Box Office Pro really screwed the pooch with that 20-25M prediction for Abigail. 😂
Forecasting the Top 3 Movies at the Domestic Box Office
April 19-21, 2024
1. Abigail
Universal Pictures | NEW
Opening Weekend Range: $20 – $25M
Showtime Marketshare (US): 17%
Pros:
So far critics are relatively positive about the film, which is hovering around 80% on Rotten Tomatoes. Folks in the horror community are praising the film’s humor and especially its grand guignol level of blood and gore, assuring that the genre audience will likely come out in spades for this one.
When it comes to fright flicks, the genre is always the star. That said, the cast is stacked with horror heavyweights who also boast youth appeal, including Melissa Barrera (Scream franchise), Kathryn Newton (Freaky, Lisa Frankenstein), and Dan Stevens (The Guest, Vamps). The latter has extra heat right now from his leading man role in recent blockbuster Godzilla X Kong: The New Empire.
Directors Matt Bettinelli-Olpin and Tyler Gillett (aka Radio Silence) have an excellent track record after Ready or Not and the two most recent Scream movies. Like James Wan or Christopher Landon, they know how to deftly combine humor and scares with mass audience appeal.