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Wednesday Numbers | 06/21/2018

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It's very difficult for films to maintain a $20M+ gross by the time their first Wednesday rolls around. The only ones to do it are STAR WARS: THE FORCE AWAKENS ($38,022,183 - smack in the middle of Christmas holidays) and THE HUNGER GAMES: CATCHING FIRE ($20,808,110 - went UP from Tuesday due it it being the coveted Wednesday before U.S. Thanksgiving). 

 

STAR WARS: THE FORCE AWAKENS and STAR WARS: THE LAST JEDI had 2nd Wednesday's over $20M but both landed right in the middle of Christmas holidays.

 

JURASSIC WORLD has the next best 1st Wednesday at $19,895,470. INCREDIBLES 2 will land just below that.

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7 minutes ago, Belle said:

Those numbers were very outlandishIt would need a multiplier greater then 3.5x. And only one film that opened past 150M has ever gotten that. Force Awakens but that's only because of the way Holidays work.  

 

Even Black Panther with all the love and cultural zeitgeist it has going for it and 5 weeks of no competition and an Infinity War boost didn't receive a 3.5x multi nor Dark Knight despite all the praise it got. 

 

Black Panther has virtually achieved a 3.5 multiplier (sits at a 3.46 multiplier, will finish at 3.47 if it hits $700M). But I acknowledge that is an exceptional case, and not the norm.

 

The Dark Knight also achieved a really strong 3.38 multiplier, even if not quit a 3.5 multiplier.

 

Animated films tend to have stronger multipliers. Even given the more adult skewing nature of Incredibles 2, I still think it is possible for it to hit a 3.5 multiplier. It has the benefit of summer weekdays and a Labour Day weekend boost into September. Dory hit a 3.6 multiplier off of a $135M opening weekend, which may not be over $150M but is still quite substantial. And it did so with another animated film opening over $100M in its fourth weekend, which hurt it quite a bit that weekend with such direct competition.

 

All I'm saying is it's possible. We're not even into the second weekend yet - let's see how Incredibles 2 fares moving forward. I imagine it will have some strong drops after this weekend.

 

Peace,

Mike

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Theatre counts for this weekend:

 

<< Prev. Week < Last Year View Index Next Year > Next Week >>
Rank LW Title Distributor Theater Count Change % Change Week #
> NEW RELEASES
1 - Jurassic World: Fallen Kingdom Universal 4,475 - - 1
32 - Boundaries Sony Classics 5 - - 1
> EXPANDING
12 28 Won't You Be My Neighbor? Focus Features 348 +252 +262.5% 3
14 21 Rampage (2018) Warner Bros. (New Line) 291 +3 +1.0% 11
26 44 The Miracle Season Mirror/LD 30 +12 +66.7% 12
> NO CHANGE
2 1 Incredibles 2 Buena Vista 4,410 - - 2
4 3 Tag Warner Bros. 3,382 - - 2
7 8 Superfly Columbia 2,220 - - 2
25 39 Pandas Warner Bros. 35 - - 12
> DECLINING
3 2 Ocean's 8 Warner Bros. 3,656 -489 -11.8% 3
5 4 Deadpool 2 Fox 2,420 -792 -24.7% 6
6 5 Solo: A Star Wars Story Buena Vista 2,338 -844 -26.5% 5
8 6 Hereditary A24 2,002 -996 -33.2% 3
9 9 Avengers: Infinity War Buena Vista 1,456 -708 -32.7% 9
10 10 Adrift STX Entertainment 871 -1,058 -54.8% 4
11 11 Book Club Paramount 672 -984 -59.4% 6
13 14 Overboard (2018) Pantelion 325 -256 -44.1% 8
15 15 Breaking In (2018) Universal 220 -284 -56.3% 7
16 18 A Quiet Place Paramount 215 -182 -45.8% 12
17 25 Ready Player One Warner Bros. 162 -39 -19.4% 13
18 22 First Reformed A24 151 -122 -44.7% 6
19 24 The Seagull Sony Classics 145 -66 -31.3% 7
20 26 Black Panther Buena Vista 115 -31 -21.2% 19
21 12 Upgrade BH Tilt 101 -545 -84.4% 4
22 23 A Wrinkle in Time Buena Vista 90 -155 -63.3% 16
23 30 I Can Only Imagine Roadside Attractions 71 -14 -16.5% 15
24 29 The Rider Sony Classics 54 -40 -42.6% 11
27 36 Disobedience Bleecker Street 27 -20 -42.6% 9
28 33 On Chesil Beach Bleecker Street 24 -49 -67.1% 6
29 38 Beast Roadside Attractions 9 -36 -80.0% 7
30 48 Chappaquiddick Entertainment Studios 8 -6 -42.9% 12
31 49 2001: A Space Odyssey (2018 re-release) Warner Bros. 5 -8 -61.5% 6
<< Prev. Week < Last Year View Index Next Year > Next Week >>

 

Peace,

Mike

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4 minutes ago, a2k said:

Talking about sequel legs, DMC legged it past 3.1x (423.3/135.6) in 2006. Very impressive for a sequel that breaks the ow record by 17%+.

 

Had just one 50%+ drop (it's 2nd weekend) in it's entire run despite summer weekdays! http://www.boxofficemojo.com/movies/?page=weekend&amp;id=piratesofthecaribbean2.htm

Maybe the biggest disconnect ever for a true box office juggernaut between critics and the GA. Movie was rotten but got fantastic legs, even after breaking the OW record. It's also the only movie in the DOM top 20 to be rotten if you exclude TPM, which wasn't rotten until the 2012 re-release. 

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Speaking of rotten movies and all time grossers, DMC and Transformers 2 and 3 are the only ones upon initial release in the entire DOM top 50. Part of why I always get a kick out of anyone saying critics are so completely out of touch with the GA

Edited by MovieMan89
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17 minutes ago, a2k said:

Theater bump is too small for dollar bump imo. I see your Wrinkle and raise you a Rampage ?

14 21 Rampage (2018) Warner Bros. (New Line) 291 +3 +1.0% 11

That doesn't mean it's not gaining dollar theaters; it could have lost 150 first run theaters and gained 153 dollar theaters.

 

Edited by TalismanRing
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14 minutes ago, MovieMan89 said:

Maybe the biggest disconnect ever for a true box office juggernaut between critics and the GA. Movie was rotten but got fantastic legs, even after breaking the OW record. It's also the only movie in the DOM top 20 to be rotten if you exclude TPM, which wasn't rotten until the 2012 re-release. 

I'm sure it helped that it was literally the last big budget tentpole of that summer. 

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The Buzz and Tracking thread is closed, but I feel like we need these MT numbers written down somewhere for historical records sake, in case we have two huge back-to-back films open again in the future:

 

MT (4:20PM EDT):

Incredibles 2: 45.4%

Jurassic World: Fallen Kingdom: 39.8%

Ocean's 8: 2.9%

Tag: 1.9%

Solo: A Star Wars Story: 1.1%

 

At the rate that Jurassic World 2 and Incredibles 2 are converging, Jurassic World 2 will take the #1 spot in 2 to 3 hours.

 

Peace,

Mike

 

 

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19 minutes ago, MovieMan89 said:

Speaking of rotten movies and all time grossers, DMC and Transformers 2 and 3 are the only ones upon initial release in the entire DOM top 50. Part of why I always get a kick out of anyone saying critics are so completely out of touch with the GA

If a certain movie releasing soon can get to 338+ it will be the 4th :ph34r:

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12 minutes ago, The Incredible Panda said:

So

Thu: 17.8m (-10%)

Fri: 28.5m (+60%)

Sat: 40m (+40%)

Sun: 30m (-25%)

Wknd: 98.5m

MTE.

 

Here's how I see FK going:

 

Thu: 12m

Fri: 26m

Sat: 29m (+11%)

Sun: 23m (-20%)

90M

 

That's 2.2x its previews for its true Friday. Solo was only 1.4x and DP2 1.8x. JW's true Sat bump was only +9% before anyone comes after the Sat hold. 

Edited by MovieMan89
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21 minutes ago, MovieMan89 said:

MTE.

 

Here's how I see FK going:

 

Thu: 12m

Fri: 26m

Sat: 29m (+11%)

Sun: 23m (-20%)

90M

 

That's 2.2x its previews for its true Friday. Solo was only 1.4x and DP2 1.8x. JW's true Sat bump was only +9% before anyone comes after the Sat hold. 

Very doubtful that it's going to have a 7.5 internal multi.  The first did 11.x3 - this should be lower because it's a direct sequel and without the huge crowds and overfill that kept Sunday at a low drop but it still skews more GA family and should at least do a 8.5 with 9-10 very possible

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43 minutes ago, The Incredible Panda said:

So

Thu: 17.8m (-10%)

Fri: 28.5m (+60%)

Sat: 40m (+40%)

Sun: 30m (-25%)

Wknd: 98.5m

I don't see anywhere close to this.

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