Weekend Thread: Rampage 34.5M, AQP 32.6M, ToD 19M, RPO 11.2M, Blockers 10.2M

Dandeak2000 · April 14, 2018

2 minutes ago, harrycaul said:

What was their marketing budget? Like 50 bucks? The only reason I knew it was even a movie was following box office.

According to Google the Production Budget was $25M

Can't imagine they spent that much marketing

Alli · April 14, 2018

1 minute ago, a2knet said:

Rampage is a good steady 80% on RT audience and a very lowly 6.4/10 on IMDB.

I don't know what happened to RT, but there are very few votes for WANT TO SEE. every film has this problem...it used to be thousands of votes for major releases, but now even Infinity war only has 10k votes. The avengers used to have over 100k

StevenG · April 14, 2018

24 minutes ago, LonePirate said:

Agreed. The horror genre is consistently the most profitable genre right now. Even the low grossing horror films turn a profit. TOD, barring an epic collapse, will make $15M+ this weekend and that's a success given its budget. Were it not for AQP, the film would have opened even better.

Are there any slasher properties that have the potential to make an IT-level killing at the box office? Or is the so-called slasher genre just too 'unpalatable' to have a gigantic breakout like that.

I ask because I don't think anyone expected IT to gross over 300 million dollars, but it happened.

Wouldn't it be cool if we had a hard-edged, pure slasher film do over 200 millions dollars? What would a slasher film need to have (big stars? an unexpected angle? A-list director?) to do that?

MCKillswitch123 · April 14, 2018

4 minutes ago, filmlover said:

Universal and Skyscraper claimed the title of the Dwayne Johnson summer movie first.

Yeah, fair. I guess it was just in a very hard scenario to overcome, given Infinity War's unexpected release shift and all.

straggler · April 14, 2018

1 hour ago, edmkh said:

I love him, and i loved the trailer of rampage, i am actually really exited to go see the movie, loved jumanji.

I am a fan of him as a movie star and as a person, i even once downloaded a alarm clock of him, but for me a movie star is only a draw when we know a movie wouldn't make as much money as it did if that actor wasn't in it.

So Jlaw is the last draw.

PDC1987 · April 14, 2018

My 7pm showing of Rampage last night was almost full, and the crowd loved it. Major applause at the end.

sfran43 · April 14, 2018

sfran43 · April 14, 2018

A bit too early to make that kind of guesstimate. Let see how Saturday goes first...

edmkh · April 14, 2018

Just now, straggler said:

So Jlaw is the last draw.

I like her since i first hear about her when she was nominated for Winter's Bone. I watched all of her movies and i definitely think she is a draw, you can put her in any movie and the movie will make more money that it would without her. For example, imagine if she was in Rampage.

Krissykins · April 14, 2018

44 minutes ago, Boxofficerules said:

Really? Haven’t R rated horror movies made more? And remember, R rated horror films don’t make money, so a PG-13 making less would be a total failure I assume.

What the hell is your obsession with PG13 vs R?

A Quiet Place is PG13 and it’s made $80m in a week. Truth or Dare cost $3.5m and doubled its budget in one day.

None of them are failures.

Joel M · April 14, 2018

After all the doom and gloom Rampage is opening just fine. Personally thought it would be a San Andreas level but I guess it looked too silly to have the same GA appeal.

Jay Beezy · April 14, 2018

11 minutes ago, sfran43 said:

A bit too early to make that kind of guesstimate. Let see how Saturday goes first...

Friday the 13th could be inflating numbers for schlocky horror.

Boxofficerules · April 14, 2018

17 minutes ago, StevenG said:

Are there any slasher properties that have the potential to make an IT-level killing at the box office? Or is the so-called slasher genre just too 'unpalatable' to have a gigantic breakout like that.

I ask because I don't think anyone expected IT to gross over 300 million dollars, but it happened.

Wouldn't it be cool if we had a hard-edged, pure slasher film do over 200 millions dollars? What would a slasher film need to have (big stars? an unexpected angle? A-list director?) to do that?

It’s too hard to predict these things. It would need to be a movie that appeals to both teens and adults alike. Halloween could do it if it is really good (although teens may not give a shit about an old franchise, most of them seem to find the original boring). Don’t Breathe was a movie featuring teens that broke out in a big way. It is a good example to follow, some decent money in it but not a massive amount, decent set pieces, R rating, well acted.

Boxofficerules · April 14, 2018

6 minutes ago, Krissykins said:

What the hell is your obsession with PG13 vs R?

A Quiet Place is PG13 and it’s made $80m in a week. Truth or Dare cost $3.5m and doubled its budget in one day.

None of them are failures.

But according to producers R rated horror movies don’t make profits, so any PG-13 rated movie that makes less surely isn’t making a profits either.

filmlover · April 14, 2018

Truth or Dare is doing about as well as it was ever going to. It'll likely fade fast from here and finish with $35M, but that's still a very nice profit against such a shoestring budget.

Mr Impossible · April 14, 2018

5 minutes ago, filmlover said:

Truth or Dare is doing about as well as it was ever going to. It'll likely fade fast from here and finish with $35M, but that's still a very nice profit against such a shoestring budget.

Hopefully it follows Ouija and Annabelle. Shitty first film with good sequels.

Dandeak2000 · April 14, 2018

Box Office Pro Forecast

Avengers: Infinity War $235 (+4%)/$600 (+2%)

Ocean's 8 $42/$145

Edited April 14, 2018 by Mike Hunt

Joel M · April 14, 2018

27 minutes ago, StevenG said:

Are there any slasher properties that have the potential to make an IT-level killing at the box office? Or is the so-called slasher genre just too 'unpalatable' to have a gigantic breakout like that.

I ask because I don't think anyone expected IT to gross over 300 million dollars, but it happened.

Wouldn't it be cool if we had a hard-edged, pure slasher film do over 200 millions dollars? What would a slasher film need to have (big stars? an unexpected angle? A-list director?) to do that?

Scream 1 and Halloween 1 were peak popularity slashers and adjust to 207m and 184m respectively. The ceiling of the sub-genre is not at all close to something like IT. But maybe it could be done if a slasher had real movie stars or pedigreed cast and crew to draw in the people that dismiss the genre sight unseen.

Kraken · April 14, 2018

10 minutes ago, filmlover said:

Truth or Dare is doing about as well as it was ever going to. It'll likely fade fast from here and finish with $35M, but that's still a very nice profit against such a shoestring budget.

Yep. And speaking of draws, the crowd demo reports would show that Hale and Posey did what they were supossed to do (although teen girls do tend to favor the genre, I'd guess those two kept them from flocking to AQP)

MaxAggressor · April 14, 2018

Deadline's updated weekend estimate:

FILM	DIST.	SCREENS (CHG)	FRI	3-DAY (-%)	TOTAL	WKD NO.
1	A Quiet Place	Par	3,589 (+81)	$10.5M (-44%)	$34.3M (-32%)	$101.3M	2
2	Rampage	NL/WB	4,101	$11.54M	$32.3M	—	1
3	Truth Or Dare	Uni/Blumhouse	3,029	$8.3M	$19.68M	—	1
4	Ready Player One	WB/ VR	3,661 (-573)	$2.9M (-57%)	$11M (-54%)	$114.4M	3
5	Blockers	Uni	3,418 (+39)	$3.26M (-58%)	$10.3M (-50%)	$36.9M	2
6	Black Panther	Dis	2,180 (-567)	$1.4M (-39%)	$5.4M (-38%)	$673.8M	9
7	Isle Of Dogs	FSL	1,939 (+1,385)	$1.55M (+8%)	$4.8M (+7%)	$18.3M	4
8	I Can Only Imagine	RSA	2,563 (-331)	$1.1M (-47%)	$4M (-49%)	$75.1M	5
9	Acrimony	LG	1,332 (-674)	$1.1M (-55%)	$3.7M(-55%)	$37.8M	3
10	Chappaquiddick	EST	1,645 (+85)	$838k (-56%)	$2.9M(-48%)	$10.9M	2
11	The Miracle Season	Mirr/LD	1,707	$641K (-53%)	$2.1M (-46%)	$6.9M	2