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Everything posted by RyneOh1040
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70 is the floor here. It needed good reviews to make that an established perimeter and now we have it. Truth be told I think the window is HUGE. Anywhere from 70 to even potentially 100. It needs to hit 50 with previews and Friday to have a shot at it but I really think this is a perfect storm scenario. Either way, WB has got to know they are about to have a historic weekend and the fact that they've kept the budget at 35 is just going to make this all the sweeter. Finally a weekend to look forward to.
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A few weeks ago I thought this would land around 50 but I'm officially boarding the hype train. Regardless of reviews which I think won't have much effect on OW I'm seeing that this might be truly huge. There is a massive BO drought, everyone loves a horror film in the early fall and the marketing has been glorious. 70+ seems likely given the amount of posts and presence I have seen on social media. I wanted to be more conservative so I wasn't disappointed if it feel around tracking but fuck it I think we have a real September blockbuster on our hands.
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I'm curious as to why Home Again didn't open next weekend. Even if it gets poor reviews I think Witherspoon back in her biggest genre draw would have given the film the top spot and some good spin for the press. It will be good counter programming to It but yeah it could have had a bit of short lived glory had it opened the week before.
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Yeah, in this sense it reminds of streaming services in the music industry. Basically Spotify pushed a price point that would lead to MAJOR decreases in revenue for the traditional chains but it was at a cost that consumers were willing to pay. I was with MoviePass since Beta but I bailed when it hit 50 in Nashville and they started capping the number of users per day that could see a movie based on geographic location. You're right, if you see more than 4 movies a month it was still viable but I reached a point where I felt OBLIGED to go see movies because of what I was paying and it was starting to feel like a chore instead of a hobby. Even if they would go back to the 30/month price point I would stay. But the $99 plan they were doing in the end for all movies including 3D and IMAX was nuts and was for a VERY niche audience. Seems to me like this was more about raising awareness of the company than anything.
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i am VERY curious to see what moviepass new admission plan is going to do to some of the dailies. i was a part of their beta program and stayed with it for two years until they raised the price in nashville to 50/month. but 10 a month is a no brainer and its spread like wildfire on social media. idk how long they can sustain the business model but I am interested to see if people start jumping at the opportunity and we se some real sway in the numbers.
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The release date for 'It' is going to be one of the most well calculated of the year. A HIGHLY anticipated horror remake, close to the start of fall (when these films typically can do some great numbers) in an absolute draught of a schedule. Regardless I think it hits 40 but if this thing can churn out a fresh rating I could legit see 50 being in play OW.
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lol this is nuts. Spidey 3 OW makes perfect sense coming off of one of, if not THE most revered superhero movie in the past two decades. Social media did not have the immediacy it does now and people saw the film expecting a worthy follow up. The logic you are using here to set the bar for success is crazy.
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Very good OW for Spidey. I think that Friday number had us all hoping for 130 but to call this a disappointment or underwhelming is insane. Sony did a killer job getting the franchise back on track and making a film that will entertain most anyone. WW officially getting the summer crown has to be one of the most fun BO stories I've had the pleasure of tracking since about '05.