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The Box Office Buzz and Tracking Thread: Electric Boogaloo

By grim22, in Numbers and Data

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Posted by Porthos,

Really depends on what you're looking for, but usually the most important takeaway for just a casual glance is the comp.  More on that in a bit.   But even that is highly dependent on a movie being either in a similar genre or having a similar pre-sale pattern as folks will buy tickets at different times during a pre-sale window thanks to a very long list of factors.   Add in that movies will have different promotional schedules during their pre-sales (review embargoes, TV ca
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Posted by Cap,

MODERATION:   Hi, everyone. It’s 6 o’clock in the morning. I have not gone to bed yet. And I am tired. And I know it’s going to be a very long weekend. Here is the new rule.   This thread is for numbers and data. Please post your theater updates. Please post your comparable data. And please talk about that comparable data here.    If you wish to do a deep dive on why you think that data might or might not suck, then take it to the respective thread of the movie in ques
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dxmatrixdt Summer Tentpole

dxmatrixdt

Posted
Posted
24 minutes ago, grim22 said:

Wick 3 had 4 promos on Atom leading up to release

- a buy one get one free on Atom tickets for 4 weeks before

- T-Mobile deal 3 weeks before 

- 5$ ticket 2 weeks before

- 5$ off the week of release

 

hey could you let me back into the CC thread.  my suspension has been up for weeks.  i'm supposed to contact one of you people

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Old Spice Sleeper Hit

Old Spice

Posted
Posted

Salt Lake Valley report for Joker, 3 days before preview night.

 

Salt Lake City

Sugarhouse Cinemark, 8 showtimes

Total 150/631 23.8%

Tickets sold today- 46

 

187% of Dark Phoenix final

150% of Godzilla  "

135% of John Wick "

81% of Pika "

42% of IT: Chapter 2 "

 

Greater Salt Lake

West Jordan Cinemark, 3 showings, (PLF only) 80/645

Farmington Cinemark, 3 showings (PLF only) 53/438

Total 133/1083 12.3%

Tickets sold today- 25

 

Breakout Monday! 🔥🔥🔥 Suburbs had a modest rise (19% from the prior day, which had already doubled from the day before that) but what happened today in SLC proper was nothing short of phenomenal. It more than QUADRUPLED, going from 11 tix sold on Sunday to 46 today. To put that in perspective, it's not only Joker's best single day of sales thus far, it topped the previous mark, 32 on day 1, by almost 50%. Yesterday I thought $70-75M OW might be a likely landing spot, but now I think that's the absolute floor. It's days like this that make tracking box office addictive! 

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Eric Duncan Global Phenomenon

Eric Duncan

Posted
Posted

Joker Greater Philadelphia Area Seat Report T-3 and Counting

  Sellouts Showings Seats Sold Total Seats Perct Sold
TOTALS 0 116 2,012 25,955 7.75%

 

Total Showings Added Today: 8

Total Seats Added Today: 1,568

Total Seats Sold Today: 462

 

Comp

3.091x of Once Upon 3 days before release (17.93M)

1.299x of It: Chapter Two 3 days before release (13.64M)

 

Adjusted Comp

3.246x of Hobbs & Shaw 3 days before release (18.83M)

 

So yeah...this was a great day. Now of course, it's important to recognize that this is still a CBM, which are generally more fan-driven, and I don't have any comps for another CBM to use here. But 10M+ previews? Looking like more of a certainty, especially with the reports from other people here about how well the film performed in their area.

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Eric Duncan Global Phenomenon

Eric Duncan

Posted
Posted

Maleficent: Mistress of Evil Greater Philadelphia Area Seat Report T-17 and Counting

  Sellouts Showings Seats Sold Total Seats Perct Sold
TOTALS 0 32 115 8,464 1.36%

 

Total Showings Added Today: 2

Total Seats Added Today: 662

Total Seats Sold Today: 2

 

Comp

0.175x of It: Chapter Two 17 days before release (1.84M)

 

Adjusted Comp

0.057x of Lion King 17 days before release (1.32M)

0.918x of Hobbs & Shaw 17 days before release (5.32M)

 

Well I have a comp that makes sense, and wouldn't you know it, it's still pretty faulty on the simple fact that it's the movie that has sold the most tickets thus far in my archive. And with how much it has sold, and how little Maleficent does day to day, it'll make comparisons even more tricky. Such is life I suppose.

 

Anyways, while yes, this has had presales up for a couple weeks, and is at a period in time where it's too far away from presales announcements, but not so close to the actual release of the movie, but those two tickets still seem pretty mediocre to me, especially since tonight was premiere night. Hopefully things improve in the future.

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keysersoze123 Global Phenomenon

keysersoze123

Posted
Posted
23 hours ago, keysersoze123 said:

T-4(Day 7)

 

NY. Huge boost from yesterday as expected. Should beat final number of IT2 tomorrow at Empire 25.

  Reveal hidden contents

 

SF

 

  Reveal hidden contents

 

T-3(Day 8 )

Very good day as expected. Exceeded final count of IT2 at Empire 25 already. At AMC and all other sites 5 2d shows are listed as sellouts. It happened rather suddenly and so I want to hold off before accounting for them(will do on wed if it still there). That would add almost another 1000 tickets sold at Empire !!!!! Tracked few more AMC theaters at NYC area and overall number almost 10K in just that region. That is close to 200K in preview sales from 22 theaters in that area. I am confident its breaking out big.

Spoiler

AMC Empire 25
Imax:      92/303(430PM),     266/303(730PM),     127/303(1030PM)Total 485/909
Dolby:     153/225(400PM),     218/225(700PM),     168/225(1000PM)Total 539/675
Prime:      97/180(500PM),     152/180(800PM),      67/180(1100PM)Total 316/540
2D:       2/122(A10 410PM),       7/377(A13 415PM),       6/121(A15 420PM),       1/99(A11 440PM),       4/158(A6 450PM),       5/146(A7 510PM),
       2/145(A25 520PM),       6/309(A14 530PM),      15/144(A20 540PM),      10/134(A5 550PM),       9/309(A9 6PM),      14/121(A21 610PM),
       9/126(A3 620PM),      20/262(A17 630PM),      20/99(A16 640PM),      21/142(A19 650PM),       8/122(A10 710PM),      56/377(A13 715PM),
      17/121(A15 720PM),      18/99(A11 740PM),      12/158(A6 750PM),      15/146(A7 810PM),      18/145(A25 820PM),      43/309(A14 830PM),
       8/144(A20 840PM),      21/134(A5 850PM),       4/309(A9 9PM),       3/121(A21 910PM),       4/126(A3 920PM),      25/262(A17 930PM),
      10/99(A16 940PM),      15/142(A19 950PM),       3/122(A10 1010PM),      17/377(A13 1015PM),       2/121(A15 1020PM)
       0/99(A11 1040PM),       9/158(A6 1050PM),       2/146(A7 1110PM),       2/145(A25 1120PM),       4/309(A14 1020PM)
      10/144(A20 1140PM),       9/134(A5 1150PM),       0/309(A9 12AM)  Total 486/7692

Overall 1826/9816 (+170)


AMC 34th St
Imax:364
Dolby:277
2d:200
Overall:841 (+66)

 

AMC Newport Center 11
Total Tickets sold:     574(+101)

 

AMC Kips Bay 15
Total Tickets sold:     577(+103)


AMC 19th St East
Total Tickets sold:     292(+39)

 

AMC Magic Johnson Harlem 9
Dolby:     170
2D:      50
Total:220(+37)

 

AMC Lincoln Square
Dolby:     572
Imax:     916
2d:     233
Total:1721

AMC Village 7
2d:     305

AMC 84th St
2d:     366

AMC Orpheum 7
2d:     134

AMC Jersey Gardens
Dolby:     143
Imax:      45
2d:      10
Total:198

AMC Aviation 12
Dolby:     112
Imax:      89
2d:      17
AMC DINE-IN Staten Island
Dolby:     103
Imax:     153
2d:      99
Total:355

AMC DINE-IN Menlo Park 12
2d:     319

AMC New Brunswick 18
Dolby:     263
2d:      99
Total:362

AMC Brunswick Square 13
2d:     151

AMC Freehold 14
2d:     218

AMC Monmouth Mall 15
Dolby:     182
Imax:     124
2d:      84
Total:390

AMC Brick Plaza 10
2d:     279

AMC Hamilton 24
Dolby:     127
Imax:      45
2d:       6
Total:178

AMC MarketFair 10
2d:      90

AMC Neshaminy 24
Dolby:     227
Imax:     127
2d:      24
Total:378

AMC New York Total :9992

 

 

SF had another awesome day. Huge PS at Metreon. overall tracked 3500 tickets sold in 8 AMC theaters(added 4 more).

 

Spoiler

AMC Metreon 16
Dolby:     369
Imax:     533
2D:     237
Total Tickets sold:1139 (+141)

 


AMC Bay Street SF
Imax:     145
Dolby:     321
2D:      50
Total Tickets Sold:516(+75)

 

AMC Saratoga 14
Imax:     108
Dolby:     248
2D:      25
Total Tickets Sold:381(+82)

 

AMC Mercado 20
Dolby:     407(+31)


AMC Kabuki
2D:     128

AMC Newpark
Dolby:     283
Imax:      91
2d:      92
Total:466

AMC Brentwood
Dolby:      51
Imax:      52
2d:       6
Total:109

AMC Eastridge 15
Dolby:     235
Imax:      83
2d:       38
Total:356

 

 AMC San Francisco Total(8 Theaters):3502

 

 

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Porthos Global Phenomenon

Porthos

Posted
Posted

Joker Greater Sacramento Area Premiere Night Seat Report: T-3 days and counting

 

 

Sellouts

Showings

Seats left

Total Seats

Seats Sold

Perct Sold

TOTALS

0

218

24053

26191

2138

8.16%

 

Total Showings Added Today

19*

Total Seats Added Today

1825

Total Seats Sold Today

367

* Includes 2 showings from non-reserved seating showings

 

T-3 Comps

 

   %

 

Sold T-3

Total Sold

 

Sellouts/Shows

Seats Left/Total Seats

Perct Sold

 

Comp

It 2

91.60

 

324

2334

 

0/177

17771/20105

11.61%

 

9.62m

PRE-SALES NOTE: It 2 had 36 days of pre-sales while joker had 11. 

 

T-3 Adjusted Comps 

 

   %

 

Sold T-3

Total Sold

 

Sellouts/Shows

Seats Left/Total Seats

Perct Sold

 

Comp

DP2

44.15

 

374

4369

 

0/127

9812/14181

30.81%

 

8.21m

Joker (adj)

n/a

 

318

1929

 

0/218

19510/21439

9.00%

 

n/a

PRE-SALES NOTE: Deadpool 2 had 30 days of pre-sales, while Joker had 11.

ADJUSTMENT NOTE: Joker (adj) is the ticket data at the same theaters I had tracking info for Deadpool 2.

 

====

 

I'd call this a strong day in Sacramento, but not a fantastic one like yesterday.  On rate of growth, still pacing for double digits for Thur, IMO.  Starting tomorrow, I'll have Venom as a comp.

 

I do have a lot of other CBMs, but not sure how much value they'll be or how different they'll be from either a Venom or Deadpool 2 comp. I'll see if I feel like putting them in at T-1 or at final bell.

 

All in all, even if Sacto is an underperforming market, I'd say Joker is doing what it needs to for 10m+ on Thr.  After that, your guess is as good as mine.

 

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Cap Summer Tentpole

Cap

Posted
Posted

Joker

Thursday Previews

 

Joker
Theater Today   9/23 9/25 9/27 9/30 Total %   SOs Tele SOs Shows
SM Cinemagic 19   14 35 44 63 2290 2.75%   0 0 16
Lincoln Square 13 295   1082 1312 1432 1727 5819 29.67%   0 2 17

 

Good weekend sales for LS13.  I'm excited that the standard shows had good increases in sales across the board.  That's excellent for the film.  Meanwhile, Cinemagic's either poised to pull a TS4 and be Walk Up Central on Thursday, or it's decided it doesn't care about the Joker.  (I think it's more the former.)

 

v Comps T-3 Day
Movie Sold % Est
Southern Maine Cinemagic
Joker 63 -- --
Godzilla 73 86.30% 5.44M
John Wick 3 60 105.00% 6.20M
Lion King 202 31.19% 7.17M
Dark Phoenix 35 180.00% 9.00M
Toy Story 4 66 95.45% 11.45M
Lincoln Square 13
Joker 1727 -- --
Dark Phoenix 1088 158.73% 7.94M
Godzilla 857 201.51% 12.70M
Endgame 5259 32.83% 19.70M
John Wick 3 486 355.35% 20.96M
It: Chapter 2 865 206.59% 21.69M
Lion King 1763 97.96% 22.53M

 

 

I present to you, a Tale of Two Theaters, music by Hildur Guðnadóttir and lyrics by Todd Philips.

 

Act One, Cinemagic.

 

Oddly enough, I feel like Dark Phoenix is the best comps.  Comic book property, devoted fanbase that isn't as broad as the MCU's family friendly umbrella, going to be frontloaded AF.  It's also the ONLY movie at to be remotely close in comps at both theaters.  I don't know.  I'm just going HMMMMM.  HMMMMMMMM.  We still have three days.  We'll see.

 

Act Two, Lincoln Square.

 

I don't know if I can use "it's the IMAX screen" cautionary explanation anymore.  It's still only behind Lion King and Endgame.  It's so far ahead of the other comps that if you'd look just here you'd think it's going 20M+ in previews.  (Which, if it does that, I will LAUGH.  Just LAUGH.) . 

 

So I think the moral of this play is: it's gonna be the biggest we've seen in a long time.  And here's my interpretive dance of that thesis: 

 

 

 

 

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FlashMaster659 Box Office Gold

FlashMaster659

Posted
Posted

Joker Inland Empire Area Premiere Night Seat Report: T-3 Days

 

 

Sellouts

Showings

Seats Sold

Total Seats

Seats Left

% Sold

TOTALS

0

180

4179

41783

37604

10.00%

 

Total Shows Added Today: 13

Total Seats Added Today: 1875

Total Seats Sold Today: 596

 

T-3 Comps:

 

   %

 

Sold T-3

Total Sold

 

Sellouts/Shows

Seats Left/Total Seats

Perct Sold

 

Comp

It: 2

106.61

 

465

3920

 

0/164

33805/37725

10.39%

 

11.19m

 

===

 

It didn't have quite the jump that other trackers' areas had today but today was still a good day for Joker nonetheless, and the comp went up too so that's good.

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reddevil19 Box Office Gold

reddevil19

Posted
Posted
3 hours ago, cdsacken said:

Prediction. Insanely high preview BOT goes nuts. Presold big time results in depressed Friday and every joker stan panics. End result good OW at 105m

I think you saying 105 is "good" pretty much shows what's gonna happen - the movie opens to a still-record high-80's number, but somehow is seen as disappointing. I kinda think this is inevitable at this point. 

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