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The Box Office Buzz and Tracking Thread: Electric Boogaloo

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It: Chapter 2 Greater Sacramento Area Premiere Night Seat Report: T-7 days and counting

 

 

Sellouts

Showings

Seats left

Total Seats

Seats Sold

Perct Sold

TOTALS

0

165

18415

19963

1548

7.75%

 

Total Showings Added Today

6

Total Seats Added Today

776

Total Seats Sold Today

104

 

Not really sure what to use as a comp for this film, since as I understand it horror isn't that pre-sale heavy.  Maybe.  For now, gonna throw in a few recent ones along with JW2 and DP2 and hope for the best.

 

T-7 Adjusted Comps #1 (probably lol - use at own risk)

 

   %

 

Sold T-7

Total Sold

 

Sellouts / Shows

Seats Left / Total Seats

Perct Sold

 

Comp

Pika

164.33

 

75

942

 

0/66

6631/7573

12.44%

 

9.37m

Aladdin

131.74

 

98

1175

 

0/74

9543/10718

10.96%

 

9.22m

KotM

153.57

 

102

1008

 

0/98

13732/13740

7.34%

 

9.68m

TS4

73.12

 

158

2117

 

1/92

10342/12459

16.99%

 

8.77m

TLK

38.76

 

289

3994

 

0/225

19422/23416

17.06%

 

8.91m

It 2 (adj)

n/a

 

104

1548

 

0/165

16836/18384

8.42%

 

n/a

PRE-SALES NOTE: Detective Pikachu had 30 days of pre-sales, Aladdin and The Lion King both had 25 days of pre-sales and KotM had 21 days of pre-sales.  In comparison It 2 had 36 days of pre-sales. 

ADJUSTMENT NOTE:  It 2 (adj) is the ticket data at the same theaters I had tracking info for all of the movies in that stat block. See this post for explanation.

 

T-7 Adjusted Comps #2 (probably lol - use at own risk)

 

   %

 

Sold T-7

Total Sold

 

Sellouts / Shows

Seats Left / Total Seats

Perct Sold

 

Comp

JW2

71.82

 

122

1991

 

0/111

9272/11263

17.68%

 

10.99m

DP2

42.89

 

119

3334

 

0/121

10133/13467

24.76%

 

7.98m

It 2 (JW adj)

n/a

 

101

1430

 

0/165

13752/15182

9.42%

 

n/a

PRE-SALES NOTE: Fallen Kingdom had 23 days of pre-sales and Deadpool 2 had 30 days of pre-sales, while It 2 had 36. 

ADJUSTMENT NOTE:  It 2 (JW adj) is the ticket data at the same theaters I had tracking info for Fallen Kingdom and Deadpool 2.

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I have been out for several days and I dont have many time to read all the updates... Can someone tease me how well It2 is doing with presales?

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Sad to see It Chapter Two tracking down as we go along. I guess even with the epic finale factor it's been difficult to drum up the same interest the first one had two years ago.

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Posted (edited)
23 hours ago, FlashMaster659 said:

 

It 2 - AMC Ontario Mills 30 (Thursday Night)

 

Dolby Cinema

 

7:00 PM - 167/203

10:45 PM - 130/203

 

2D Dine-In

 

5:00 PM - 31/63

5:30 PM - 23/63

6:00 PM - 33/60

7:00 PM - 42/78

7:30 PM - 40/78

8:00 PM - 33/63

8:30 PM - 28/61

9:00 PM - 27/63

9:30 PM - 21/63

10:00 PM - 19/60

11:00 PM - ?/?*

 

2D

 

6:30 PM - 31/167

7:15 PM - 15/114

8:00 PM - 23/217

8:30 PM - 18/167

10:15 PM - 0/167

11:00 PM - 12/114

11:45 PM - 5/217

12:15 AM - 9/167

 

Total

 

707(+57)/2388 (29.6%)

 

Scary Stories to Tell in the Dark sold 309 tickets morning of previews

Once Upon a Time in Hollywood sold 587 tickets mid-day of previews

Hobbs and Shaw sold 684 tickets mid-day of previews

The Lion King sold 2157 tickets mid-day of previews

 

*Glitched sellout

 

It 2 - AMC Ontario Mills 30 (Thursday Night)

 

Dolby Cinema

 

7:00 PM - 167/203

10:45 PM - 140/203

 

2D Dine-In

 

5:00 PM - 33/63

5:30 PM - 29/63

6:00 PM - 33/60

7:00 PM - 42/78

7:30 PM - 52/78

8:00 PM - 33/63

8:30 PM - 28/61

9:00 PM - 26/63

9:30 PM - 26/63

10:00 PM - 19/60

11:00 PM - ?/?*

 

2D

 

6:30 PM - 31/167

7:15 PM - 17/114

8:00 PM - 23/217

8:30 PM - 18/167

10:15 PM - 0/167

11:00 PM - 12/114

11:45 PM - 5/217

12:15 AM - 13/167

 

Total

 

747(+40)/2388 (31.3%)

 

Scary Stories to Tell in the Dark sold 309 tickets morning of previews

Once Upon a Time in Hollywood sold 587 tickets mid-day of previews

Hobbs and Shaw sold 684 tickets mid-day of previews

Toy Story 4 sold 1462 tickets mid-day of previews

The Lion King sold 2157 tickets mid-day of previews

 

*Glitched sellout

Edited by FlashMaster659
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22 hours ago, FlashMaster659 said:

 

It 2 - Regal Edwards Ontario Palace IMAX & RPX (Thursday Night)

 

IMAX 2D

 

5:00 PM - 17/532

8:50 PM - 43/532

 

RPX 2D

 

6:00 PM - 6/744

9:50 PM - 10/744

 

2D

 

5:30 PM - 6/404

9:20 PM - 7/404

 

Total

 

89(+15)/3360 (2.6%)

 

Scary Stories to Tell in the Dark sold 14 tickets morning of previews

Hobbs and Shaw sold 32 tickets mid-day of previews

Once Upon a Time in Hollywood sold 93 tickets mid-day of previews

Godzilla: King of the Monsters sold 489 tickets mid-day of previews

The Lion King sold 464 tickets mid-day of previews

 

It 2 - Regal Edwards Ontario Palace IMAX & RPX (Thursday Night)

 

IMAX 2D

 

5:00 PM - 17/532

8:50 PM - 51/532

 

RPX 2D

 

6:00 PM - 6/744

9:50 PM - 10/744

 

2D

 

5:30 PM - 12/404

6:30 PM NEW - 0/411

7:00 PM NEW - 0/331

7:20 PM NEW - 0/211

7:40 PM NEW - 0/338

8:00 PM NEW - 0/208

8:20 PM NEW - 0/141

9:20 PM - 9/404

10:20 PM NEW - 0/411

10:50 PM NEW - 0/331

11:10 PM NEW - 0/211

11:30 PM NEW - 0/338

11:50 PM NEW - 0/208

 

Total

 

105(+16)/6499(+3139) (1.6%)

 

Scary Stories to Tell in the Dark sold 14 tickets morning of previews

Hobbs and Shaw sold 32 tickets mid-day of previews

Once Upon a Time in Hollywood sold 93 tickets mid-day of previews

Godzilla: King of the Monsters sold 489 tickets mid-day of previews

Toy Story 4 sold 414 tickets mid-day of previews

The Lion King sold 464 tickets mid-day of previews

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11 hours ago, stripe said:

I have been out for several days and I dont have many time to read all the updates... Can someone tease me how well It2 is doing with presales?

bad

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Posted (edited)

The thing with It was, that the hype left a bigger impression, than the movie itself. 

 

The marketing just isn't able to reach the audience, that usually wouldn't see horror movies, for another time here. 

Will still be a big hit. 

Edited by Poseidon
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23 hours ago, Inceptionzq said:

IT: Chapter 2 Thursday Night Showings Denver

AMC Westminster Promenade 24:

IMAX:

7 PM – 41/411(+7)

10:45 PM – 2/411

Prime: 

7 PM – 52/187

10:45 PM – 9/187

Dolby: 

7 PM – 117/217

10:45 PM – 14/217(+3)

2D: 

5 PM – 10/56(+2)

5:15 PM – 0/38

5:30 PM – 1/38

5:45 PM – 0/48

6 PM – 14/48

6:15 PM – 3/44

6:30 PM – 0/44

7 PM – 2/158

7 PM – 4/92

7:15 PM – 2/92

7:30 PM – 3/94

7:45 PM – 0/94

8 PM – 2/48

8:15 PM – 0/48

8:30 PM – 5/44(+5)

8:45 PM – 0/56

9 PM – 0/38

9:15 PM – 0/38

9:30 PM – 0/48

9:45 PM – 0/48

10 PM – 0/44

10:15 PM – 0/44

10:30 PM – 0/44

10:45 PM – 0/158

10:45 PM – 0/92

AMC Highlands Ranch 24:

IMAX:

7 PM – 14/384(+3)

10:45 PM – 6/384(+1)

Dolby:

7 PM – 108/210(+3)

10:45 PM – 27/210

2D: 

5 PM – 10/85

5:30 PM – 2/52

6 PM – 0/52

6:30 PM – 9/52(+3)

7 PM – 42/159(+2)

7:30 PM – 0/85

7:45 PM – 0/85

8:45 PM – 0/85

9:15 PM – 2/52

9:45 PM – 0/52

10:15 PM – 3/52

Total from 9 theaters(105 showings): 1168(+82)/16462 (7.1%)

TLK comp(adjusted for 7 theaters): 12.07M

 

IT: Chapter 2 Thursday Night Showings Denver

AMC Westminster Promenade 24:

IMAX:

7 PM – 50/411(+9)

10:45 PM – 2/411

Prime:

7 PM – 52/187

10:45 PM – 9/187

Dolby:

7 PM – 120/217(+3)

10:45 PM – 17/217(+3)

2D:

5 PM – 11/56(+1)

5:15 PM – 3/38(+3)

5:30 PM – 1/38

5:45 PM – 0/48

6 PM – 14/48

6:15 PM – 3/44

6:30 PM – 0/44

7 PM – 2/158

7 PM – 4/92

7:15 PM – 2/92

7:30 PM – 7/94(+4)

7:45 PM – 0/94

8 PM – 2/48

8:15 PM – 0/48

8:30 PM – 5/44

8:45 PM – 0/56

9 PM – 2/38(+2)

9:15 PM – 0/38

9:30 PM – 0/48

9:45 PM – 0/48

10 PM – 0/44

10:15 PM – 0/44

10:30 PM – 0/44

10:45 PM – 0/158

10:45 PM – 0/92

AMC Highlands Ranch 24:

IMAX:

7 PM – 14/384

10:45 PM – 6/384

Dolby:

7 PM – 110/210(+2)

10:45 PM – 27/210

2D:

5 PM – 13/85(+3)

5:30 PM – 2/52

6 PM – 0/52

6:30 PM – 9/52

7 PM – 42/159

7:30 PM – 2/85(+2)

7:45 PM – 0/85

8:45 PM – 0/85

9:15 PM – 2/52

9:45 PM – 0/52

10:15 PM – 3/52

Total from 9 theaters(105 showings): 1254(+86)/16462 (7.6%)

TLK comp: 10.25M

Hobbs comp: 21.08M

Now that I have all 9 theaters for The Lion King, the comp looks more realistic.

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It:1 had almost 200 million trailer views in the first 24 hours. That's a crazy number for anything that is not a big Disney tentpole. You can argue that even its $700 million WW total was a bit "disappointing" compared to the initial hype.

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2 minutes ago, TLK said:

It:1 had almost 200 million trailer views in the first 24 hours. That's a crazy number for anything that is not a big Disney tentpole. You can argue that even its $700 million WW total was a bit "disappointing" compared to the initial hype.

It had no China release too, really close to a Thor Ragnarock or Guardian 2 performance in similar markets.

 

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22 minutes ago, TLK said:

It:1 had almost 200 million trailer views in the first 24 hours. That's a crazy number for anything that is not a big Disney tentpole. You can argue that even its $700 million WW total was a bit "disappointing" compared to the initial hype.

You can’t argue that IT:1 was a bit “disappointing”. It wasn’t tracking anywhere near 120M OW/330M DOM, and broke Horror movie records all over the world.

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10 minutes ago, Inceptionzq said:

You can’t argue that IT:1 was a bit “disappointing”. It wasn’t tracking anywhere near 120M OW/330M DOM, and broke Horror movie records all over the world.

 

Tracking result started quite after that first 24 hours event, tracking could be part of someone disappointment after that initial buzz.

 

And other to see how big it got, almost tripled the September OW :

 

Rank Title (click to view) Studio Opening* % of Total Theaters Average Total Gross^ Date**
1 It WB (NL) $123,403,419 37.7% 4,103 $30,076 $327,481,748 9/8/17
2 The Nun WB (NL) $53,807,379 45.8% 3,876 $13,882 $117,450,119 9/7/18
3 Hotel Transylvania 2 Sony $48,464,322 28.6% 3,754 $12,910 $169,700,110 9/25/15
4 Hotel Transylvania Sony $42,522,194 28.7% 3,349 $12,697 $148,313,048 9/28/12

 

 

Rank OR# Title (click to view) Studio Lifetime Gross* Year^
1 45 The Passion of the Christ NM $370,782,930 2004^
2 49 Deadpool Fox $363,070,709 2016
3 54 American Sniper WB $350,126,372 2014
4 66 It WB (NL) $327,481,748 2017
5 68 Deadpool 2 Fox $324,591,735 2018^

 

 

And lot of those views were not youtube type of views:

http://www.boxofficereport.com/trailerviews/owyoutuberatios.html

 

It's OW to YT ratio of over 2.4 isn't weak at all.

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1 hour ago, TLK said:

It:1 had almost 200 million trailer views in the first 24 hours. That's a crazy number for anything that is not a big Disney tentpole. You can argue that even its $700 million WW total was a bit "disappointing" compared to the initial hype.

In what universe is $700M for a horror movie in any way "disappointing?"

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1 hour ago, filmlover said:

In what universe is $700M for a horror movie in any way "disappointing?"

The BOT Universe

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It Chapter Two Greater Philadelphia Area Seat Report T-6 and Counting

  Sellouts Showings Seats Sold Total Seats Perct Sold
TOTALS 0 109 1,146 22,098 5.19%

 

Total Showings Added Today: 2

Total Seats Added Today: 216

Total Seats Sold Today: 94

 

Adjusted Comp

0.257x of The Lion King 6 days before release (5.9M)

3.039x of Hobbs & Shaw 6 days before release (17.63M)

 

Adjusted Seats Sold: 71

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It: Chapter 2 Greater Sacramento Area Premiere Night Seat Report: T-6 days and counting

 

 

Sellouts

Showings

Seats left

Total Seats

Seats Sold

Perct Sold

TOTALS

0

167

18275

19963

1688

8.46%

 

Total Showings Added Today

2*

Total Seats Added Today

n/a

Total Seats Sold Today

140

* Both showtimes added today were non-reserved seating

 

Not really sure what to use as a comp for this film, since as I understand it horror isn't that pre-sale heavy.  Maybe.  For now, gonna throw in a few recent ones along with JW2 and DP2 and hope for the best.

 

T-6 Adjusted Comps #1 (probably lol - use at own risk)

 

   %

 

Sold T-6

Total Sold

 

Sellouts / Shows

Seats Left / Total Seats

Perct Sold

 

Comp

Pika

164.84

 

82

1024

 

0/62

6440/7464

13.72%

 

9.40m

Aladdin

133.86

 

86

1261

 

0/74

9457/10718

11.77%

 

9.37m

KotM

155.43

 

78

1086

 

0/98

12654/13740

7.90%

 

9.79m

TS4

73.14

 

191

2308

 

1/92

10157/12465

18.52%

 

8.78m

TLK

38.57

 

382

4376

 

0/222

18918/23294

18.79%

 

8.87m

It 2 (adj)

n/a

 

140

1688

 

0/167

16696/18384

9.18%

 

n/a

ADJUSTMENT NOTE:  It 2 (adj) is the ticket data at the same theaters I had tracking info for all of the movies in that stat block. See this post for explanation.

 

T-6 Adjusted Comps #2 (probably lol - use at own risk)

 

   %

 

Sold T-6

Total Sold

 

Sellouts / Shows

Seats Left / Total Seats

Perct Sold

 

Comp

JW2

74.21

 

95

2086

 

0/111

9177/11263

18.52%

 

11.35m

DP2

43.80

 

230

3564

 

0/121

9903/13467

26.46%

 

8.15m

It 2 (JW adj)

n/a

 

131

1561

 

0/167

13621/15182

10.28%

 

n/a

ADJUSTMENT NOTE:  It 2 (JW adj) is the ticket data at the same theaters I had tracking info for Fallen Kingdom and Deadpool 2.

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Starting today, I'll try to track movies covering the vast majority of the Inland Empire region. I picked 16 theaters as my sample to represent the area that I'll be watching for movies. They are...

 

1. Regal Edwards Ontario Palace IMAX & RPX

2. AMC Ontario Mills 30

3. AMC Victoria Gardens 12

4. Terra Vista 6

5. Regency Fontana 8

6. Regal Edwards Ontario Mountain Village

7. Cinemark Renaissance Marketplace and XD

8. Regal San Bernardino & RPX

9. AMC Tyler Galleria 16

10. Regal Riverside Plaza

11. Harkins Mountain Grove

12. Regency University Stadium

13. Harkins Moreno Valley 16

14. Regal Edwards Corona Crossings & RPX

15. AMC Temecula 10

16. Regal Edwards Temecula & IMAX

 

 

Inland-Empire-Theater-Map

 

So for the first time...

 

It: Chapter 2 Inland Empire Area Premiere Night Seat Report: T-5 days

 

 

Sellouts

Showings

Seats Sold

Total Seats

Seats Left

% Sold

TOTALS

0

150

3005

34683

31678

8.66%

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No comps, what’s the point ;)        

 

Actually I do wonder a bit about how useful a comp It2 will be for Joker. Both R-rated WB clown movies that could open in a roughly similar range. It is from a generally not presales loaded genre, but a sequel to a movie that was heavier on the presales. Joker is from a genre that’s often very presales heavy, but a non-sequel and perhaps aiming at a less presales heavy market segment. Curious to see how it shakes out.

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