Daily Numbers | Thursday 22nd Feb. '18 | Black Panther 14.3 million

[narniadis]

Great Thursday! I love seeing big grosses, particularly outside of summer! 

[75Live]

26 minutes ago, redfirebird2008 said:

 

We will see. Multiple reports from users here about large population cities on the east coast having kids out of school the entire week, not just Monday. If this has been going on for years, it might explain why Deadpool did not jump on Friday as much as some of these other non-summer films. Deadpool had better legs than some of them too (Ultron/Civil War for example).

 

yeah not sure how much the schools being off has affected everything.  I mean yeah, it obviously has, just not sure how much.  But still nothing wrong with taking advantage of it.  I'm sure they knew they when they were picking a release date, as yes this has been going for a while for those cities

 

so yeah all that should help the second weekend, as well

[redfirebird2008]

2 minutes ago, 75Live said:

 

yeah not sure how much the schools being off has affected everything.  I mean yeah, it obviously has, just not sure how much.  But still nothing wrong with taking advantage of it.  I'm sure they knew they when they were picking a release date, as yes this has been going for a while for those cities

 

so yeah all that should help the second weekend, as well

 

I mean it hurts the Friday percentage increase if the Thursday number is elevated by kids out of school in big markets. Just throwing out there it might be flawed to compare the film with early May movies that had no kids out of school (Thursday more deflated for them).

 

I'm sticking with Deadpool comparison for now, which means right around $100m weekend. Anything above that would be incredible.

[75Live]

Just now, redfirebird2008 said:

 

I mean it hurts the Friday percentage increase if the Thursday number is elevated by kids out of school in big markets. Just throwing out there it might be flawed to compare the film with early May movies that had no kids out of school (Thursday more deflated for them).

 

I'm sticking with Deadpool comparison for now, which means right around $100m weekend. Anything above that would be incredible.

 

totally understand you and agree   

[EarlyDeadlinePredictions]

1 minute ago, redfirebird2008 said:

 

I mean it hurts the Friday percentage increase if the Thursday number is elevated by kids out of school in big markets. Just throwing out there it might be flawed to compare the film with early May movies that had no kids out of school (Thursday more deflated for them).

 

I'm sticking with Deadpool comparison for now, which means right around $100m weekend. Anything above that would be incredible.

Its difficult to gauge BP with other comps due to the novelty factor. It had worse holds than Deadpool Tuesday and weds but held better on Thursday. Also its pg-13 so it should get a higher boost than Deadpool on the weekend. 

[Giesi]

The $150M second weekend record set by TFA will be the one that‘ll last the longest besides the DOM total, especially with the ever growing frontloading.

[redfirebird2008]

3 minutes ago, EarlyDeadlinePredictions said:

Its difficult to gauge BP with other comps due to the novelty factor. It had worse holds than Deadpool Tuesday and weds but held better on Thursday. Also its pg-13 so it should get a higher boost than Deadpool on the weekend. 

 

I agree it's difficult to predict. I'd rather stick with comparing it to a movie that actually came out on the same holiday weekend than other films that weren't boosted by any kind of holiday help on the first 4 days or potentially any kids out of school on Days 5-7.

 

Deadpool is the best comparison we have for now and if it can beat Deadpool's increases for Friday/Saturday, that would be awesome!

[Finnick]

Already $520M WW, YAAAAAAAAAAAAAAAY

 

 

 

[m3racer123]

10 minutes ago, Giesi said:

The $150M second weekend record set by TFA will be the one that‘ll last the longest besides the DOM total, especially with the ever growing frontloading.

I agree, I think it's possible the OW record could fall by the end of next year, most likely by another Disney film! Infinity War, The Lion King and Star Wars IX seem like the best bets at this point. 

[MaxAggressor]

 

[Ms Lady Hawk]

Great hold! 

Edited February 23, 2018 by Ms Lady Hawk

[MJL]

Just reposting what I said a few days ago for posterity 

[dxmatrixdt]

1 hour ago, Giesi said:

The $150M second weekend record set by TFA will be the one that‘ll last the longest besides the DOM total, especially with the ever growing frontloading.

Maybe something increases to 150 in its second weekend?  Kind of like what happens sometimes with films in China?

[MaxAggressor]

(3)

Peter Rabbit

Sony Pictures

$1,315,837

+11%

3,725

$353

$58,745,702

14

 

(2)

Fifty Shades Freed

Universal

$1,181,420

-4%

3,768

$314

$82,645,780

14

 

(5)

Jumanji: Welcome to the Jungle

Sony Pictures

$579,356

+4%

2,800

$207

$381,634,215

65

[Porthos]

Movie	Distributor	Gross	Change	Thtrs.	Per Thtr.	Total Gross	Days
1	(1)	Black Panther	Walt Disney	$14,253,324	-3%	4,020	$3,546	$291,954,422	7
2	(3)	Peter Rabbit	Sony Pictures	$1,315,837	+11%	3,725	$353	$58,745,702	14
3	(2)	Fifty Shades Freed	Universal	$1,181,420	-4%	3,768	$314	$82,645,780	14
4	(5)	Jumanji: Welcome to the Jungle	Sony Pictures	$579,356	+4%	2,800	$207	$381,634,215	65
5	(4)	The 15:17 to Paris	Warner Bros.	$526,184	-9%	3,042	$173	$28,657,752	14
-	(6)	The Greatest Showman	20th Century Fox	$426,055	n/c	1,936	$220	$157,366,870	65
-	(9)	The Post	20th Century Fox	$176,140	-8%	1,050	$168	$77,648,001	63
-	(11)	The Shape of Water	Fox Searchlight	$168,352	-4%	957	$176	$54,185,844	84
-	(12)	Three Billboards Outside Eb…	Fox Searchlight	$157,787	-8%	780	$202	$48,904,579	105
-	(8)	Maze Runner: The Death Cure	20th Century Fox	$157,695	-19%	1,892	$83	$55,366,604	28
-	(13)	Samson	Pure Flix Entertain…	$146,074	+3%	1,249	$117	$2,772,496	7
-	(14)	Darkest Hour	Focus Features	$95,115	-12%	602	$158	$53,719,842	93

[Ms Lady Hawk]

http://deadline.com/2018/02/black-panther-natalie-portman-annihilation-game-night-weekend-box-office-1202300998/

 

92 million for BP.

Edited February 23, 2018 by Ms Lady Hawk