan="1"> </td> <td bgcolor="#ffffff" colspan="1"> January 12</td> </tr> <tr class="1"> <td bgcolor="#003300" colspan="1"> LW</td> <td bgcolor="#003300" colspan="1"> TW</td> <td bgcolor="#003300" colspan="1"> Title</td> <td bgcolor="#003300" colspan="1"> Last Thu. (USD)</td> <td bgcolor="#003300" colspan="1"> Thursday (USD)</td> <td bgcolor="#003300" colspan="1"> % chg</td> <td bgcolor="#003300" colspan="1"> Theaters</td> <td bgcolor="#003300" colspan="1"> Days</td> <td bgcolor="#003300" colspan="1"> Total</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> 1</td> <td bgcolor="#ffffff" colspan="1"> The Darkest Hour</td> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> $111,682</td> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> 43</td> <td bgcolor="#ffffff" colspan="1"> 1</td> <td bgcolor="#ffffff" colspan="1"> $111,682</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> 2</td> <td bgcolor="#ffffff" colspan="1"> The Great Magician</td> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> $71,641</td> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> 41</td> <td bgcolor="#ffffff" colspan="1"> 1</td> <td bgcolor="#ffffff" colspan="1"> $71,641</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> 1</td> <td bgcolor="#ffffff" colspan="1"> 3</td> <td bgcolor="#ffffff" colspan="1"> The Girl with the Dragon Tattoo</td> <td bgcolor="#ffffff" colspan="1"> $59,790</td> <td bgcolor="#ffffff" colspan="1"> $31,483</td> <td bgcolor="#ffffff" colspan="1"> -47.3%</td> <td bgcolor="#ffffff" colspan="1"> 42</td> <td bgcolor="#ffffff" colspan="1"> 8</td> <td bgcolor="#ffffff" colspan="1"> $628,276</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> 2</td> <td bgcolor="#ffffff" colspan="1"> 4</td> <td bgcolor="#ffffff" colspan="1"> Mission Impossible: Ghost Protocol</td> <td bgcolor="#ffffff" colspan="1"> $46,793</td> <td bgcolor="#ffffff" colspan="1"> $22,697</td> <td bgcolor="#ffffff" colspan="1"> -51.5%</td> <td bgcolor="#ffffff" colspan="1"> 39</td> <td bgcolor="#ffffff" colspan="1"> 29</td> <td bgcolor="#ffffff" colspan="1"> $5,427,939</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> 4</td> <td bgcolor="#ffffff" colspan="1"> 5</td> <td bgcolor="#ffffff" colspan="1"> Sherlock Holmes: A Game of Shadows</td> <td bgcolor="#ffffff" colspan="1"> $21,601</td> <td bgcolor="#ffffff" colspan="1"> $9,163</td> <td bgcolor="#ffffff" colspan="1"> -57.6%</td> <td bgcolor="#ffffff" colspan="1"> 28</td> <td bgcolor="#ffffff" colspan="1"> 29</td> <td bgcolor="#ffffff" colspan="1"> $3,450,752</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> 6</td> <td bgcolor="#ffffff" colspan="1"> 6</td> <td bgcolor="#ffffff" colspan="1"> Twilight: Breaking Dawn Part 1</td> <td bgcolor="#ffffff" colspan="1"> $15,193</td> <td bgcolor="#ffffff" colspan="1"> $9,106</td> <td bgcolor="#ffffff" colspan="1"> -40.1%</td> <td bgcolor="#ffffff" colspan="1"> 18</td> <td bgcolor="#ffffff" colspan="1"> 22</td> <td bgcolor="#ffffff" colspan="1"> $2,012,497</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> 7</td> <td bgcolor="#ffffff" colspan="1"> 7</td> <td bgcolor="#ffffff" colspan="1"> The Skin I Live In</td> <td bgcolor="#ffffff" colspan="1"> $11,182</td> <td bgcolor="#ffffff" colspan="1"> $7,871</td> <td bgcolor="#ffffff" colspan="1"> -29.6%</td> <td bgcolor="#ffffff" colspan="1"> 5</td> <td bgcolor="#ffffff" colspan="1"> 15</td> <td bgcolor="#ffffff" colspan="1"> $292,251</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> 5</td> <td bgcolor="#ffffff" colspan="1"> 8</td> <td bgcolor="#ffffff" colspan="1"> Turning Point 2</td> <td bgcolor="#ffffff" colspan="1"> $17,810</td> <td bgcolor="#ffffff" colspan="1"> $7,575</td> <td bgcolor="#ffffff" colspan="1"> -57.5%</td> <td bgcolor="#ffffff" colspan="1"> 24</td> <td bgcolor="#ffffff" colspan="1"> 15</td> <td bgcolor="#ffffff" colspan="1"> $825,993</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> 3</td> <td bgcolor="#ffffff" colspan="1"> 9</td> <td bgcolor="#ffffff" colspan="1"> New Year's Eve</td> <td bgcolor="#ffffff" colspan="1"> $29,612</td> <td bgcolor="#ffffff" colspan="1"> $4,919</td> <td bgcolor="#ffffff" colspan="1"> -83.4%</td> <td bgcolor="#ffffff" colspan="1"> 28</td> <td bgcolor="#ffffff" colspan="1"> 8</td> <td bgcolor="#ffffff" colspan="1"> $213,717</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> 9</td> <td bgcolor="#ffffff" colspan="1"> 10</td> <td bgcolor="#ffffff" colspan="1"> We Bought A Zoo</td> <td bgcolor="#ffffff" colspan="1"> $8,461</td> <td bgcolor="#ffffff" colspan="1"> $4,526</td> <td bgcolor="#ffffff" colspan="1"> -46.5%</td> <td bgcolor="#ffffff" colspan="1"> 17</td> <td bgcolor="#ffffff" colspan="1"> 15</td> <td bgcolor="#ffffff" colspan="1"> $396,535</td> </tr> </tbody></table>

<table border="1" cellpadding="0" cellspacing="3" class="tablebg table1"> <tbody> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> You Are the Apple of My Eye</td> <td bgcolor="#ffffff" colspan="1"> $7,937,115</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> 3 Idiots</td> <td bgcolor="#ffffff" colspan="1"> $2,929,019</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> Alvin and the Chipmunks: Chipwrecked</td> <td bgcolor="#ffffff" colspan="1"> $1,224,239</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> The Adventures of Tintin: The Secret of the Unicorn</td> <td bgcolor="#ffffff" colspan="1"> $1,172,602</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> Happy Feet 2</td> <td bgcolor="#ffffff" colspan="1"> $817,131</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> The Flying Swords of Dragon Gate</td> <td bgcolor="#ffffff" colspan="1"> $774,362</td> </tr> </tbody></table>

That actual for The Darkest Hour looks odd. I can't imagine it having a higher OD than Immortals by $20,000 when it was 5,000 admissions behind Immortals' OD admissions. If we apply Immortals' OD multiplier to The Darkest Hour, Hour would come in below The Great Magician's OD. As a sidenote, there were no price adjustments for 3D releases in December. The hikes only applied to 2D releases.

Dragon Tattoo had a fairly good hold. Mission Impossible did well too. I see them flip-flopping when this weekend is over. MI4 will pass 5.5m but not much more. It might get to 5.6m before the holidays. Sherlock Holmes will get to 3.5m before it's taken out of theaters next week. Breaking Dawn had an excellent hold. It will still end up leaving theaters next week below Twilight's number. Pretty amazing that Twilight's number still holds up to this day when comparing it to the other films in the franchise. The Skin I Live In is holding well but it is too ambitious to suggest that it will match Tree of Life's number. It better hope that the arthouse theaters keep showing this, otherwise this will go kaput too next week. Turning Point 2 will come in well below its predecessor. It won't even make half of what the first one made. New Year's Eve crashed and burned. They got what they deserved for scheduling this after the holiday. We Bought A Zoo has done OK.

You Are the Apple of My Eye and 3 Idiots runs look just about over. Their upcoming milestones won't be achieved. Alvin passes Tintin. Good performance from Alvin as it increased about 50% from the second movie. Tintin disappointed.

<table border="1" cellpadding="0" cellspacing="3" class="tablebg table1"> <tbody> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> </td> <td bgcolor="#ffffff" colspan="1"> Friday adm.</td> <td bgcolor="#ffffff" colspan="1"> (so far)</td> <td bgcolor="#ffffff" colspan="1"> </td> <td bgcolor="#ffffff" colspan="1"> </td> <td bgcolor="#ffffff" colspan="1"> January 13</td> </tr> <tr class="1"> <td bgcolor="#00ffff" colspan="1"> Rank</td> <td bgcolor="#00ffff" colspan="1"> Title</td> <td bgcolor="#00ffff" colspan="1"> LW</td> <td bgcolor="#00ffff" colspan="1"> TW</td> <td bgcolor="#00ffff" colspan="1"> WKD % chg</td> <td bgcolor="#00ffff" colspan="1"> QD % chg</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> 1</td> <td bgcolor="#ffffff" colspan="1"> The Darkest Hour 3D</td> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> 5,917</td> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> +19.2%</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> 2</td> <td bgcolor="#ffffff" colspan="1"> The Great Magician</td> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> 5,585</td> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> +54.3%</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> 3</td> <td bgcolor="#ffffff" colspan="1"> The Girl with the Dragon Tattoo</td> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> 2,808</td> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> +105.6%</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> 4</td> <td bgcolor="#ffffff" colspan="1"> Mission Impossible: Ghost Protocol</td> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> 2,128</td> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> +72.6%</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> 5</td> <td bgcolor="#ffffff" colspan="1"> The Skin I Live In</td> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> 920</td> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> +102.6%</td> </tr> </tbody></table>

<table border="1" cellpadding="0" cellspacing="3" class="tablebg table1"> <tbody> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> </td> <td bgcolor="#ffffff" colspan="1"> Friday adm.</td> <td bgcolor="#ffffff" colspan="1"> </td> <td bgcolor="#ffffff" colspan="1"> </td> <td bgcolor="#ffffff" colspan="1"> </td> <td bgcolor="#ffffff" colspan="1"> January 13</td> </tr> <tr class="1"> <td bgcolor="#00ffff" colspan="1"> Rank</td> <td bgcolor="#00ffff" colspan="1"> Title</td> <td bgcolor="#00ffff" colspan="1"> LW</td> <td bgcolor="#00ffff" colspan="1"> TW</td> <td bgcolor="#00ffff" colspan="1"> WKD % chg</td> <td bgcolor="#00ffff" colspan="1"> QD % chg</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> 1</td> <td bgcolor="#ffffff" colspan="1"> The Great Magician</td> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> 14,110</td> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> +35.0%</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> 2</td> <td bgcolor="#ffffff" colspan="1"> The Darkest Hour 3D</td> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> 10,233</td> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> +16.3%</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> 3</td> <td bgcolor="#ffffff" colspan="1"> The Girl with the Dragon Tattoo</td> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> 6,716</td> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> +75.4%</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> 4</td> <td bgcolor="#ffffff" colspan="1"> Mission Impossible: Ghost Protocol</td> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> 5,585</td> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> +76.0%</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> 5</td> <td bgcolor="#ffffff" colspan="1"> The Skin I Live In</td> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> 2,313</td> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> +76.3%</td> </tr> </tbody></table>

Nothing to see here except Great Magician pulling away from Darkest Hour.

Edit: Forgot to add last weekend's actuals.

<table border="1" cellpadding="0" cellspacing="3" class="tablebg table1"> <tbody> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> </td> <td bgcolor="#ffffff" colspan="1"> </td> <td bgcolor="#ffffff" colspan="1"> </td> <td bgcolor="#ffffff" colspan="1"> </td> <td bgcolor="#ffffff" colspan="1"> </td> <td bgcolor="#ffffff" colspan="1"> </td> <td bgcolor="#ffffff" colspan="1"> </td> <td bgcolor="#ffffff" colspan="1"> </td> <td bgcolor="#ffffff" colspan="1"> Jan. 5 WKD</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> Rank</td> <td bgcolor="#ffffff" colspan="1"> Film Title</td> <td bgcolor="#ffffff" colspan="1"> Distributor</td> <td bgcolor="#ffffff" colspan="1"> Weekend BO</td> <td bgcolor="#ffffff" colspan="1"> Weeks</td> <td bgcolor="#ffffff" colspan="1"> Engmnts</td> <td bgcolor="#ffffff" colspan="1"> Eng. average</td> <td bgcolor="#ffffff" colspan="1"> % change</td> <td bgcolor="#ffffff" colspan="1"> B.O. Cume</td> </tr> <tr class="1"> <td bgcolor="#ffff00" colspan="1"> 1</td> <td bgcolor="#ffff00" colspan="1"> Girl With The Dragon Tattoo, The</td> <td bgcolor="#ffff00" colspan="1"> Sony Int'l</td> <td bgcolor="#ffff00" colspan="1"> $469,633</td> <td bgcolor="#ffff00" colspan="1"> 1</td> <td bgcolor="#ffff00" colspan="1"> 35</td> <td bgcolor="#ffff00" colspan="1"> $13,418</td> <td bgcolor="#ffff00" colspan="1"> </td> <td bgcolor="#ffff00" colspan="1"> $598,172</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> 2</td> <td bgcolor="#ffffff" colspan="1"> Mission: Impossible Ghost Protocol</td> <td bgcolor="#ffffff" colspan="1"> Paramount Int'l</td> <td bgcolor="#ffffff" colspan="1"> $323,804</td> <td bgcolor="#ffffff" colspan="1"> 4</td> <td bgcolor="#ffffff" colspan="1"> 43</td> <td bgcolor="#ffffff" colspan="1"> $7,530</td> <td bgcolor="#ffffff" colspan="1"> -60%</td> <td bgcolor="#ffffff" colspan="1"> $5,399,521</td> </tr> <tr class="1"> <td bgcolor="#ffff00" colspan="1"> 3</td> <td bgcolor="#ffff00" colspan="1"> New Year's Eve</td> <td bgcolor="#ffff00" colspan="1"> Warner Bros Int'l</td> <td bgcolor="#ffff00" colspan="1"> $164,103</td> <td bgcolor="#ffff00" colspan="1"> 1</td> <td bgcolor="#ffff00" colspan="1"> 36</td> <td bgcolor="#ffff00" colspan="1"> $4,558</td> <td bgcolor="#ffff00" colspan="1"> </td> <td bgcolor="#ffff00" colspan="1"> $208,349</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> 4</td> <td bgcolor="#ffffff" colspan="1"> Sherlock Holmes: A Game Of Shadows</td> <td bgcolor="#ffffff" colspan="1"> Warner Bros Int'l</td> <td bgcolor="#ffffff" colspan="1"> $139,677</td> <td bgcolor="#ffffff" colspan="1"> 4</td> <td bgcolor="#ffffff" colspan="1"> 32</td> <td bgcolor="#ffffff" colspan="1"> $4,365</td> <td bgcolor="#ffffff" colspan="1"> -66%</td> <td bgcolor="#ffffff" colspan="1"> $3,414,674</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> 5</td> <td bgcolor="#ffffff" colspan="1"> Turning Point 2</td> <td bgcolor="#ffffff" colspan="1"> Intercontinental</td> <td bgcolor="#ffffff" colspan="1"> $110,934</td> <td bgcolor="#ffffff" colspan="1"> 2</td> <td bgcolor="#ffffff" colspan="1"> 33</td> <td bgcolor="#ffffff" colspan="1"> $3,362</td> <td bgcolor="#ffffff" colspan="1"> -78%</td> <td bgcolor="#ffffff" colspan="1"> $820,163</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> 6</td> <td bgcolor="#ffffff" colspan="1"> Twilight Saga: Breaking Dawn, The</td> <td bgcolor="#ffffff" colspan="1"> Golden Scene</td> <td bgcolor="#ffffff" colspan="1"> $95,052</td> <td bgcolor="#ffffff" colspan="1"> 3</td> <td bgcolor="#ffffff" colspan="1"> 27</td> <td bgcolor="#ffffff" colspan="1"> $3,520</td> <td bgcolor="#ffffff" colspan="1"> -72%</td> <td bgcolor="#ffffff" colspan="1"> $1,990,598</td> </tr> <tr class="1"> <td bgcolor="#ffff00" colspan="1"> 7</td> <td bgcolor="#ffff00" colspan="1"> Awakening, The</td> <td bgcolor="#ffff00" colspan="1"> Panasia Films</td> <td bgcolor="#ffff00" colspan="1"> $76,613</td> <td bgcolor="#ffff00" colspan="1"> 1</td> <td bgcolor="#ffff00" colspan="1"> 16</td> <td bgcolor="#ffff00" colspan="1"> $4,788</td> <td bgcolor="#ffff00" colspan="1"> </td> <td bgcolor="#ffff00" colspan="1"> $104,761</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> 8</td> <td bgcolor="#ffffff" colspan="1"> Skin I Live In, The</td> <td bgcolor="#ffffff" colspan="1"> Edko</td> <td bgcolor="#ffffff" colspan="1"> $70,635</td> <td bgcolor="#ffffff" colspan="1"> 2</td> <td bgcolor="#ffffff" colspan="1"> 6</td> <td bgcolor="#ffffff" colspan="1"> $11,773</td> <td bgcolor="#ffffff" colspan="1"> -44%</td> <td bgcolor="#ffffff" colspan="1"> $285,169</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> 9</td> <td bgcolor="#ffffff" colspan="1"> We Bought A Zoo</td> <td bgcolor="#ffffff" colspan="1"> Fox Int'l</td> <td bgcolor="#ffffff" colspan="1"> $54,740</td> <td bgcolor="#ffffff" colspan="1"> 2</td> <td bgcolor="#ffffff" colspan="1"> 24</td> <td bgcolor="#ffffff" colspan="1"> $2,281</td> <td bgcolor="#ffffff" colspan="1"> -76%</td> <td bgcolor="#ffffff" colspan="1"> $394,938</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> 10</td> <td bgcolor="#ffffff" colspan="1"> Alvin And The Chipmunks: Chipwrecked</td> <td bgcolor="#ffffff" colspan="1"> Fox Int'l</td> <td bgcolor="#ffffff" colspan="1"> $53,064</td> <td bgcolor="#ffffff" colspan="1"> 3</td> <td bgcolor="#ffffff" colspan="1"> 23</td> <td bgcolor="#ffffff" colspan="1"> $2,307</td> <td bgcolor="#ffffff" colspan="1"> -82%</td> <td bgcolor="#ffffff" colspan="1"> $1,234,393</td> </tr> </tbody></table>

Note: That Girl with the Dragon Tattoo number includes special screenings. BOM lists its actual weekend tally at $391,896.

Edited by Bluebomb

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Saturday/Sunday admissions<table border="1" cellpadding="0" cellspacing="3" class="tablebg table1"> <tbody> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> </td> <td bgcolor="#ffffff" colspan="1"> Saturday adm.</td> <td bgcolor="#ffffff" colspan="1"> (so far)</td> <td bgcolor="#ffffff" colspan="1"> </td> <td bgcolor="#ffffff" colspan="1"> </td> <td bgcolor="#ffffff" colspan="1"> January 14</td> </tr> <tr class="1"> <td bgcolor="#00ffff" colspan="1"> Rank</td> <td bgcolor="#00ffff" colspan="1"> Title</td> <td bgcolor="#00ffff" colspan="1"> LW</td> <td bgcolor="#00ffff" colspan="1"> TW</td> <td bgcolor="#00ffff" colspan="1"> WKD % chg</td> <td bgcolor="#00ffff" colspan="1"> QD % chg</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> 1</td> <td bgcolor="#ffffff" colspan="1"> The Great Magician</td> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> 8,057</td> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> +44.3%</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> 2</td> <td bgcolor="#ffffff" colspan="1"> The Darkest Hour 3D</td> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> 6,140</td> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> +3.8%</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> 3</td> <td bgcolor="#ffffff" colspan="1"> The Girl with the Dragon Tattoo</td> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> 3,400</td> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> +21.1%</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> 4</td> <td bgcolor="#ffffff" colspan="1"> Mission Impossible: Ghost Protocol</td> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> 2,621</td> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> +23.2%</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> 5</td> <td bgcolor="#ffffff" colspan="1"> The Skin I Live In</td> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> 934</td> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> +1.5%</td> </tr> </tbody></table>

<table border="1" cellpadding="0" cellspacing="3" class="tablebg table1"> <tbody> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> </td> <td bgcolor="#ffffff" colspan="1"> Saturday adm.</td> <td bgcolor="#ffffff" colspan="1"> </td> <td bgcolor="#ffffff" colspan="1"> </td> <td bgcolor="#ffffff" colspan="1"> </td> <td bgcolor="#ffffff" colspan="1"> January 14</td> </tr> <tr class="1"> <td bgcolor="#00ffff" colspan="1"> Rank</td> <td bgcolor="#00ffff" colspan="1"> Title</td> <td bgcolor="#00ffff" colspan="1"> LW</td> <td bgcolor="#00ffff" colspan="1"> TW</td> <td bgcolor="#00ffff" colspan="1"> WKD % chg</td> <td bgcolor="#00ffff" colspan="1"> QD % chg</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> 1</td> <td bgcolor="#ffffff" colspan="1"> The Great Magician</td> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> 24,104</td> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> +70.8%</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> 2</td> <td bgcolor="#ffffff" colspan="1"> The Darkest Hour 3D</td> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> 13,106</td> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> +28.1%</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> 3</td> <td bgcolor="#ffffff" colspan="1"> The Girl With the Dragon Tattoo</td> <td bgcolor="#ffffff" colspan="1"> 18,274</td> <td bgcolor="#ffffff" colspan="1"> 11,261</td> <td bgcolor="#ffffff" colspan="1"> -38.4%</td> <td bgcolor="#ffffff" colspan="1"> +67.7%</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> 4</td> <td bgcolor="#ffffff" colspan="1"> Mission Impossible: Ghost Protocol</td> <td bgcolor="#ffffff" colspan="1"> 15,552</td> <td bgcolor="#ffffff" colspan="1"> 8,404</td> <td bgcolor="#ffffff" colspan="1"> -46.0%</td> <td bgcolor="#ffffff" colspan="1"> +50.5%</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> 5</td> <td bgcolor="#ffffff" colspan="1"> The Skin I Live In</td> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> 3,449</td> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> +49.1%</td> </tr> </tbody></table>

<table border="1" cellpadding="0" cellspacing="3" class="tablebg table1"> <tbody> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> </td> <td bgcolor="#ffffff" colspan="1"> Sunday adm.</td> <td bgcolor="#ffffff" colspan="1"> (so far)</td> <td bgcolor="#ffffff" colspan="1"> </td> <td bgcolor="#ffffff" colspan="1"> </td> <td bgcolor="#ffffff" colspan="1"> January 15</td> </tr> <tr class="1"> <td bgcolor="#00ffff" colspan="1"> Rank</td> <td bgcolor="#00ffff" colspan="1"> Title</td> <td bgcolor="#00ffff" colspan="1"> LW</td> <td bgcolor="#00ffff" colspan="1"> TW</td> <td bgcolor="#00ffff" colspan="1"> WKD % chg</td> <td bgcolor="#00ffff" colspan="1"> QD % chg</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> 1</td> <td bgcolor="#ffffff" colspan="1"> The Great Magician</td> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> 9,281</td> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> +15.2%</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> 2</td> <td bgcolor="#ffffff" colspan="1"> The Darkest Hour 3D</td> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> 6,156</td> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> +0.3%</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> 3</td> <td bgcolor="#ffffff" colspan="1"> Mission Impossible: Ghost Protocol</td> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> 3,253</td> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> +24.1%</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> 4</td> <td bgcolor="#ffffff" colspan="1"> The Girl With the Dragon Tattoo</td> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> 3,188</td> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> -6.2%</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> 5</td> <td bgcolor="#ffffff" colspan="1"> Sherlock Holmes: A Game of Shadows</td> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> 1,062</td> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> --</td> </tr> </tbody></table>

<table border="1" cellpadding="0" cellspacing="3" class="tablebg table1"> <tbody> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> </td> <td bgcolor="#ffffff" colspan="1"> Sunday adm.</td> <td bgcolor="#ffffff" colspan="1"> </td> <td bgcolor="#ffffff" colspan="1"> </td> <td bgcolor="#ffffff" colspan="1"> </td> <td bgcolor="#ffffff" colspan="1"> January 15</td> </tr> <tr class="1"> <td bgcolor="#00ffff" colspan="1"> Rank</td> <td bgcolor="#00ffff" colspan="1"> Title</td> <td bgcolor="#00ffff" colspan="1"> LW</td> <td bgcolor="#00ffff" colspan="1"> TW</td> <td bgcolor="#00ffff" colspan="1"> WKD % chg</td> <td bgcolor="#00ffff" colspan="1"> QD % chg</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> 1</td> <td bgcolor="#ffffff" colspan="1"> The Great Magician</td> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> 22,619</td> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> -6.2%</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> 2</td> <td bgcolor="#ffffff" colspan="1"> The Darkest Hour 3D</td> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> 10,714</td> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> -18.3%</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> 3</td> <td bgcolor="#ffffff" colspan="1"> The Girl with the Dragon Tattoo</td> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> 9,113</td> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> -19.1%</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> 4</td> <td bgcolor="#ffffff" colspan="1"> Mission Impossible: Ghost Protocol</td> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> 7,708</td> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> -8.3%</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> 5</td> <td bgcolor="#ffffff" colspan="1"> The Flowers of War</td> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> 3,245</td> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> --</td> </tr> </tbody></table>

<table border="1" cellpadding="0" cellspacing="3" class="tablebg table1"> <tbody> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> </td> <td bgcolor="#ffffff" colspan="1"> Weekend adm.</td> <td bgcolor="#ffffff" colspan="1"> </td> <td bgcolor="#ffffff" colspan="1"> </td> <td bgcolor="#ffffff" colspan="1"> Jan 12-15</td> </tr> <tr class="1"> <td bgcolor="#00ffff" colspan="1"> Rank</td> <td bgcolor="#00ffff" colspan="1"> Title</td> <td bgcolor="#00ffff" colspan="1"> LW</td> <td bgcolor="#00ffff" colspan="1"> TW</td> <td bgcolor="#00ffff" colspan="1"> % chg</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> 1</td> <td bgcolor="#ffffff" colspan="1"> The Great Magician</td> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> 71,286</td> <td bgcolor="#ffffff" colspan="1"> --</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> 2</td> <td bgcolor="#ffffff" colspan="1"> The Darkest Hour 3D</td> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> 42,851</td> <td bgcolor="#ffffff" colspan="1"> --</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> 3</td> <td bgcolor="#ffffff" colspan="1"> The Girl with the Dragon Tattoo</td> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> 30,919</td> <td bgcolor="#ffffff" colspan="1"> --</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> 4</td> <td bgcolor="#ffffff" colspan="1"> Mission Impossible: Ghost Protocol</td> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> 24,870</td> <td bgcolor="#ffffff" colspan="1"> --</td> </tr> </tbody></table>

<table border="1" cellpadding="0" cellspacing="3" class="tablebg table1"> <tbody> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> </td> <td bgcolor="#ffffff" colspan="1"> Weekend Estimates</td> <td bgcolor="#ffffff" colspan="1"> </td> <td bgcolor="#ffffff" colspan="1"> </td> <td bgcolor="#ffffff" colspan="1"> January 12</td> </tr> <tr class="1"> <td bgcolor="#00ffff" colspan="1"> Rank</td> <td bgcolor="#00ffff" colspan="1"> Title</td> <td bgcolor="#00ffff" colspan="1"> TW (est.)</td> <td bgcolor="#00ffff" colspan="1"> % chg</td> <td bgcolor="#00ffff" colspan="1"> Total (est.)</td> </tr> <tr class="1"> <td bgcolor="#ffff00" colspan="1"> 1</td> <td bgcolor="#ffff00" colspan="1"> The Great Magician</td> <td bgcolor="#ffff00" colspan="1"> $450,000</td> <td bgcolor="#ffff00" colspan="1"> </td> <td bgcolor="#ffff00" colspan="1"> $450,000</td> </tr> <tr class="1"> <td bgcolor="#ffff00" colspan="1"> 2</td> <td bgcolor="#ffff00" colspan="1"> The Darkest Hour</td> <td bgcolor="#ffff00" colspan="1"> $370,000</td> <td bgcolor="#ffff00" colspan="1"> </td> <td bgcolor="#ffff00" colspan="1"> $370,000</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> 3</td> <td bgcolor="#ffffff" colspan="1"> The Girl with the Dragon Tattoo</td> <td bgcolor="#ffffff" colspan="1"> $242,000</td> <td bgcolor="#ffffff" colspan="1"> -38%</td> <td bgcolor="#ffffff" colspan="1"> $840,000</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> 4</td> <td bgcolor="#ffffff" colspan="1"> Mission Impossible: Ghost Protocol</td> <td bgcolor="#ffffff" colspan="1"> $178,000</td> <td bgcolor="#ffffff" colspan="1"> -45%</td> <td bgcolor="#ffffff" colspan="1"> $5,578,000</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> 5</td> <td bgcolor="#ffffff" colspan="1"> Sherlock Holmes: A Game of Shadows</td> <td bgcolor="#ffffff" colspan="1"> $64,200</td> <td bgcolor="#ffffff" colspan="1"> -54%</td> <td bgcolor="#ffffff" colspan="1"> $3,479,200</td> </tr> </tbody></table>

The Great Magician pulled away from The Darkest Hour to take the weekend. The weekend didn't really ignite the box office before the Chinese New Year holidays but that should all change next week. Good holds for Dragon Tattoo and Mission Impossible. They should find their way to about 1m and 5.65m respectively. Sherlock Holmes will squeeze 3.5m before leaving theaters.

Friday schedules

Note: Due to the abnormal scheduling for this week, I have decided to take Friday's schedules instead to get a truer picture of how badly holdovers get cut this weekend.

Note 2: The number of showtimes in brackets for holdovers is from Tuesday due to The Viral Factor getting special previews starting on Wednesday.

Note 3: All movies are leaving theaters on Wednesday, unless otherwise specified.<table border="1" cellpadding="0" cellspacing="3" class="tablebg table1"> <tbody> <tr class="1"> <td bgcolor="#0000ff" colspan="1"> Palace APM</td> <td bgcolor="#0000ff" colspan="1"> </td> <td bgcolor="#0000ff" colspan="1"> </td> </tr> <tr class="1"> <td bgcolor="#0000ff" colspan="1"> New</td> <td bgcolor="#0000ff" colspan="1"> Holdovers</td> <td bgcolor="#0000ff" colspan="1"> Leaving</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> The Viral Factor - 4 showings</td> <td bgcolor="#ffffff" colspan="1"> The Darkest Hour 3D - 2 showings (▼ 10)</td> <td bgcolor="#ffffff" colspan="1"> New Year's Eve</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> All's Well Ends Well 2012 - 6 showings</td> <td bgcolor="#ffffff" colspan="1"> The Great Magician - 2 showings (▼ 8)</td> <td bgcolor="#ffffff" colspan="1"> The Awakening</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> I Love Hong Kong 2012 - 7 showings</td> <td bgcolor="#ffffff" colspan="1"> </td> <td bgcolor="#ffffff" colspan="1"> The Girl with the Dragon Tattoo (Thu.)</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> Journey 2: The Mysterious Island 3D - 9 showings</td> <td bgcolor="#ffffff" colspan="1"> </td> <td bgcolor="#ffffff" colspan="1"> Turning Point 2</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> From Kokuriko Hill (Can.) - 5 showings</td> <td bgcolor="#ffffff" colspan="1"> </td> <td bgcolor="#ffffff" colspan="1"> We Bought A Zoo</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> The Flowers of War - 7 showings</td> <td bgcolor="#ffffff" colspan="1"> </td> <td bgcolor="#ffffff" colspan="1"> The Twilight Saga: Breaking Dawn Part 1</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> The Muppets (Can.) - 2 showings</td> <td bgcolor="#ffffff" colspan="1"> </td> <td bgcolor="#ffffff" colspan="1"> Sherlock Holmes: A Game of Shadows</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> The Muppets (Eng.) - 2 showings</td> <td bgcolor="#ffffff" colspan="1"> </td> <td bgcolor="#ffffff" colspan="1"> Mission Impossible: Ghost Protocol</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> </td> <td bgcolor="#ffffff" colspan="1"> </td> <td bgcolor="#ffffff" colspan="1"> 3 Idiots (Thu.)</td> </tr> </tbody></table>

<table border="1" cellpadding="0" cellspacing="3" class="tablebg table1"> <tbody> <tr class="1"> <td bgcolor="#000080" colspan="1"> Festival Walk</td> <td bgcolor="#000080" colspan="1"> </td> <td bgcolor="#000080" colspan="1"> </td> </tr> <tr class="1"> <td bgcolor="#000080" colspan="1"> New</td> <td bgcolor="#000080" colspan="1"> Holdovers</td> <td bgcolor="#000080" colspan="1"> Leaving</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> The Viral Factor - 3 showings</td> <td bgcolor="#ffffff" colspan="1"> The Darkest Hour 3D - 4 showings (▼ 7)</td> <td bgcolor="#ffffff" colspan="1"> New Year's Eve</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> All's Well Ends Well 2012 - 4 showings</td> <td bgcolor="#ffffff" colspan="1"> The Great Magician - 3 showings (▼ 6)</td> <td bgcolor="#ffffff" colspan="1"> We Bought A Zoo</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> I Love Hong Kong 2012 - 3 showings</td> <td bgcolor="#ffffff" colspan="1"> The Girl with the Dragon Tattoo - 1 showing (▼ 5)</td> <td bgcolor="#ffffff" colspan="1"> Alvin and the Chipmunks: Chipwrecked (Eng.)</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> Journey 2: The Mysterious Island 3D - 7 showings</td> <td bgcolor="#ffffff" colspan="1"> The Skin I Live In - 3 showings (▼ 5)</td> <td bgcolor="#ffffff" colspan="1"> The Flying Swords of Dragon Gate (Can.)</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> From Kokuriko Hill (Can.) - 6 showings</td> <td bgcolor="#ffffff" colspan="1"> Mission Impossible: Ghost Protocol - 1 showing (▼ 5)</td> <td bgcolor="#ffffff" colspan="1"> Sherlock Holmes: A Game of Shadows (Thu.)</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> The Flowers of War - 6 showings</td> <td bgcolor="#ffffff" colspan="1"> 3 Idiots - 1 showing (-)</td> <td bgcolor="#ffffff" colspan="1"> </td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> The Muppets (Can.) - 1 showing</td> <td bgcolor="#ffffff" colspan="1"> </td> <td bgcolor="#ffffff" colspan="1"> </td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> The Muppets (Eng.) - 4 showings</td> <td bgcolor="#ffffff" colspan="1"> </td> <td bgcolor="#ffffff" colspan="1"> </td> </tr> </tbody></table>

The two openers from this week weren't going to get cut in its 2nd weekend just yet. Palace APM may still cut both The Darkest Hour and The Great Magician on Saturday depending on Puss in Boots and The Viral Factor's full day schedules. Having a 7th screen at Festival Walk has really helped and allowed more holdovers to stay throughout Friday.

More schedules to be posted throughout the week.

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More Friday schedules

<table border="1" cellpadding="0" cellspacing="3" class="tablebg table1"> <tbody> <tr class="1"> <td bgcolor="#cc99ff" colspan="1"> Tsuen Wan</td> <td bgcolor="#cc99ff" colspan="1"> </td> <td bgcolor="#cc99ff" colspan="1"> </td> </tr> <tr class="1"> <td bgcolor="#cc99ff" colspan="1"> New</td> <td bgcolor="#cc99ff" colspan="1"> Holdovers</td> <td bgcolor="#cc99ff" colspan="1"> Leaving</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> The Viral Factor - 2 showings</td> <td bgcolor="#ffffff" colspan="1"> The Darkest Hour 3D - 1 showing (▼ 6)</td> <td bgcolor="#ffffff" colspan="1"> The Girl with the Dragon Tattoo (Thu.)</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> All's Well Ends Well 2012 - 4 showings</td> <td bgcolor="#ffffff" colspan="1"> The Great Magician - 1 showing (▼ 6)</td> <td bgcolor="#ffffff" colspan="1"> The Twilight Saga: Breaking Dawn Part 1</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> I Love Hong Kong 2012 - 4 showings</td> <td bgcolor="#ffffff" colspan="1"> </td> <td bgcolor="#ffffff" colspan="1"> Sherlock Holmes: A Game of Shadows</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> Journey 2: The Mysterious Island 3D - 8 showings</td> <td bgcolor="#ffffff" colspan="1"> </td> <td bgcolor="#ffffff" colspan="1"> Mission Impossible: Ghost Protocol</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> From Kokuriko Hill (Can.) - 5 showings</td> <td bgcolor="#ffffff" colspan="1"> </td> <td bgcolor="#ffffff" colspan="1"> </td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> The Flowers of War - 6 showings</td> <td bgcolor="#ffffff" colspan="1"> </td> <td bgcolor="#ffffff" colspan="1"> </td> </tr> </tbody></table>

<table border="1" cellpadding="0" cellspacing="3" class="tablebg table1"> <tbody> <tr class="1"> <td bgcolor="#ffcc00" colspan="1"> The One</td> <td bgcolor="#ffcc00" colspan="1"> </td> <td bgcolor="#ffcc00" colspan="1"> </td> </tr> <tr class="1"> <td bgcolor="#ffcc00" colspan="1"> New</td> <td bgcolor="#ffcc00" colspan="1"> Holdovers</td> <td bgcolor="#ffcc00" colspan="1"> Leaving</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> The Viral Factor - 4 showings</td> <td bgcolor="#ffffff" colspan="1"> The Darkest Hour 3D - 4 showings (▼ 7)</td> <td bgcolor="#ffffff" colspan="1"> We Bought A Zoo (Tue.)</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> All's Well Ends Well 2012 - 3 showings</td> <td bgcolor="#ffffff" colspan="1"> The Great Magician - 5 showings (▼ 7)</td> <td bgcolor="#ffffff" colspan="1"> The Twilight Saga: Breaking Dawn Part 1</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> I Love Hong Kong 2012 - 3 showings</td> <td bgcolor="#ffffff" colspan="1"> The Girl with the Dragon Tattoo - 1 showing (▼ 5)</td> <td bgcolor="#ffffff" colspan="1"> Sherlock Holmes: A Game of Shadows</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> Journey 2: The Mysterious Island 3D - 9 showings</td> <td bgcolor="#ffffff" colspan="1"> The Skin I Live In - 3 showings (▼ 6)</td> <td bgcolor="#ffffff" colspan="1"> Mission Impossible: Ghost Protocol (Thu.)</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> From Kokuriko Hill (Jap.) - 6 showings</td> <td bgcolor="#ffffff" colspan="1"> </td> <td bgcolor="#ffffff" colspan="1"> 3 Idiots (Tue.)</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> The Flowers of War - 7 showings</td> <td bgcolor="#ffffff" colspan="1"> </td> <td bgcolor="#ffffff" colspan="1"> </td> </tr> </tbody></table>

From Kokuriko Hill will either be shown in Cantonese or the original Japanese version. Kokuriko Hill is doing very well at The ONE so far.

Lunar New Year Predictions - My predictions for the big weekend are up. Check it out as it not only discusses about this weekend but the week in more depth and the weeks after the holidays.

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Thursday schedules (from UA)

<table border="1" cellpadding="0" cellspacing="3" class="tablebg table1"> <tbody> <tr class="1"> <td bgcolor="#00ff00" colspan="1"> Times Square</td> <td bgcolor="#00ff00" colspan="1"> </td> <td bgcolor="#00ff00" colspan="1"> </td> </tr> <tr class="1"> <td bgcolor="#00ff00" colspan="1"> New</td> <td bgcolor="#00ff00" colspan="1"> Holdovers</td> <td bgcolor="#00ff00" colspan="1"> Leaving</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> The Viral Factor - 2 showings</td> <td bgcolor="#ffffff" colspan="1"> The Darkest Hour 3D - 2 showings (▼ 6)</td> <td bgcolor="#ffffff" colspan="1"> New Year's Eve (Tue.)</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> Journey 2: The Mysterious Island 3D - 7 showings</td> <td bgcolor="#ffffff" colspan="1"> The Great Magician - 5 showings (▼ 6)</td> <td bgcolor="#ffffff" colspan="1"> The Twilight Saga: Breaking Dawn Part 1</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> From Kokuriko Hill (Can.) - 3 showings</td> <td bgcolor="#ffffff" colspan="1"> The Girl with the Dragon Tattoo - 1 showing (▼ 4)</td> <td bgcolor="#ffffff" colspan="1"> Sherlock Holmes: A Game of Shadows</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> </td> <td bgcolor="#ffffff" colspan="1"> </td> <td bgcolor="#ffffff" colspan="1"> Mission Impossible: Ghost Protocol (Tue.)</td> </tr> </tbody></table>

<table border="1" cellpadding="0" cellspacing="3" class="tablebg table1"> <tbody> <tr class="1"> <td bgcolor="#000000" colspan="1"> Langham Place</td> <td bgcolor="#000000" colspan="1"> </td> <td bgcolor="#000000" colspan="1"> </td> </tr> <tr class="1"> <td bgcolor="#000000" colspan="1"> New</td> <td bgcolor="#000000" colspan="1"> Holdovers</td> <td bgcolor="#000000" colspan="1"> Leaving</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> The Viral Factor - 4 showings</td> <td bgcolor="#ffffff" colspan="1"> The Darkest Hour 3D - 7 showings (-)</td> <td bgcolor="#ffffff" colspan="1"> The Girl with the Dragon Tattoo</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> I Love Hong Kong 2012 - 3 showings</td> <td bgcolor="#ffffff" colspan="1"> The Great Magician - 9 showings (▲ 8)</td> <td bgcolor="#ffffff" colspan="1"> Turning Point 2</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> Journey 2: The Mysterious Island 3D - 8 showings</td> <td bgcolor="#ffffff" colspan="1"> My Name is Khan - 1 showing (▼ 2)</td> <td bgcolor="#ffffff" colspan="1"> We Bought A Zoo</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> From Kokuriko Hill (Can.) - 4 showings</td> <td bgcolor="#ffffff" colspan="1"> You Are the Apple of My Eye - 1 showing (-)</td> <td bgcolor="#ffffff" colspan="1"> The Twilight Saga: Breaking Dawn Part 1</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> The Flowers of War - 3 showings</td> <td bgcolor="#ffffff" colspan="1"> </td> <td bgcolor="#ffffff" colspan="1"> Sherlock Holmes: A Game of Shadows</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> The Muppets (Can.) - 3 showings</td> <td bgcolor="#ffffff" colspan="1"> </td> <td bgcolor="#ffffff" colspan="1"> Mission Impossible: Ghost Protocol</td> </tr> </tbody></table>

Times Square, which is closing on Jan. 31, didn't see any major declines in showtimes with the two openers from last week on Thursday. Meanwhile, at Langham Place, The Great Magician even saw an increase in showtimes from Wednesday. Friday will see it come down a bit.

_____________________________________

The Viral Factor did not rank in the top 5 on Wednesday's admissions chart as of yet. I'll keep you posted if it does.

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Wednesday admissions (January 18)

The Viral Factor - 7,295

That is about a $45,000-$50,000 OD.

<table border="1" cellpadding="0" cellspacing="3" class="tablebg table1"> <tbody> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> </td> <td bgcolor="#ffffff" colspan="1"> Thursday adm.</td> <td bgcolor="#ffffff" colspan="1"> (so far)</td> <td bgcolor="#ffffff" colspan="1"> </td> <td bgcolor="#ffffff" colspan="1"> January 19</td> </tr> <tr class="1"> <td bgcolor="#00ffff" colspan="1"> Rank</td> <td bgcolor="#00ffff" colspan="1"> Title</td> <td bgcolor="#00ffff" colspan="1"> LW</td> <td bgcolor="#00ffff" colspan="1"> TW</td> <td bgcolor="#00ffff" colspan="1"> % chg</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> 1</td> <td bgcolor="#ffffff" colspan="1"> Journey 2: The Mysterious Island 3D</td> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> 9,979</td> <td bgcolor="#ffffff" colspan="1"> --</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> 2</td> <td bgcolor="#ffffff" colspan="1"> The Flowers of War</td> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> 3,796</td> <td bgcolor="#ffffff" colspan="1"> --</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> 3</td> <td bgcolor="#ffffff" colspan="1"> From Kokuriko Hill (Can.)</td> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> 2,183</td> <td bgcolor="#ffffff" colspan="1"> --</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> 4</td> <td bgcolor="#ffffff" colspan="1"> The Viral Factor</td> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> 2,092</td> <td bgcolor="#ffffff" colspan="1"> --</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> 5</td> <td bgcolor="#ffffff" colspan="1"> The Great Magician</td> <td bgcolor="#ffffff" colspan="1"> 3,620</td> <td bgcolor="#ffffff" colspan="1"> 1,998</td> <td bgcolor="#ffffff" colspan="1"> -44.8%</td> </tr> </tbody></table>

Pretty good number for Journey 2. This will be the runaway leader for the weekend. That number for Flowers of War is underwhelming. Strong number for From Kokuriko Hill (From Up on Poppy Hill). Combine that Cantonese admissions number with the Japanese admissions number and it should overtake The Flowers of War this weekend in my opinion even with the 4 weeks of advanced screenings for Flowers. Flowers of War hasn't done well at night for some reason as it's running behind Kokuriko Hill, Viral Factor, Journey 2 and the other 2 Chinese New Year flavoured releases at a number of theaters. I expect a downsize in screens for Flowers Saturday/Sunday. Very good number for The Viral Factor. Wednesday previews thinned out the admissions for Thursday previews but that is an excellent number because all theaters are only showing previews at night. Good for The Great Magician but it'll have terrible holds for the rest of the weekend.

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January 12 Weekend Actuals

<table border="1" cellpadding="0" cellspacing="3" class="tablebg table1"> <tbody> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> </td> <td bgcolor="#ffffff" colspan="1"> </td> <td bgcolor="#ffffff" colspan="1"> </td> <td bgcolor="#ffffff" colspan="1"> </td> <td bgcolor="#ffffff" colspan="1"> </td> <td bgcolor="#ffffff" colspan="1"> </td> <td bgcolor="#ffffff" colspan="1"> </td> <td bgcolor="#ffffff" colspan="1"> </td> <td bgcolor="#ffffff" colspan="1"> Jan. 12 WKD</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> Rank</td> <td bgcolor="#ffffff" colspan="1"> Film Title</td> <td bgcolor="#ffffff" colspan="1"> Distributor</td> <td bgcolor="#ffffff" colspan="1"> Weekend BO</td> <td bgcolor="#ffffff" colspan="1"> Weeks</td> <td bgcolor="#ffffff" colspan="1"> Engmnts</td> <td bgcolor="#ffffff" colspan="1"> Eng. average</td> <td bgcolor="#ffffff" colspan="1"> % change</td> <td bgcolor="#ffffff" colspan="1"> B.O. Cume</td> </tr> <tr class="1"> <td bgcolor="#ffff00" colspan="1"> 1</td> <td bgcolor="#ffff00" colspan="1"> Darkest Hour, The</td> <td bgcolor="#ffff00" colspan="1"> Fox Int'l</td> <td bgcolor="#ffff00" colspan="1"> $517,724</td> <td bgcolor="#ffff00" colspan="1"> 1</td> <td bgcolor="#ffff00" colspan="1"> 39</td> <td bgcolor="#ffff00" colspan="1"> $13,275</td> <td bgcolor="#ffff00" colspan="1"> </td> <td bgcolor="#ffff00" colspan="1"> $517,724</td> </tr> <tr class="1"> <td bgcolor="#ffff00" colspan="1"> 2</td> <td bgcolor="#ffff00" colspan="1"> The Great Magician</td> <td bgcolor="#ffff00" colspan="1"> UA Films/Emperor</td> <td bgcolor="#ffff00" colspan="1"> $455,052</td> <td bgcolor="#ffff00" colspan="1"> 1</td> <td bgcolor="#ffff00" colspan="1"> 40</td> <td bgcolor="#ffff00" colspan="1"> $11,376</td> <td bgcolor="#ffff00" colspan="1"> </td> <td bgcolor="#ffff00" colspan="1"> $455,052</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> 3</td> <td bgcolor="#ffffff" colspan="1"> Girl With The Dragon Tattoo, The</td> <td bgcolor="#ffffff" colspan="1"> Sony Int'l</td> <td bgcolor="#ffffff" colspan="1"> $232,105</td> <td bgcolor="#ffffff" colspan="1"> 2</td> <td bgcolor="#ffffff" colspan="1"> 35</td> <td bgcolor="#ffffff" colspan="1"> $6,632</td> <td bgcolor="#ffffff" colspan="1"> -51%</td> <td bgcolor="#ffffff" colspan="1"> $830,277</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> 4</td> <td bgcolor="#ffffff" colspan="1"> Mission: Impossible Ghost Protocol</td> <td bgcolor="#ffffff" colspan="1"> Paramount Int'l</td> <td bgcolor="#ffffff" colspan="1"> $172,199</td> <td bgcolor="#ffffff" colspan="1"> 5</td> <td bgcolor="#ffffff" colspan="1"> 36</td> <td bgcolor="#ffffff" colspan="1"> $4,783</td> <td bgcolor="#ffffff" colspan="1"> -47%</td> <td bgcolor="#ffffff" colspan="1"> $5,571,720</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> 5</td> <td bgcolor="#ffffff" colspan="1"> Sherlock Holmes: A Game Of Shadows</td> <td bgcolor="#ffffff" colspan="1"> Warner Bros Int'l</td> <td bgcolor="#ffffff" colspan="1"> $61,684</td> <td bgcolor="#ffffff" colspan="1"> 5</td> <td bgcolor="#ffffff" colspan="1"> 27</td> <td bgcolor="#ffffff" colspan="1"> $2,285</td> <td bgcolor="#ffffff" colspan="1"> -56%</td> <td bgcolor="#ffffff" colspan="1"> $3,476,358</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> 6</td> <td bgcolor="#ffffff" colspan="1"> Skin I Live In, The</td> <td bgcolor="#ffffff" colspan="1"> Edko</td> <td bgcolor="#ffffff" colspan="1"> $54,848</td> <td bgcolor="#ffffff" colspan="1"> 3</td> <td bgcolor="#ffffff" colspan="1"> 5</td> <td bgcolor="#ffffff" colspan="1"> $10,970</td> <td bgcolor="#ffffff" colspan="1"> -22%</td> <td bgcolor="#ffffff" colspan="1"> $340,017</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> 7</td> <td bgcolor="#ffffff" colspan="1"> Twilight Saga: Breaking Dawn, The</td> <td bgcolor="#ffffff" colspan="1"> Golden Scene</td> <td bgcolor="#ffffff" colspan="1"> $48,760</td> <td bgcolor="#ffffff" colspan="1"> 4</td> <td bgcolor="#ffffff" colspan="1"> 18</td> <td bgcolor="#ffffff" colspan="1"> $2,709</td> <td bgcolor="#ffffff" colspan="1"> -49%</td> <td bgcolor="#ffffff" colspan="1"> $2,039,357</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> 8</td> <td bgcolor="#ffffff" colspan="1"> Turning Point 2</td> <td bgcolor="#ffffff" colspan="1"> Intercontinental</td> <td bgcolor="#ffffff" colspan="1"> $37,455</td> <td bgcolor="#ffffff" colspan="1"> 3</td> <td bgcolor="#ffffff" colspan="1"> 23</td> <td bgcolor="#ffffff" colspan="1"> $1,628</td> <td bgcolor="#ffffff" colspan="1"> -66%</td> <td bgcolor="#ffffff" colspan="1"> $857,618</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> 9</td> <td bgcolor="#ffffff" colspan="1"> We Bought A Zoo</td> <td bgcolor="#ffffff" colspan="1"> Fox Int'l</td> <td bgcolor="#ffffff" colspan="1"> $32,373</td> <td bgcolor="#ffffff" colspan="1"> 3</td> <td bgcolor="#ffffff" colspan="1"> 17</td> <td bgcolor="#ffffff" colspan="1"> $1,904</td> <td bgcolor="#ffffff" colspan="1"> -41%</td> <td bgcolor="#ffffff" colspan="1"> $427,312</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> 10</td> <td bgcolor="#ffffff" colspan="1"> New Year's Eve</td> <td bgcolor="#ffffff" colspan="1"> Warner Bros Int'l</td> <td bgcolor="#ffffff" colspan="1"> $31,848</td> <td bgcolor="#ffffff" colspan="1"> 2</td> <td bgcolor="#ffffff" colspan="1"> 26</td> <td bgcolor="#ffffff" colspan="1"> $1,225</td> <td bgcolor="#ffffff" colspan="1"> -81%</td> <td bgcolor="#ffffff" colspan="1"> $240,197</td> </tr> </tbody></table>

I have no idea why The Darkest Hour won the weekend. Its multiplier from admissions to gross was over a whopping 12x. Not even Transformers 3, Pirates 4, Harry Potter 7-2 or any other 3D release in the last few years had that kind of a multiplier. Those movies had IMAX too. I'm kind of shocked it beat Immortals' OW when it was behind Immortals' OW admissions by 5,000 tickets. The only explanation I have is that they count those seats "sold" that are in the front as part of its OW. (3D releases have the first two or three rows closest to the screen blocked off and marked as 'sold' tickets.) Combine that with the number of showtimes that it got then I can see why it had such a bizarre weekend. What baffles me is that it didn't even come close to The Great Magician on Saturday or Sunday in admissions and it lost to The Great Magician on all 4 days.

Fantastic hold for Girl with the Dragon Tattoo. Good hold for Mission Impossible. 5.7m might still happen. Sherlock Holmes had an OK drop and should still pass 3.5m. The Skin I Live In will pass The Tree of Life now. Breaking Dawn will barely pass Eclipse to become the 2nd biggest in the franchise. Awful for Turning Point 2. We Bought A Zoo had a good run but it'll end here with about $450,000. Terrible for New Year's Eve.

<table border="1" cellpadding="0" cellspacing="3" class="tablebg table1"> <tbody> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> </td> <td bgcolor="#ffffff" colspan="1"> Thursday adm.</td> <td bgcolor="#ffffff" colspan="1"> </td> <td bgcolor="#ffffff" colspan="1"> </td> <td bgcolor="#ffffff" colspan="1"> January 19</td> </tr> <tr class="1"> <td bgcolor="#00ffff" colspan="1"> Rank</td> <td bgcolor="#00ffff" colspan="1"> Title</td> <td bgcolor="#00ffff" colspan="1"> LW</td> <td bgcolor="#00ffff" colspan="1"> TW</td> <td bgcolor="#00ffff" colspan="1"> % chg</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> 1</td> <td bgcolor="#ffffff" colspan="1"> Journey 2: The Mysterious Island 3D</td> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> 22,023</td> <td bgcolor="#ffffff" colspan="1"> --</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> 2</td> <td bgcolor="#ffffff" colspan="1"> The Flowers of War</td> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> 7,625</td> <td bgcolor="#ffffff" colspan="1"> --</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> 3</td> <td bgcolor="#ffffff" colspan="1"> The Viral Factor</td> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> 7,574</td> <td bgcolor="#ffffff" colspan="1"> --</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> 4</td> <td bgcolor="#ffffff" colspan="1"> From Kokuriko Hill (Can.)</td> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> 5,058</td> <td bgcolor="#ffffff" colspan="1"> --</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> 5</td> <td bgcolor="#ffffff" colspan="1"> The Great Magician</td> <td bgcolor="#ffffff" colspan="1"> 10,453</td> <td bgcolor="#ffffff" colspan="1"> 4,711</td> <td bgcolor="#ffffff" colspan="1"> -54.9%</td> </tr> </tbody></table>

Very good for Journey 2. The Flowers of War is fizzling out. Not good for it. Extremely strong number for The Viral Factor. More and more people are noticing that there are special previews for it. Increasing from its opening day previews is a very good sign. From Kokuriko Hill is doing good and I am still favouring it to come in over The Flowers of War but The Viral Factor is coming on really strong. We'll see how the 2 weekends of special previews for it factors into its opening weekend gross. Still a good drop for The Great Magician under the circumstances although it will fall to smithereens this weekend.

<table border="1" cellpadding="0" cellspacing="3" class="tablebg table1"> <tbody> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> </td> <td bgcolor="#ffffff" colspan="1"> Friday adm.</td> <td bgcolor="#ffffff" colspan="1"> (so far)</td> <td bgcolor="#ffffff" colspan="1"> </td> <td bgcolor="#ffffff" colspan="1"> </td> <td bgcolor="#ffffff" colspan="1"> January 20</td> </tr> <tr class="1"> <td bgcolor="#00ffff" colspan="1"> Rank</td> <td bgcolor="#00ffff" colspan="1"> Title</td> <td bgcolor="#00ffff" colspan="1"> LW</td> <td bgcolor="#00ffff" colspan="1"> TW</td> <td bgcolor="#00ffff" colspan="1"> WKD % chg</td> <td bgcolor="#00ffff" colspan="1"> QD % chg</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> 1</td> <td bgcolor="#ffffff" colspan="1"> Journey 2: The Mysterious Island 3D</td> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> 10,996</td> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> +10.2%</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> 2</td> <td bgcolor="#ffffff" colspan="1"> The Flowers of War</td> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> 3,602</td> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> -5.1%</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> 3</td> <td bgcolor="#ffffff" colspan="1"> The Viral Factor</td> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> 3,170</td> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> +51.5%</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> 4</td> <td bgcolor="#ffffff" colspan="1"> I Love Hong Kong 2012</td> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> 2,783</td> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> --</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> 5</td> <td bgcolor="#ffffff" colspan="1"> From Kokuriko Hill (Can.)</td> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> 2,396</td> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> +9.8%</td> </tr> </tbody></table>

The Flowers of War is falling apart. Good for Journey 2 and Kokuriko Hill. Weak start for ILHK 2012. The Viral Factor continues to impress. Incredible increase.

Saturday update

Journey 2 is picking up the pace in admissions on the weekend. Puss in Boots is doing well at most Broadway locations. It is only doing ok at UA theaters. The Viral Factor is doing extremely well at UA theaters but it is not doing as great in Broadway theaters. From Kokuriko Hill is doing better at Broadway/AMC than UA. Flowers of War isn't doing well at both of the bigger theater chains.

Here's how it looks at UA.

Increasing (in showtimes)

The Viral Factor

Puss in Boots (NEW)

Decreasing (in showtimes)

Journey 2: The Mysterious Island

The Flowers of War

From Kokuriko Hill

The Muppets

All's Well Ends Well 2012

I Love Hong Kong 2012

And at Broadway:

Increasing (in showtimes)

Puss in Boots (NEW)

Journey 2: The Mysterious Island

The Flowers of War

Steady or mixed

The Viral Factor

From Kokuriko Hill

Decreasing (in showtimes)

The Muppets

All's Well Ends Well 2012

I Love Hong Kong 2012

Edited by Bluebomb

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Sunday updateHuge spikes across the board with 9 PM & 11 pm showtimes especially with I Love Hong Kong 2012. Late midnight shows are also getting in on the action. 3D films are only getting a small gain from these showtimes but The Flowers of War continues to suck the life out of theaters with no noticeable boost.

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Thursday actuals + totals

<table border="1" cellpadding="0" cellspacing="3" class="tablebg table1"> <tbody> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> </td> <td bgcolor="#ffffff" colspan="1"> </td> <td bgcolor="#ffffff" colspan="1"> Thursday Actuals</td> <td bgcolor="#ffffff" colspan="1"> </td> <td bgcolor="#ffffff" colspan="1"> </td> <td bgcolor="#ffffff" colspan="1"> </td> <td bgcolor="#ffffff" colspan="1"> </td> <td bgcolor="#ffffff" colspan="1"> </td> <td bgcolor="#ffffff" colspan="1"> January 19</td> </tr> <tr class="1"> <td bgcolor="#003300" colspan="1"> LW</td> <td bgcolor="#003300" colspan="1"> TW</td> <td bgcolor="#003300" colspan="1"> Title</td> <td bgcolor="#003300" colspan="1"> Last Thu. (USD)</td> <td bgcolor="#003300" colspan="1"> Thursday (USD)</td> <td bgcolor="#003300" colspan="1"> % chg</td> <td bgcolor="#003300" colspan="1"> Theaters</td> <td bgcolor="#003300" colspan="1"> Days</td> <td bgcolor="#003300" colspan="1"> Total</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> 1</td> <td bgcolor="#ffffff" colspan="1"> Journey 2: The Mysterious Island</td> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> $195,070</td> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> 55</td> <td bgcolor="#ffffff" colspan="1"> 1</td> <td bgcolor="#ffffff" colspan="1"> $195,070</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> 2</td> <td bgcolor="#ffffff" colspan="1"> The Flowers of War</td> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> $45,240</td> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> 29</td> <td bgcolor="#ffffff" colspan="1"> 1</td> <td bgcolor="#ffffff" colspan="1"> $118,521</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> 3</td> <td bgcolor="#ffffff" colspan="1"> From Kokuriko Hill</td> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> $38,999</td> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> 31</td> <td bgcolor="#ffffff" colspan="1"> 1</td> <td bgcolor="#ffffff" colspan="1"> $112,080</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> 2</td> <td bgcolor="#ffffff" colspan="1"> 4</td> <td bgcolor="#ffffff" colspan="1"> The Great Magician</td> <td bgcolor="#ffffff" colspan="1"> $71,641</td> <td bgcolor="#ffffff" colspan="1"> $27,770</td> <td bgcolor="#ffffff" colspan="1"> -61.2%</td> <td bgcolor="#ffffff" colspan="1"> 41</td> <td bgcolor="#ffffff" colspan="1"> 8</td> <td bgcolor="#ffffff" colspan="1"> $617,086</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> 1</td> <td bgcolor="#ffffff" colspan="1"> 5</td> <td bgcolor="#ffffff" colspan="1"> The Darkest Hour</td> <td bgcolor="#ffffff" colspan="1"> $111,682</td> <td bgcolor="#ffffff" colspan="1"> $16,007</td> <td bgcolor="#ffffff" colspan="1"> -85.7%</td> <td bgcolor="#ffffff" colspan="1"> 38</td> <td bgcolor="#ffffff" colspan="1"> 8</td> <td bgcolor="#ffffff" colspan="1"> $701,902</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> 6</td> <td bgcolor="#ffffff" colspan="1"> The Muppets</td> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> $10,393</td> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> 30</td> <td bgcolor="#ffffff" colspan="1"> 1</td> <td bgcolor="#ffffff" colspan="1"> $10,393</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> 3</td> <td bgcolor="#ffffff" colspan="1"> 7</td> <td bgcolor="#ffffff" colspan="1"> The Girl with the Dragon Tattoo</td> <td bgcolor="#ffffff" colspan="1"> $31,483</td> <td bgcolor="#ffffff" colspan="1"> $8,417</td> <td bgcolor="#ffffff" colspan="1"> -73.3%</td> <td bgcolor="#ffffff" colspan="1"> 13</td> <td bgcolor="#ffffff" colspan="1"> 15</td> <td bgcolor="#ffffff" colspan="1"> $915,715</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> 4</td> <td bgcolor="#ffffff" colspan="1"> 8</td> <td bgcolor="#ffffff" colspan="1"> Mission Impossible: Ghost Protocol</td> <td bgcolor="#ffffff" colspan="1"> $22,697</td> <td bgcolor="#ffffff" colspan="1"> $6,794</td> <td bgcolor="#ffffff" colspan="1"> -70.1%</td> <td bgcolor="#ffffff" colspan="1"> 16</td> <td bgcolor="#ffffff" colspan="1"> 36</td> <td bgcolor="#ffffff" colspan="1"> $5,643,997</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> 7</td> <td bgcolor="#ffffff" colspan="1"> 9</td> <td bgcolor="#ffffff" colspan="1"> The Skin I Live In</td> <td bgcolor="#ffffff" colspan="1"> $7,871</td> <td bgcolor="#ffffff" colspan="1"> $3,978</td> <td bgcolor="#ffffff" colspan="1"> -49.5%</td> <td bgcolor="#ffffff" colspan="1"> 4</td> <td bgcolor="#ffffff" colspan="1"> 22</td> <td bgcolor="#ffffff" colspan="1"> $363,295</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> 6</td> <td bgcolor="#ffffff" colspan="1"> 10</td> <td bgcolor="#ffffff" colspan="1"> Twilight: Breaking Dawn Part 1</td> <td bgcolor="#ffffff" colspan="1"> $9,106</td> <td bgcolor="#ffffff" colspan="1"> $2,577</td> <td bgcolor="#ffffff" colspan="1"> -71.7%</td> <td bgcolor="#ffffff" colspan="1"> 4</td> <td bgcolor="#ffffff" colspan="1"> 29</td> <td bgcolor="#ffffff" colspan="1"> $2,080,424</td> </tr> </tbody></table>

Missing: I Love Hong Kong 2012, The Viral Factor, All's Well Ends Well 2012. Even though, they've all had special screenings, they haven't officially opened yet.

Strong for Journey 2. The Flowers of War had a decent sized start but the 4 weekends of special previews didn't seem to do much for in terms of generating buzz. Pretty good start for From Kokuriko Hill. Great Magician didn't do so great after all in terms of gross. Horrible for The Darkest Hour. This will fall over 90% this weekend. Very poor for The Muppets. 1m is looking difficult to reach for The Girl with the Dragon Tattoo. Mission Impossible is getting cut down and will only be shown in 5 theaters throughout the Lunar New Year holidays. The Skin I Live In had a very nice hold. It'll get a nice bump from Cinematheque beginning on Saturday. Breaking Dawn passes Eclipse to become the 2nd highest grossing film in the franchise but it has been left in only 1 theater.

<table border="1" cellpadding="0" cellspacing="3" class="tablebg table1"> <tbody> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> </td> <td bgcolor="#ffffff" colspan="1"> Friday adm.</td> <td bgcolor="#ffffff" colspan="1"> </td> <td bgcolor="#ffffff" colspan="1"> </td> <td bgcolor="#ffffff" colspan="1"> </td> <td bgcolor="#ffffff" colspan="1"> January 20</td> </tr> <tr class="1"> <td bgcolor="#00ffff" colspan="1"> Rank</td> <td bgcolor="#00ffff" colspan="1"> Title</td> <td bgcolor="#00ffff" colspan="1"> LW</td> <td bgcolor="#00ffff" colspan="1"> TW</td> <td bgcolor="#00ffff" colspan="1"> WKD % chg</td> <td bgcolor="#00ffff" colspan="1"> QD % chg</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> 1</td> <td bgcolor="#ffffff" colspan="1"> Journey 2: The Mysterious Island 3D</td> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> 26,998</td> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> +22.6%</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> 2</td> <td bgcolor="#ffffff" colspan="1"> The Viral Factor</td> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> 10,474</td> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> +38.3%</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> 3</td> <td bgcolor="#ffffff" colspan="1"> The Flowers of War</td> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> 9,005</td> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> +18.1%</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> 4</td> <td bgcolor="#ffffff" colspan="1"> I Love Hong Kong 2012</td> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> 7,522</td> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> --</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> 5</td> <td bgcolor="#ffffff" colspan="1"> From Kokuriko Hill (Can.)</td> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> 5,521</td> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> +9.2%</td> </tr> </tbody></table>

Very good for Journey 2. Excellent for The Viral Factor. Combined 3-day previews total should come in with about $150,000. Not bad for The Flowers of War. Not great for I Love Hong Kong 2012 but that will change on Saturday leading into Sunday. That also goes for All's Well Ends Well 2012, mind you. Decent for From Kokuriko Hill.

Weekend projections

1. Journey 2: The Mysterious Island - $1,300,000

2. The Viral Factor - $620,000 (incl. previews)

3. I Love Hong Kong 2012 - $475,000

4. From Kokuriko Hill - $400,000

5. All's Well Ends Well 2012 - $350,000

6. Puss In Boots - $325,000

7. The Flowers of War - $300,000

X. The Muppets - $80,000

X. A Happy Event - $15,000

Journey will continue to lead the slew of new releases. The Viral Factor has become the #2 movie of the weekend. I Love Hong Kong and All's Well Ends Well will use its Sunday to boost its weekend totals. From Kokuriko Hill is fading but it should still rank in the top 5 for the weekend. Puss in Boots will benefit from 3D prices and sneak in ahead of The Flowers of War. Meanwhile, Flowers isn't doing that great with the holiday so its weekend should be fairly stable. The Muppets should finish below $100,000 for the weekend. A Happy Event isn't lighting the 3 theaters showing this on fire so it will take in below $20,000.

Sunday update

I Love Hong Kong 2012 is doing really well. In fact, it's been doing so well that at noon (Thursday), it sold out its Sunday night 11:50 PM in just a few hours. Similar things are occurring with All's Well Ends Well 2012 although not to the extremes that Love Hong Kong has been going through. Journey 2 remains steady. The Viral Factor is perking up as well. Puss in Boots is unable to take much advantage of this being a kids movie. Same thing with From Kokuriko Hill but it's been bleeding admissions. Flowers of War hasn't benefited from this very much although ticket sales did see a slight increase Sunday night.

Sunday projections

1. Journey 2 - $520,000

2. The Viral Factor - $250,000

3. I Love Hong Kong 2012 - $200,000

4. Puss in Boots - $160,000

5. All's Well Ends Well 2012 - $150,000

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Saturday + Sunday admissions<table border="1" cellpadding="0" cellspacing="3" class="tablebg table1"> <tbody> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> </td> <td bgcolor="#ffffff" colspan="1"> Saturday adm.</td> <td bgcolor="#ffffff" colspan="1"> (so far)</td> <td bgcolor="#ffffff" colspan="1"> </td> <td bgcolor="#ffffff" colspan="1"> </td> <td bgcolor="#ffffff" colspan="1"> January 21</td> </tr> <tr class="1"> <td bgcolor="#00ffff" colspan="1"> Rank</td> <td bgcolor="#00ffff" colspan="1"> Title</td> <td bgcolor="#00ffff" colspan="1"> LW</td> <td bgcolor="#00ffff" colspan="1"> TW</td> <td bgcolor="#00ffff" colspan="1"> WKD % chg</td> <td bgcolor="#00ffff" colspan="1"> QD % chg</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> 1</td> <td bgcolor="#ffffff" colspan="1"> Journey 2: The Mysterious Island 3D</td> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> 15,320</td> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> +39.3%</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> 2</td> <td bgcolor="#ffffff" colspan="1"> The Viral Factor</td> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> 8,181</td> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> +158.1%</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> 3</td> <td bgcolor="#ffffff" colspan="1"> Puss in Boots (3D Can.)</td> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> 5,170</td> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> --</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> 4</td> <td bgcolor="#ffffff" colspan="1"> The Flowers of War</td> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> 4,167</td> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> +15.7%</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> 5</td> <td bgcolor="#ffffff" colspan="1"> The Great Magician</td> <td bgcolor="#ffffff" colspan="1"> 8,057</td> <td bgcolor="#ffffff" colspan="1"> 2,876</td> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> --</td> </tr> </tbody></table>

<table border="1" cellpadding="0" cellspacing="3" class="tablebg table1"> <tbody> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> </td> <td bgcolor="#ffffff" colspan="1"> Saturday adm.</td> <td bgcolor="#ffffff" colspan="1"> </td> <td bgcolor="#ffffff" colspan="1"> </td> <td bgcolor="#ffffff" colspan="1"> </td> <td bgcolor="#ffffff" colspan="1"> January 21</td> </tr> <tr class="1"> <td bgcolor="#00ffff" colspan="1"> Rank</td> <td bgcolor="#00ffff" colspan="1"> Title</td> <td bgcolor="#00ffff" colspan="1"> LW</td> <td bgcolor="#00ffff" colspan="1"> TW</td> <td bgcolor="#00ffff" colspan="1"> WKD % chg</td> <td bgcolor="#00ffff" colspan="1"> QD % chg</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> 1</td> <td bgcolor="#ffffff" colspan="1"> Journey 2: The Mysterious Island 3D</td> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> 36,956</td> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> +36.9%</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> 2</td> <td bgcolor="#ffffff" colspan="1"> The Viral Factor</td> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> 21,355</td> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> +103.9%</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> 3</td> <td bgcolor="#ffffff" colspan="1"> The Flowers of War</td> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> 11,785</td> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> +30.9%</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> 4</td> <td bgcolor="#ffffff" colspan="1"> I Love Hong Kong 2012</td> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> 10,816</td> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> +43.8%</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> 5</td> <td bgcolor="#ffffff" colspan="1"> Puss in Boots (3D Can.)</td> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> 9,695</td> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> --</td> </tr> </tbody></table>

Journey 2 has been steady all week. Very nice weekend so far with the big day still to come. Viral Factor is doing phenomenal. Marketing for this has paid off in spades. Slow but steady for The Flowers of War. Not bad for I Love Hong Kong 2012. I greatly overestimated Puss in Boots. Animation has been on a downward spiral ever since Toy Story 3. Including the Eng. version, its opening day could be anywhere from $80,000-95,000.<table border="1" cellpadding="0" cellspacing="3" class="tablebg table1"> <tbody> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> </td> <td bgcolor="#ffffff" colspan="1"> Sunday adm.</td> <td bgcolor="#ffffff" colspan="1"> (so far)</td> <td bgcolor="#ffffff" colspan="1"> </td> <td bgcolor="#ffffff" colspan="1"> </td> <td bgcolor="#ffffff" colspan="1"> January 22</td> <td bgcolor="#ffffff" colspan="1"> </td> </tr> <tr class="1"> <td bgcolor="#00ffff" colspan="1"> Rank</td> <td bgcolor="#00ffff" colspan="1"> Title</td> <td bgcolor="#00ffff" colspan="1"> LW</td> <td bgcolor="#00ffff" colspan="1"> TW</td> <td bgcolor="#00ffff" colspan="1"> WKD % chg</td> <td bgcolor="#00ffff" colspan="1"> QD % chg</td> <td bgcolor="#00ffff" colspan="1"> Admissions gain from Saturday</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> 1</td> <td bgcolor="#ffffff" colspan="1"> Journey 2: The Mysterious Island 3D</td> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> 22,257</td> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> +45.3%</td> <td bgcolor="#ffffff" colspan="1"> +6,937</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> 2</td> <td bgcolor="#ffffff" colspan="1"> The Viral Factor</td> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> 15,266</td> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> +86.6%</td> <td bgcolor="#ffffff" colspan="1"> +7,085</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> 3</td> <td bgcolor="#ffffff" colspan="1"> I Love Hong Kong 2012</td> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> 13,459</td> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> at least 10,000</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> 4</td> <td bgcolor="#ffffff" colspan="1"> All's Well Ends Well 2012</td> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> 8,453</td> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> at least 5,500</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> 5</td> <td bgcolor="#ffffff" colspan="1"> Puss in Boots (3D Can.)</td> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> 5,773</td> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> +11.7%</td> <td bgcolor="#ffffff" colspan="1"> +603</td> </tr> </tbody></table>

Journey 2 had a very good increase. Similar story with The Viral Factor. Impressive gain on Sunday. They both pale in comparison, however, to I Love Hong Kong 2012 which went from unranked on Saturday to #3 on Sunday with at least a 10,000 admissions increase all thanks to the proximity to the Lunar New Year holidays. All's Well Ends Well 2012 is following in ILHK 2012's footsteps but not to the same degree. It still saw an increase of over 100% from its Saturday morning's admissions. Puss in Boots is being left behind by the 2 New Year's themed movies in admissions. It should still beat out All's Well for the day in gross though.

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Journey 2 actual - 1.1m

<table border="1" cellpadding="0" cellspacing="3" class="tablebg table1"> <tbody> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> </td> <td bgcolor="#ffffff" colspan="1"> Sunday adm.</td> <td bgcolor="#ffffff" colspan="1"> </td> <td bgcolor="#ffffff" colspan="1"> </td> <td bgcolor="#ffffff" colspan="1"> </td> <td bgcolor="#ffffff" colspan="1"> January 22</td> </tr> <tr class="1"> <td bgcolor="#00ffff" colspan="1"> Rank</td> <td bgcolor="#00ffff" colspan="1"> Title</td> <td bgcolor="#00ffff" colspan="1"> LW</td> <td bgcolor="#00ffff" colspan="1"> TW</td> <td bgcolor="#00ffff" colspan="1"> WKD % chg</td> <td bgcolor="#00ffff" colspan="1"> QD % chg</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> 1</td> <td bgcolor="#ffffff" colspan="1"> Journey 2: The Mysterious Island 3D</td> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> 42,044</td> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> +13.8%</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> 2</td> <td bgcolor="#ffffff" colspan="1"> The Viral Factor</td> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> 25,673</td> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> +20.2%</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> 3</td> <td bgcolor="#ffffff" colspan="1"> I Love Hong Kong 2012</td> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> 20,617</td> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> +90.6%</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> 4</td> <td bgcolor="#ffffff" colspan="1"> All's Well Ends Well 2012</td> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> 14,036</td> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> --</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> 5</td> <td bgcolor="#ffffff" colspan="1"> The Flowers of War</td> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> 11,484</td> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> -2.6%</td> </tr> </tbody></table>

<table border="1" cellpadding="0" cellspacing="3" class="tablebg table1"> <tbody> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> </td> <td bgcolor="#ffffff" colspan="1"> Weekend adm.</td> <td bgcolor="#ffffff" colspan="1"> </td> <td bgcolor="#ffffff" colspan="1"> </td> <td bgcolor="#ffffff" colspan="1"> Jan 19-22</td> </tr> <tr class="1"> <td bgcolor="#00ffff" colspan="1"> Rank</td> <td bgcolor="#00ffff" colspan="1"> Title</td> <td bgcolor="#00ffff" colspan="1"> LW</td> <td bgcolor="#00ffff" colspan="1"> TW</td> <td bgcolor="#00ffff" colspan="1"> % chg</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> 1</td> <td bgcolor="#ffffff" colspan="1"> Journey 2: The Mysterious Island 3D</td> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> 128,021</td> <td bgcolor="#ffffff" colspan="1"> --</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> 2</td> <td bgcolor="#ffffff" colspan="1"> The Viral Factor</td> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> 65,076</td> <td bgcolor="#ffffff" colspan="1"> --</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> 3</td> <td bgcolor="#ffffff" colspan="1"> The Flowers of War</td> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> 39,899</td> <td bgcolor="#ffffff" colspan="1"> --</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> 4</td> <td bgcolor="#ffffff" colspan="1"> I Love Hong Kong 2012</td> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> 38,955</td> <td bgcolor="#ffffff" colspan="1"> --</td> </tr> </tbody></table>

January 19 Recap

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Lunar New Year - Day 1

<table border="1" cellpadding="0" cellspacing="3" class="tablebg table1"> <tbody> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> </td> <td bgcolor="#ffffff" colspan="1"> Monday adm.</td> <td bgcolor="#ffffff" colspan="1"> (so far)</td> <td bgcolor="#ffffff" colspan="1"> </td> <td bgcolor="#ffffff" colspan="1"> </td> <td bgcolor="#ffffff" colspan="1"> January 23</td> </tr> <tr class="1"> <td bgcolor="#00ffff" colspan="1"> Rank</td> <td bgcolor="#00ffff" colspan="1"> Title</td> <td bgcolor="#00ffff" colspan="1"> LW</td> <td bgcolor="#00ffff" colspan="1"> TW</td> <td bgcolor="#00ffff" colspan="1"> WKD % chg</td> <td bgcolor="#00ffff" colspan="1"> QD % chg</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> 1</td> <td bgcolor="#ffffff" colspan="1"> Journey 2: The Mysterious Island 3D</td> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> 28,285</td> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> +27.1%</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> 2</td> <td bgcolor="#ffffff" colspan="1"> I Love Hong Kong 2012</td> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> 25,828</td> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> +91.9%</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> 3</td> <td bgcolor="#ffffff" colspan="1"> The Viral Factor</td> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> 16,711</td> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> +9.5%</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> 4</td> <td bgcolor="#ffffff" colspan="1"> All's Well Ends Well 2012</td> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> 13,043</td> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> +54.3%</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> 5</td> <td bgcolor="#ffffff" colspan="1"> Puss in Boots (3D Can.)</td> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> 7,331</td> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> +27.0%</td> </tr> </tbody></table>

<table border="1" cellpadding="0" cellspacing="3" class="tablebg table1"> <tbody> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> </td> <td bgcolor="#ffffff" colspan="1"> Monday adm.</td> <td bgcolor="#ffffff" colspan="1"> </td> <td bgcolor="#ffffff" colspan="1"> </td> <td bgcolor="#ffffff" colspan="1"> </td> <td bgcolor="#ffffff" colspan="1"> January 23</td> </tr> <tr class="1"> <td bgcolor="#00ffff" colspan="1"> Rank</td> <td bgcolor="#00ffff" colspan="1"> Title</td> <td bgcolor="#00ffff" colspan="1"> LW</td> <td bgcolor="#00ffff" colspan="1"> TW</td> <td bgcolor="#00ffff" colspan="1"> WKD % chg</td> <td bgcolor="#00ffff" colspan="1"> QD % chg</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> 1</td> <td bgcolor="#ffffff" colspan="1"> Journey 2: The Mysterious Island 3D</td> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> 59,233</td> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> +40.9%</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> 2</td> <td bgcolor="#ffffff" colspan="1"> I Love Hong Kong 2012</td> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> 36,014</td> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> +74.7%</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> 3</td> <td bgcolor="#ffffff" colspan="1"> The Viral Factor</td> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> 29,470</td> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> +14.8%</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> 4</td> <td bgcolor="#ffffff" colspan="1"> All's Well Ends Well 2012</td> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> 19,424</td> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> +38.4%</td> </tr> <tr class="1"> <td bgcolor="#ffffff" colspan="1"> 5</td> <td bgcolor="#ffffff" colspan="1"> Puss in Boots (3D Can.)</td> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> 16,441</td> <td bgcolor="#ffffff" colspan="1"> --</td> <td bgcolor="#ffffff" colspan="1"> -</td> </tr> </tbody></table>

Revised 3-day holiday projections

1. Journey 2: The Mysterious Island - $1,300,000

2. I Love Hong Kong 2012 - $700,000

3. The Viral Factor - $500,000

4. Puss in Boots - $430,000

5. All's Well Ends Well 2012 - $390,000

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