kayumanggi Posted February 5, 2012 Share Posted February 5, 2012 (edited) http://www.deadline....-big-miracle-3/ SATURDAY PM, 3RD UPDATE: I’m back in front of the computer tonight. It’s been a bigger-than-predicted box office this Super Bowl weekend with movie studios focused on counterprogramming the game. Friday night numbers seesawed into the wee hours of Saturday morning until Fox’s scifi spectacle Chronicle came out ahead by $300,000 over CBS FIlms’ thriller The Woman In Black. Right now it’s clear that Fox will be #1 for the weekend with grosses $22M vs $21M respectively. Trust me, no one in Hollywood projected either movie would get near $20M so this gives new meaning to the term ‘overperform’. But the town is thrilled that 2012 keeps logging good numbers, even on Super Bowl weekend. Best, both films are a low-cost/high-reward bonanza for the two studios, especially because budgets were kept low as well as the marketing spends. Better yet, both films managed to attract the elusive young audiences who were missing for the last six months of 2011. ”What is great is that young people went to both movies in droves,” an exec tells me. Though it’s the weekend’s biggest budget debut, Universal’s Big Miracle is a disappointment – only #4 heading for an $8.5M weekend which is less than the $10M execs hoped for. Last week’s big winner, Open Road’s The Grey, is showing a solid hold and #3 position. Full analysis coming. Top 10 (based on weekend gross) 1. Chronicle (Fox) NEW [2,907 Theaters] Friday $8.6M, Saturday $10.3M, Weekend $22.2M 2. The Woman in Black (CBS Films) NEW [2,855 Theaters] Friday $8.3M, Saturday $9.8M, Weekend $21.5M 3. The Grey (Open Road) Week 2 [3,207 Theaters] Friday $3.1M, Saturday $5M, Weekend $9.8M (-50%), Est Cume $35M 4. Big Miracle (Universal) NEW [2,129 Theaters] Friday $2.2M, Saturday $4M, Weekend $8.5M 5. Underworld Awakening (Sony) Week 3 [2,636 Theaters] Friday $1.7M, Saturday $2.9M, Weekend $5.8M, Est Cume $54.6M 6. One For The Money (Lionsgate) Week 2 [2,737 Theaters] Friday $1.7M, Saturday $2.6M (-53%), Weekend $5.2M, Est Cume $19.5M 7.Red Tails (LucasFilm/Fox) Week 3 [2,347 Theaters] Friday $1.5M, Saturday $2.7M, Weekend $5M, Est Cume $41.2M 8. Man On A Ledge (Summit) Week 2 [2,998 Theaters] Friday $1.5M, Saturday $2.3M, Weekend $4.6M, Est Cume $14.9M 9. The Descendants (Fox Searchlight) Week 12 [2,038 Theaters] Friday $1.4M, Saturday $2.3M, Weekend $4.5M, Est Cume $65.3M) 10. Extremely Loud & Incredibly Close (Warner Bros) Week 7 [2,505 Theaters] Friday $1.2M, Saturday $2M, Weekend $3.8M, Est Cume $26.7M Edited February 5, 2012 by kayumanggi Link to comment Share on other sites More sharing options...
kayumanggi Posted February 5, 2012 Author Share Posted February 5, 2012 Link to comment Share on other sites More sharing options...
Ball Lightning Posted February 5, 2012 Share Posted February 5, 2012 Great! Both are expected to hit $20! Continues the great start for 2012!! Link to comment Share on other sites More sharing options...
kayumanggi Posted February 5, 2012 Author Share Posted February 5, 2012 I really hope both opens above 20%. That's a Superbowl record. Link to comment Share on other sites More sharing options...
Cedarpoint1111 Posted February 5, 2012 Share Posted February 5, 2012 So Chronicle increased. Great news! Link to comment Share on other sites More sharing options...
kayumanggi Posted February 5, 2012 Author Share Posted February 5, 2012 I think Nikki is still finalizing (guessing, LOL) the Saturday numbers. Link to comment Share on other sites More sharing options...
Claire of Themyscira Posted February 5, 2012 Share Posted February 5, 2012 Woohoo! I just want WiB to be #1! Oh well! Still great news! Go 2012! Link to comment Share on other sites More sharing options...
rockNrollaDIM Posted February 5, 2012 Share Posted February 5, 2012 Nikki has been a slacker lately. When is the last time we got a 2 pm update?!? Link to comment Share on other sites More sharing options...
ecstasy Posted February 5, 2012 Share Posted February 5, 2012 Can't really complain. Good showing for both the Chronicle and Woman in Black. Link to comment Share on other sites More sharing options...
American Eagle Posted February 5, 2012 Share Posted February 5, 2012 Bleh. These numbers are decent, but the movies just look so bland lately. >_> Link to comment Share on other sites More sharing options...
lab276 Posted February 5, 2012 Share Posted February 5, 2012 Bleh. These numbers are decent, but the movies just look so bland lately. >_>They're apparently good movies. Link to comment Share on other sites More sharing options...
AASixteen16 Posted February 5, 2012 Share Posted February 5, 2012 Awesome!! I love seeing overperformers and surprises not disappointments and failures, which were abundant last year. Link to comment Share on other sites More sharing options...
kayumanggi Posted February 5, 2012 Author Share Posted February 5, 2012 (edited) SATURDAY PM, 3RD UPDATE: I’m back in front of the computer tonight. It’s been a bigger-than-predicted box office this Super Bowl weekend with movie studios focused on counterprogramming the game. Friday night numbers seesawed into the wee hours of Saturday morning until Fox’s scifi spectacle Chronicle came out ahead by $300,000 over CBS FIlms’ thriller The Woman In Black. Right now it’s clear that Fox will be #1 for the weekend with grosses $22M vs $21M respectively. Trust me, no one in Hollywood projected either movie would get near $20M so this gives new meaning to the term ‘overperform’. But the town is thrilled that 2012 keeps logging good numbers, even on Super Bowl weekend. Best, both films are a low-cost/high-reward bonanza for the two studios, especially because budgets were kept low as well as the marketing spends. Better yet, both films managed to attract the elusive young audiences who were missing for the last six months of 2011. ”What is great is that young people went to both movies in droves,” an exec tells me. Though it’s the weekend’s biggest budget debut, Universal’s Big Miracle is a disappointment – only #4 heading for an $8.5M weekend which is less than the $10M execs hoped for. Last week’s big winner, Open Road’s The Grey, is showing a solid hold and #3 position. Full analysis coming. Top 10 (based on weekend gross) 1. Chronicle (Fox) NEW [2,907 Theaters] Friday $8.6M, Saturday $10.3M, Weekend $22.2M 2. The Woman in Black (CBS Films) NEW [2,855 Theaters] Friday $8.3M, Saturday $9.8M, Weekend $21.5M 3. The Grey (Open Road) Week 2 [3,207 Theaters] Friday $3.1M, Saturday $5M, Weekend $9.8M (-50%), Est Cume $35M 4. Big Miracle (Universal) NEW [2,129 Theaters] Friday $2.2M, Saturday $4M, Weekend $8.5M 5. Underworld Awakening (Sony) Week 3 [2,636 Theaters] Friday $1.7M, Saturday $2.9M, Weekend $5.8M, Est Cume $54.6M 6. One For The Money (Lionsgate) Week 2 [2,737 Theaters] Friday $1.7M, Saturday $2.6M (-53%), Weekend $5.2M, Est Cume $19.5M 7.Red Tails (LucasFilm/Fox) Week 3 [2,347 Theaters] Friday $1.5M, Saturday $2.7M, Weekend $5M, Est Cume $41.2M 8. Man On A Ledge (Summit) Week 2 [2,998 Theaters] Friday $1.5M, Saturday $2.3M, Weekend $4.6M, Est Cume $14.9M 9. The Descendants (Fox Searchlight) Week 12 [2,038 Theaters] Friday $1.4M, Saturday $2.3M, Weekend $4.5M, Est Cume $65.3M) 10. Extremely Loud & Incredibly Close (Warner Bros) Week 7 [2,505 Theaters] Friday $1.2M, Saturday $2M, Weekend $3.8M, Est Cume $26.7M Edited February 5, 2012 by kayumanggi Link to comment Share on other sites More sharing options...
lab276 Posted February 5, 2012 Share Posted February 5, 2012 Very impressive. Link to comment Share on other sites More sharing options...
kayumanggi Posted February 5, 2012 Author Share Posted February 5, 2012 Just. How. Awesome. Is. That? Link to comment Share on other sites More sharing options...
iceroll Posted February 5, 2012 Share Posted February 5, 2012 Wow that's awesome, maybe it will even increase from estimates Link to comment Share on other sites More sharing options...
Fanboy Posted February 5, 2012 Share Posted February 5, 2012 Great weekend. Link to comment Share on other sites More sharing options...
TLK Posted February 5, 2012 Share Posted February 5, 2012 Hollywood needs these sort of weekends. Last month was a good jobs month in the United States but movie and sound recording industry lost 8000 jobs. I am pretty sure the recent boxoffice slump played a part in this so these numbers are good news for the industry as a whole. Link to comment Share on other sites More sharing options...
Magic Posted February 5, 2012 Share Posted February 5, 2012 Hollywood needs these sort of weekends. Last month was a good jobs month in the United States but movie and sound recording industry lost 8000 jobs. I am pretty sure the recent boxoffice slump played a part in this so these numbers are good news for the industry as a whole.Lets hope the good numbers continue. Link to comment Share on other sites More sharing options...
StarSaber Posted February 5, 2012 Share Posted February 5, 2012 I'm so happy to see that Chronicle number! Awesome movie! Link to comment Share on other sites More sharing options...