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RTX

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Box Office Gold

Box Office Gold (6/10)

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  1. I guess it's back to reality with this stupid franchise.
  2. I really didn't care about this flick, and don't plan on watching it. But I have to say: it's overseas performance has been stunning! Absolutely stunning! Especially for a 2D movie. Especially considering how strong the dollar is right now. Just WOW.
  3. American moviegoing is dying. That's the only thing I can say. It was supposed to be a deflated Friday, then films were to jump 60% on Saturday. Instead, we got a deflated weekend?
  4. But why are the Saturday increases so low, when films are supposed to be up by 50-60%?
  5. 250M is locked, even if it does crash next weekend. TF2 had 2.6 multiplier from its second weekend (when July 4th fell on Saturday). Using this multiplier yields 270+ final total for TF4.
  6. Pretty low jumps on Friday all around. I'm now looking for a 3.85 weekend multiplier. 41.5M weekend - here we come!
  7. Expect Friday to be up by 20%, and then a HUGE (50-60%) jump on Saturday.
  8. Am I the only one who gets the impression that AUS box office is just weak this year in general?
  9. Based on dailies from a corresponding week in 2008, Friday should increase by 10-30%. I expect a weekend multiplier of 3.7.
  10. Remember, the actual Tuesday gross for TF4 was probably 400K higher than reported by Paramount. So, rth underestimated it by as much as 10%.
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