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MIB International | June 14 2019 | F Gary Gray directing | Hemsworth, Ferguson, Neeson, Thompson and Thompson

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3 minutes ago, MovieMan89 said:

There's no reason for it to bomb that spectacularly. But at the rate this summer is going I guess who knows. 

Hems bomb factor. $60m dom total wouldn't surprise me.

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I kind of hope Sony is able to learn a lesson from this and their Charlie's Angels film, because I'd to see the company begin relying on brand new live action franchises. They don't even have to be original. I just want something new.

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2 minutes ago, Slambros said:

I kind of hope Sony is able to learn a lesson from this and their Charlie's Angels film, because I'd to see the company begin relying on brand new live action franchises. They don't even have to be original. I just want something new.

They're releasing Once Upon a Time in Hollywood from Tarantino, so more of those kinds of films would be great - considering how rare mid-to-big budget adult dramas are now.

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110 mill budget. It should be fine BO wise

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I don't think this looks bad. Wouldn't be surprised at a positive response. That said, nobody was asking for this so interest certainly feels muted

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4 minutes ago, titanic2187 said:

Still no news of when embargo is lifted?

 

Not a good sign....

It lifts on Tueday, which is standard these days.

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The marketing has been garbage. I'm actually shocked it's being released next weekend. It'll make closer to RIPD than any of the MIB movies... Hemsworth curse continues.

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33 minutes ago, Mr Impossible said:

The marketing has been garbage. I'm actually shocked it's being released next weekend. It'll make closer to RIPD than any of the MIB movies... Hemsworth curse continues.

 

Hemscurse.

 

I had no idea it came out so soon. Maybe I'll take my dad for Father's Day, I remember us seeing #3 together. 

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I've been following the marketing for this and the strategy here seems to be to put all their press energy into Europe and Asia with maybe a day or two in US. Doesn't seem like they're counting on domestic intake for this much, which makes sense I guess since MIB3 made 70% of its gross OS last time.

 

That said, I love these two actors, I just... have little desire to see this.  MIB as a concept only made sense to me for the first movie. Never saw 2 or 3. In 2019, where every other sci fi movie has to do with aliens or mutants it just feels unnecessary. Hope it's at least a moderate success just so it'll make Hemsworth do more El Royales and Rushes.  I'll even take straight, original comedies. Step away from the reboots and remakes and sci-fi for a bit. People like him a lot and with the right choices he could do well but he almost never makes good non-MCU choices. I don't know if he's limited by what he's offered or something.

Edited by thedast
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sub $20m OW wouldn't surprise me tbh. 

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2 minutes ago, TMP said:

sub $20m OW wouldn't surprise me tbh. 

i think this movie is pointless, but you're being way too pessimistic.

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7 minutes ago, Alli said:

i think this movie is pointless, but you're being way too pessimistic.

Maybe. Then again, the Hemsbomb curse is as consistent as Disney in 2019. 

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24 minutes ago, thedast said:

I've been following the marketing for this and the strategy here seems to be to put all their press energy into Europe and Asia with maybe a day or two in US. Doesn't seem like they're counting on domestic intake for this much, which makes sense I guess since MIB3 made 70% of its gross OS last time.

I think you're right. Chris Hemsworth even came here to Indonesia to promote the movie. That never happened before. And I think it works. People here are excited to see it. Although most of them refer to it as "that movie with Thor and Valkyrie", instead of MIB lol.

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Marketing has been crap. If you're going to make a MIB movie without Smith and Jones, don't market it as... MIB without Smith and Jones. We know next to nothing about H or M. Media keep talking about Hems and Thompson's chemistry, but I've no idea how the two play off each other based on the trailer. Seems like M has a cool backstory (the producers mention her arc is the heart of the movie), but they haven't made a point of it in trailers.

 

I have heard the movie is good, which, if true, would make the marketing look even worse. There's not a single laugh in any of the marketing.

Edited by ddddeeee
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MIB is a obsolete franchise, just enjoyed the first film. I'm going to see this just because Hems and Tessa.

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They are marketing the hell out of this during the cricket world cup matches in India especially on the official streaming app of world cup.

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Aside from a few big misfires (Be Cool, Law Abiding Citizen) Gray is pretty reliable to at least churn out something decent. Combine that with Thompson and Hemsworth's Ragnarok chemistry and I have a hard time seeing this sucking. But yes, marketing has sucked. 

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3 minutes ago, MovieMan89 said:

Aside from a few big misfires (Be Cool, Law Abiding Citizen) Gray is pretty reliable to at least churn out something decent. Combine that with Thompson and Hemsworth's Ragnarok chemistry and I have a hard time seeing this sucking. But yes, marketing has sucked. 

Gray made Fast/Furious boring, and Hemsworth is bad outside of the MCU. Bombs away!

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