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KeepItU25071906

Monday: IT 1,9 mln

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53 minutes ago, Mojoguy said:


Stop trying to make IT's run look disappointing in any way, stop moving goal posts.

Just sit back and watch the extraordinary boxoffice run.

This is my 1st real post on IT (after being amazed by its opening)...I'm commenting solely on many posters who are starting to see a strong possibility of a Top 5 DOM spot...it's possible, but it's gonna have to start holding better to not fall behind...that's not moving goal posts, that's not making it disappointing...that's commenting on the yearly race for the top, and the reality of the BO needed to get there and the holds needed to make that happen...

 

I love that IT even has a small chance for the top 5, since you're talking to the person who LOVES the non-sequel/remake/reboot concept (on top of my supers love)...the only thing that would have probably made me happier is if we were talking Dunkirk or Baby Driver for a top 5 spot, since they were both more "original"...

 

But, I'm realistic, too...

 

 

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3 minutes ago, Mojoguy said:

IT's run will always be more impressive than SMH's run.

SMH merely did expected numbers.

IT blew all other horror movies away. IT did on OW what other horror movies dream of doing DOM.

I'm not disagreeing with you...I hope IT will start to hold better, I hope the closer to Halloween, the more horror fans go out for this or see a repeat...I'd love a Top 5 movie at the end of the year that wasn't a sequel, remake, prequel, or reboot...but, we're not there, yet...

 

And (this is probably heresy from me), I'd love to see non-supers, non-Star Wars, and non Beauty and the Beast remakes break up the top 5...it's healthier on the overall market to not rely on just one or two movie types...now, don't get me wrong - I want to see good supers put up great numbers...but I want to see other great movies do that, too...I mean, if a great RomCom ever came back, I'd be all over cheering for that in a top 5 spot, too...

 

 

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5 hours ago, Mojoguy said:


Stop trying to make IT's run look disappointing in any way, stop moving goal posts.

Just sit back and watch the extraordinary boxoffice run.

 

I don't think anyone is trying to minimize IT's run.  Her post was truthful and all about the facts.  

 

I was all set to come in here and post something similar.  The legs on this are not great.  The opening and second weekend hold was terrific but the third week and then this Monday numbers are not so hot.

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16 minutes ago, Stutterng baumer Denbrough said:

 

I don't think anyone is trying to minimize IT's run.  Her post was truthful and all about the facts.  

 

I was all set to come in here and post something similar.  The legs on this are not great.  The opening and second weekend hold was terrific but the third week and then this Monday numbers are not so hot.

 

 

Except a movie like It really should have some frontloading

 

 

its not a big deal 

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1 hour ago, Stutterng baumer Denbrough said:

 

I don't think anyone is trying to minimize IT's run.  Her post was truthful and all about the facts.  

 

I was all set to come in here and post something similar.  The legs on this are not great.  The opening and second weekend hold was terrific but the third week and then this Monday numbers are not so hot.

 

yeah but you are the biggest IT hater on here so we expect that from you

 

Spoiler

:P 

 

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IT will likely finish with legs somewhere in the 2.6-2.8 range, which is a healthy multiplier for a horror film. I think people are unfairly expecting ridiculous multipliers after Split and Get Out. IT was never going to be a WOM giant given its massive OW. It's going to be a long time before we see another horror movie open north of $100M or cross $300M domestically.

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SOME MONDAY NUMBERS, KINGSMAN2 GROSSED A DECENT $2.6M

 

  Movie Distributor Gross Change Thtrs. Per Thtr. Total Gross Days
- (1) Kingsman: The Golden Circle 20th Century Fox $2,602,154 -71% 4,003 $650   $41,625,164 4
- (2) It Warner Bros. $1,915,789 -74% 4,007 $478   $268,012,164 18
- (3) The Lego Ninjago Movie Warner Bros. $758,119 -87% 4,047 $187   $21,191,190 4
- (5) mother! Paramount Pictures $324,318 -63% 2,368 $137   $13,784,116 11
- (6) Home Again Open Road $248,244 -67% 2,685 $92   $22,516,231 18
- (7) Friend Request Entertainment Studi… $157,385 -69% 2,573 $61   $2,160,248 4
- (-) Dunkirk Warner Bros. $59,880 -56% 678 $88   $186,351,900 67
- (-) Annabelle: Creation Warner Bros. $41,216 -70% 682 $60   $101,145,646 46
- (-) Battle of the Sexes Fox Searchlight $38,021 -72% 21 $1,811   $553,471 4
- (-) Despicable Me 3 Universal $25,035 -83% 539 $46   $261,834,150 88
- (-) Girls Trip Universal $21,020 -61% 313 $67   $114,824,600 67
- (-) Wonder Woman Warner Bros. $20,202 -75% 355 $57   $412,010,692 116
- (-) War for the Planet of the Apes 20th Century Fox $16,335 -71% 306 $53   $146,268,737 74
- (-) Victoria and Abdul Focus Features $14,969 -68% 4 $3,742   $173,814 4
- (-) The Nut Job 2: Nutty by Nature Open Road $8,393 -83% 341 $25   $28,350,883 46
- (-) Atomic Blonde Focus Features $8,085 -59% 153 $53   $51,544,205 60
- (-) Menashe A24 $4,733 -64% 50 $95   $1,641,540 60
- (-) Kidnap Aviron Pictures $2,326 -80% 134 $17   $30,514,667 53
- (-) 47 Meters Down Entertainment Studi… $2,009 -76% 56 $36   $44,280,303 102
- (-) Good Time A24 $1,823 -64% 24 $76   $1,971,685 46
- (-) Captain Underpants: The Fir… 20th Century Fox $1,640 -83% 63 $26   $73,857,958 116
- (-) Birth of the Dragon BH Tilt $1,120 -76% 47 $24   $6,896,815 32
- (-) Woodshock A24 $999 -47% 3 $333   $13,247 4
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3 hours ago, WrathOfHan said:

It:

 

1.9M (-74%)

2.5M (+33%)

1.7M (-30%)

1.6M (-5%)

 

4.2M (+160%)

6.3M (+50%)

3.5M (-45%)

14M Weekend, 53% drop

 

The loss of large formats might result in substantially better weekday increases/decreases. This is what I think would happen if It jumped 40% today:

 

1.9M (-74%)

2.7M (+40%)

1.8M (-32%)

1.7M (-5%)

 

4.4M (+160%)

6.6M (+50%)

3.6M (-45%)

14.6M Weekend, 51% drop

 

Either way, this probably isn't dropping below 46-47% barring some gigantic anomaly, which is unlikely. 

It locked to drop 47% or below that this weekend.

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