The Box Office Buzz and Tracking Thread: Electric Boogaloo

[Porthos]

It: Chapter 2 Greater Sacramento Area Premiere Night Seat Report: T-7 days and counting

 

	Sellouts	Showings	Seats left	Total Seats	Seats Sold	Perct Sold
TOTALS	0	165	18415	19963	1548	7.75%

 

Total Showings Added Today	6
Total Seats Added Today	776
Total Seats Sold Today	104

 

Not really sure what to use as a comp for this film, since as I understand it horror isn't that pre-sale heavy.  Maybe.  For now, gonna throw in a few recent ones along with JW2 and DP2 and hope for the best.

 

T-7 Adjusted Comps #1 (probably lol - use at own risk)

	%		Sold T-7	Total Sold		Sellouts / Shows	Seats Left / Total Seats	Perct Sold		Comp
Pika	164.33		75	942		0/66	6631/7573	12.44%		9.37m
Aladdin	131.74		98	1175		0/74	9543/10718	10.96%		9.22m
KotM	153.57		102	1008		0/98	13732/13740	7.34%		9.68m
TS4	73.12		158	2117		1/92	10342/12459	16.99%		8.77m
TLK	38.76		289	3994		0/225	19422/23416	17.06%		8.91m
It 2 (adj)	n/a		104	1548		0/165	16836/18384	8.42%		n/a

PRE-SALES NOTE: Detective Pikachu had 30 days of pre-sales, Aladdin and The Lion King both had 25 days of pre-sales and KotM had 21 days of pre-sales.  In comparison It 2 had 36 days of pre-sales. 

ADJUSTMENT NOTE:  It 2 (adj) is the ticket data at the same theaters I had tracking info for all of the movies in that stat block. See this post for explanation.

 

T-7 Adjusted Comps #2 (probably lol - use at own risk)

	%		Sold T-7	Total Sold		Sellouts / Shows	Seats Left / Total Seats	Perct Sold		Comp
JW2	71.82		122	1991		0/111	9272/11263	17.68%		10.99m
DP2	42.89		119	3334		0/121	10133/13467	24.76%		7.98m
It 2 (JW adj)	n/a		101	1430		0/165	13752/15182	9.42%		n/a

PRE-SALES NOTE: Fallen Kingdom had 23 days of pre-sales and Deadpool 2 had 30 days of pre-sales, while It 2 had 36. 

ADJUSTMENT NOTE:  It 2 (JW adj) is the ticket data at the same theaters I had tracking info for Fallen Kingdom and Deadpool 2.

[stripe]

I have been out for several days and I dont have many time to read all the updates... Can someone tease me how well It2 is doing with presales?

[Legion Again]

New long-range update out: https://www.boxofficepro.com/long-range-forecast-black-and-blue-plus-more-it-chapter-two-hustlers-and-other-updates/   

 

Notable updates:  

It 2 — 105/255 (-12% each)

Hustlers — 27/73 (+29%, +22%)

Edited August 30, 2019 by Thanos Legion

[JB33]

Sad to see It Chapter Two tracking down as we go along. I guess even with the epic finale factor it's been difficult to drum up the same interest the first one had two years ago.

[FlashMaster659]

23 hours ago, FlashMaster659 said:

 

It 2 - AMC Ontario Mills 30 (Thursday Night)

 

Dolby Cinema

 

7:00 PM - 167/203

10:45 PM - 130/203

 

2D Dine-In

 

5:00 PM - 31/63

5:30 PM - 23/63

6:00 PM - 33/60

7:00 PM - 42/78

7:30 PM - 40/78

8:00 PM - 33/63

8:30 PM - 28/61

9:00 PM - 27/63

9:30 PM - 21/63

10:00 PM - 19/60

11:00 PM - ?/?*

 

2D

 

6:30 PM - 31/167

7:15 PM - 15/114

8:00 PM - 23/217

8:30 PM - 18/167

10:15 PM - 0/167

11:00 PM - 12/114

11:45 PM - 5/217

12:15 AM - 9/167

 

Total

 

707(+57)/2388 (29.6%)

 

Scary Stories to Tell in the Dark sold 309 tickets morning of previews

Once Upon a Time in Hollywood sold 587 tickets mid-day of previews

Hobbs and Shaw sold 684 tickets mid-day of previews

The Lion King sold 2157 tickets mid-day of previews

 

*Glitched sellout

 

It 2 - AMC Ontario Mills 30 (Thursday Night)

 

Dolby Cinema

 

7:00 PM - 167/203

10:45 PM - 140/203

 

2D Dine-In

 

5:00 PM - 33/63

5:30 PM - 29/63

6:00 PM - 33/60

7:00 PM - 42/78

7:30 PM - 52/78

8:00 PM - 33/63

8:30 PM - 28/61

9:00 PM - 26/63

9:30 PM - 26/63

10:00 PM - 19/60

11:00 PM - ?/?*

 

2D

 

6:30 PM - 31/167

7:15 PM - 17/114

8:00 PM - 23/217

8:30 PM - 18/167

10:15 PM - 0/167

11:00 PM - 12/114

11:45 PM - 5/217

12:15 AM - 13/167

 

Total

 

747(+40)/2388 (31.3%)

 

Scary Stories to Tell in the Dark sold 309 tickets morning of previews

Once Upon a Time in Hollywood sold 587 tickets mid-day of previews

Hobbs and Shaw sold 684 tickets mid-day of previews

Toy Story 4 sold 1462 tickets mid-day of previews

The Lion King sold 2157 tickets mid-day of previews

 

*Glitched sellout

Edited August 30, 2019 by FlashMaster659

[FlashMaster659]

22 hours ago, FlashMaster659 said:

 

It 2 - Regal Edwards Ontario Palace IMAX & RPX (Thursday Night)

 

IMAX 2D

 

5:00 PM - 17/532

8:50 PM - 43/532

 

RPX 2D

 

6:00 PM - 6/744

9:50 PM - 10/744

 

2D

 

5:30 PM - 6/404

9:20 PM - 7/404

 

Total

 

89(+15)/3360 (2.6%)

 

Scary Stories to Tell in the Dark sold 14 tickets morning of previews

Hobbs and Shaw sold 32 tickets mid-day of previews

Once Upon a Time in Hollywood sold 93 tickets mid-day of previews

Godzilla: King of the Monsters sold 489 tickets mid-day of previews

The Lion King sold 464 tickets mid-day of previews

 

It 2 - Regal Edwards Ontario Palace IMAX & RPX (Thursday Night)

 

IMAX 2D

 

5:00 PM - 17/532

8:50 PM - 51/532

 

RPX 2D

 

6:00 PM - 6/744

9:50 PM - 10/744

 

2D

 

5:30 PM - 12/404

6:30 PM NEW - 0/411

7:00 PM NEW - 0/331

7:20 PM NEW - 0/211

7:40 PM NEW - 0/338

8:00 PM NEW - 0/208

8:20 PM NEW - 0/141

9:20 PM - 9/404

10:20 PM NEW - 0/411

10:50 PM NEW - 0/331

11:10 PM NEW - 0/211

11:30 PM NEW - 0/338

11:50 PM NEW - 0/208

 

Total

 

105(+16)/6499(+3139) (1.6%)

 

Scary Stories to Tell in the Dark sold 14 tickets morning of previews

Hobbs and Shaw sold 32 tickets mid-day of previews

Once Upon a Time in Hollywood sold 93 tickets mid-day of previews

Godzilla: King of the Monsters sold 489 tickets mid-day of previews

Toy Story 4 sold 414 tickets mid-day of previews

The Lion King sold 464 tickets mid-day of previews

[xiazhi]

11 hours ago, stripe said:

I have been out for several days and I dont have many time to read all the updates... Can someone tease me how well It2 is doing with presales?

bad

[Poseidon]

The thing with It was, that the hype left a bigger impression, than the movie itself. 

 

The marketing just isn't able to reach the audience, that usually wouldn't see horror movies, for another time here. 

Will still be a big hit. 

Edited August 30, 2019 by Poseidon

[Inceptionzq]

23 hours ago, Inceptionzq said:

IT: Chapter 2 Thursday Night Showings Denver

AMC Westminster Promenade 24:

IMAX:

7 PM – 41/411(+7)

10:45 PM – 2/411

Prime: 

7 PM – 52/187

10:45 PM – 9/187

Dolby: 

7 PM – 117/217

10:45 PM – 14/217(+3)

2D: 

5 PM – 10/56(+2)

5:15 PM – 0/38

5:30 PM – 1/38

5:45 PM – 0/48

6 PM – 14/48

6:15 PM – 3/44

6:30 PM – 0/44

7 PM – 2/158

7 PM – 4/92

7:15 PM – 2/92

7:30 PM – 3/94

7:45 PM – 0/94

8 PM – 2/48

8:15 PM – 0/48

8:30 PM – 5/44(+5)

8:45 PM – 0/56

9 PM – 0/38

9:15 PM – 0/38

9:30 PM – 0/48

9:45 PM – 0/48

10 PM – 0/44

10:15 PM – 0/44

10:30 PM – 0/44

10:45 PM – 0/158

10:45 PM – 0/92

AMC Highlands Ranch 24:

IMAX:

7 PM – 14/384(+3)

10:45 PM – 6/384(+1)

Dolby:

7 PM – 108/210(+3)

10:45 PM – 27/210

2D: 

5 PM – 10/85

5:30 PM – 2/52

6 PM – 0/52

6:30 PM – 9/52(+3)

7 PM – 42/159(+2)

7:30 PM – 0/85

7:45 PM – 0/85

8:45 PM – 0/85

9:15 PM – 2/52

9:45 PM – 0/52

10:15 PM – 3/52

Total from 9 theaters(105 showings): 1168(+82)/16462 (7.1%)

TLK comp(adjusted for 7 theaters): 12.07M

 

IT: Chapter 2 Thursday Night Showings Denver

AMC Westminster Promenade 24:

IMAX:

7 PM – 50/411(+9)

10:45 PM – 2/411

Prime:

7 PM – 52/187

10:45 PM – 9/187

Dolby:

7 PM – 120/217(+3)

10:45 PM – 17/217(+3)

2D:

5 PM – 11/56(+1)

5:15 PM – 3/38(+3)

5:30 PM – 1/38

5:45 PM – 0/48

6 PM – 14/48

6:15 PM – 3/44

6:30 PM – 0/44

7 PM – 2/158

7 PM – 4/92

7:15 PM – 2/92

7:30 PM – 7/94(+4)

7:45 PM – 0/94

8 PM – 2/48

8:15 PM – 0/48

8:30 PM – 5/44

8:45 PM – 0/56

9 PM – 2/38(+2)

9:15 PM – 0/38

9:30 PM – 0/48

9:45 PM – 0/48

10 PM – 0/44

10:15 PM – 0/44

10:30 PM – 0/44

10:45 PM – 0/158

10:45 PM – 0/92

AMC Highlands Ranch 24:

IMAX:

7 PM – 14/384

10:45 PM – 6/384

Dolby:

7 PM – 110/210(+2)

10:45 PM – 27/210

2D:

5 PM – 13/85(+3)

5:30 PM – 2/52

6 PM – 0/52

6:30 PM – 9/52

7 PM – 42/159

7:30 PM – 2/85(+2)

7:45 PM – 0/85

8:45 PM – 0/85

9:15 PM – 2/52

9:45 PM – 0/52

10:15 PM – 3/52

Total from 9 theaters(105 showings): 1254(+86)/16462 (7.6%)

TLK comp: 10.25M

Hobbs comp: 21.08M

Now that I have all 9 theaters for The Lion King, the comp looks more realistic.

[TLK]

It:1 had almost 200 million trailer views in the first 24 hours. That's a crazy number for anything that is not a big Disney tentpole. You can argue that even its $700 million WW total was a bit "disappointing" compared to the initial hype.

[Barnack]

2 minutes ago, TLK said:

It:1 had almost 200 million trailer views in the first 24 hours. That's a crazy number for anything that is not a big Disney tentpole. You can argue that even its $700 million WW total was a bit "disappointing" compared to the initial hype.

It had no China release too, really close to a Thor Ragnarock or Guardian 2 performance in similar markets.

 

[Inceptionzq]

22 minutes ago, TLK said:

It:1 had almost 200 million trailer views in the first 24 hours. That's a crazy number for anything that is not a big Disney tentpole. You can argue that even its $700 million WW total was a bit "disappointing" compared to the initial hype.

You can’t argue that IT:1 was a bit “disappointing”. It wasn’t tracking anywhere near 120M OW/330M DOM, and broke Horror movie records all over the world.

[Barnack]

10 minutes ago, Inceptionzq said:

You can’t argue that IT:1 was a bit “disappointing”. It wasn’t tracking anywhere near 120M OW/330M DOM, and broke Horror movie records all over the world.

 

Tracking result started quite after that first 24 hours event, tracking could be part of someone disappointment after that initial buzz.

 

And other to see how big it got, almost tripled the September OW :

 

Rank	Title (click to view)	Studio	Opening*	% of Total	Theaters	Average	Total Gross^	Date**
1	It	WB (NL)	$123,403,419	37.7%	4,103	$30,076	$327,481,748	9/8/17
2	The Nun	WB (NL)	$53,807,379	45.8%	3,876	$13,882	$117,450,119	9/7/18
3	Hotel Transylvania 2	Sony	$48,464,322	28.6%	3,754	$12,910	$169,700,110	9/25/15
4	Hotel Transylvania	Sony	$42,522,194	28.7%	3,349	$12,697	$148,313,048	9/28/12

 

 

Rank	OR#	Title (click to view)	Studio	Lifetime Gross*	Year^
1	45	The Passion of the Christ	NM	$370,782,930	2004^
2	49	Deadpool	Fox	$363,070,709	2016
3	54	American Sniper	WB	$350,126,372	2014
4	66	It	WB (NL)	$327,481,748	2017
5	68	Deadpool 2	Fox	$324,591,735	2018^

 

 

And lot of those views were not youtube type of views:

http://www.boxofficereport.com/trailerviews/owyoutuberatios.html

 

It's OW to YT ratio of over 2.4 isn't weak at all.

[filmlover]

1 hour ago, TLK said:

It:1 had almost 200 million trailer views in the first 24 hours. That's a crazy number for anything that is not a big Disney tentpole. You can argue that even its $700 million WW total was a bit "disappointing" compared to the initial hype.

In what universe is $700M for a horror movie in any way "disappointing?"

[Darth Lehnsherr]

1 hour ago, filmlover said:

In what universe is $700M for a horror movie in any way "disappointing?"

The BOT Universe

[Eric Atreides]

It Chapter Two Greater Philadelphia Area Seat Report T-6 and Counting

	Sellouts	Showings	Seats Sold	Total Seats	Perct Sold
TOTALS	0	109	1,146	22,098	5.19%

 

Total Showings Added Today: 2

Total Seats Added Today: 216

Total Seats Sold Today: 94

 

Adjusted Comp

0.257x of The Lion King 6 days before release (5.9M)

3.039x of Hobbs & Shaw 6 days before release (17.63M)

 

Adjusted Seats Sold: 71

[Porthos]

It: Chapter 2 Greater Sacramento Area Premiere Night Seat Report: T-6 days and counting

 

	Sellouts	Showings	Seats left	Total Seats	Seats Sold	Perct Sold
TOTALS	0	167	18275	19963	1688	8.46%

 

Total Showings Added Today	2*
Total Seats Added Today	n/a
Total Seats Sold Today	140

* Both showtimes added today were non-reserved seating

 

Not really sure what to use as a comp for this film, since as I understand it horror isn't that pre-sale heavy.  Maybe.  For now, gonna throw in a few recent ones along with JW2 and DP2 and hope for the best.

 

T-6 Adjusted Comps #1 (probably lol - use at own risk)

	%		Sold T-6	Total Sold		Sellouts / Shows	Seats Left / Total Seats	Perct Sold		Comp
Pika	164.84		82	1024		0/62	6440/7464	13.72%		9.40m
Aladdin	133.86		86	1261		0/74	9457/10718	11.77%		9.37m
KotM	155.43		78	1086		0/98	12654/13740	7.90%		9.79m
TS4	73.14		191	2308		1/92	10157/12465	18.52%		8.78m
TLK	38.57		382	4376		0/222	18918/23294	18.79%		8.87m
It 2 (adj)	n/a		140	1688		0/167	16696/18384	9.18%		n/a

ADJUSTMENT NOTE:  It 2 (adj) is the ticket data at the same theaters I had tracking info for all of the movies in that stat block. See this post for explanation.

 

T-6 Adjusted Comps #2 (probably lol - use at own risk)

	%		Sold T-6	Total Sold		Sellouts / Shows	Seats Left / Total Seats	Perct Sold		Comp
JW2	74.21		95	2086		0/111	9177/11263	18.52%		11.35m
DP2	43.80		230	3564		0/121	9903/13467	26.46%		8.15m
It 2 (JW adj)	n/a		131	1561		0/167	13621/15182	10.28%		n/a

ADJUSTMENT NOTE:  It 2 (JW adj) is the ticket data at the same theaters I had tracking info for Fallen Kingdom and Deadpool 2.

[FlashMaster659]

Alright it's time to try something new

[FlashMaster659]

Starting today, I'll try to track movies covering the vast majority of the Inland Empire region. I picked 16 theaters as my sample to represent the area that I'll be watching for movies. They are...

 

1. Regal Edwards Ontario Palace IMAX & RPX

2. AMC Ontario Mills 30

3. AMC Victoria Gardens 12

4. Terra Vista 6

5. Regency Fontana 8

6. Regal Edwards Ontario Mountain Village

7. Cinemark Renaissance Marketplace and XD

8. Regal San Bernardino & RPX

9. AMC Tyler Galleria 16

10. Regal Riverside Plaza

11. Harkins Mountain Grove

12. Regency University Stadium

13. Harkins Moreno Valley 16

14. Regal Edwards Corona Crossings & RPX

15. AMC Temecula 10

16. Regal Edwards Temecula & IMAX

 

 

 

So for the first time...

 

It: Chapter 2 Inland Empire Area Premiere Night Seat Report: T-5 days

 

	Sellouts	Showings	Seats Sold	Total Seats	Seats Left	% Sold
TOTALS	0	150	3005	34683	31678	8.66%

[Legion Again]

No comps, what’s the point         

 

Actually I do wonder a bit about how useful a comp It2 will be for Joker. Both R-rated WB clown movies that could open in a roughly similar range. It is from a generally not presales loaded genre, but a sequel to a movie that was heavier on the presales. Joker is from a genre that’s often very presales heavy, but a non-sequel and perhaps aiming at a less presales heavy market segment. Curious to see how it shakes out.