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Wednesday Numbers | Asgard 1: EndGame 8.4M Wed

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The Curse of La Llorona's success has kind of gone under radar. It's about to touch 50M DOM and is already at 105M WW on a 9M budget. Another smashing success in the Conjuring Universe, 6th in a row. The total WW gross of Conjuring Universe is 1.67B on 113M budget.

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I'm updating @American Pie is better numbers to explain where I think Endgame can go:

 

 

Mon: $10.7

Tue: $12.5

Wed: $8.3

Thu: $8

 

Weekdays: $39.5m

 

Fri: $18.1

Sat: $29.5

Sun: $19.7

 

Weekend: $67.3m

 

I think this is very realistic projections, and it'd place Endgame by Sunday around $728m. That would be around $14m behind where TFA was at the 17th day of its run. After the 17th day, TFA is out of the holiday season days and it's agreed that this is the moment that that run started to decline.

 

From that moment forward, TFA made *1.26 of that current gross, for the record breaking $936m total. IW in the same period of time had $548m, and from there made a *1.24 multiplier for a $678m finish.

 

A very reasonable multiplier for Endgame after Sunday would be *1.25, so around $910m. An more optimistic *1.27 multiplier would place it at $924.6m.

 

My understanding is that the Summer weekdays added to this been the culmination of 22 films, plus the "biggest film of all time" and Far From Home to remind us all to rewatch the film will help the film a lot. An *1.29 multiplier from a $728.1 17th day for Endgame would be enough to top TFA. But it all depends of how much it stabilizes in the upcoming days.

 

Hard, but not impossible, given the Summer weekdays and weekends help later in the run.

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2 hours ago, Deep Wang said:

Your eternal optimism is nice, but unfortunately, the numbers aren't giving any indication of this happening.

 

Endgame started Monday $81m ahead of TFA, but after just three weekdays, it's only $23m ahead.  Even if EG manages to stay flat today(which it won't), the lead is down to about $9m.

 

Looking at the weekend, let's be give it the benefit of the doubt and say it drops an even 50%, now Endgame is actually behind TFA by about $7m.  

 

It totally could recover and fall behind by no more than $35m or so to hang on to the dream of $900m, but we have to see.  Actually making up ground later would require a lot and who knows, maybe it will happen.  I'd say the chances are like 1% though.  

I'm not taking a stand on where Endgame ends up...but after this weekend, TFA did lose all of its holiday effect, and it started the weaning of kids and young adults out of school, losing it entirely after MLK weekend...the reverse situation will be happening with Endgame - after this weekend starts the slow gaining of people out of school, so weekdays will start to inch to a more positive week-over-week hold effect,,,will it be enough?  I don't know...but I know right now that I don't know so I won't say "locked" either way...in fact, I won't be in the "locked" camp until Endgame actually drops under 3K theaters or it's after Spidey's open, whichever comes 1st:)...

 

PS - For the record, I've said for awhile, I don't think this will be a great weekend for Endgame, either...but I DO think good holds start next weekend (with Memorial Day weekend probably being a surprisingly awesome hold:)...

 

PPS - Looking at future theater drops...Endgame will hold over all May 3rd movies everywhere (aka, every May 3rd opener will drop from a theater before Endgame)...if it and Pika are in a tight race this weekend, it will probably end up holding theaters over all May 10th openers, too...and then May 17, I think JW3 opens hard and fast, and Endgame ends up holding theaters over all May 17 openers...now you're talking about a rather long, rather high hold on theaters...the kind that normally does pay off...

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    Movie Distributor Gross Change Thtrs. Per Thtr. Total Gross Days
1 (1) Avengers: Endgame Walt Disney $8,429,166 -33% 4,662 $1,808   $652,935,585 13
- (3) The Intruder Sony Pictures $702,134 -47% 2,222 $316   $13,689,834 6
- (5) Breakthrough 20th Century Fox $399,177 -29% 2,884 $138   $34,427,943 27
- (4) UglyDolls STX Entertainment $371,819 -48% 3,652 $102   $10,046,721 6
- (6) The Curse of La Llorona Warner Bros. $301,169 -34% 2,540 $119   $49,384,508 20
- (7) Captain Marvel Walt Disney $276,734 -30% 2,243 $123   $421,728,549 62
- (8) Shazam! Warner Bros. $207,403 -30% 2,521 $82   $135,945,638 34
- (10) Dumbo Walt Disney $118,944 -24% 1,668 $71   $110,167,021 41
- (9) Little Universal $107,845 -44% 1,359 $79   $38,947,625 27
- (-) Us Universal $59,835 -16% 599 $100   $174,113,395 48
- (-) Pet Sematary Paramount Pictures $56,059 -16% 655 $86   $53,934,928 34
- (-) Penguins Walt Disney $49,579 -15% 1,052 $47   $6,859,510 22
- (-) Red Joan IFC Films $29,392 -20% 140 $210   $619,941 27
- (-) Missing Link United Artists $26,489 -17% 707 $37   $16,241,806 27
- (-) The Mustang Focus Features $22,525 n/c 229 $98   $4,893,390 55
- (-) Unplanned Pure Flix Entertain… $18,470 +14% 134 $138   $17,963,370 41
- (-) How to Train Your Dragon: T… Universal $15,660 -5% 245 $64   $159,984,525 76
- (-) After Aviron Pictures $12,587 -37% 227 $55   $12,007,452 27
- (-) High Life A24 $12,478 +3% 98 $127   $1,121,313 34
- (-) Wonder Park Paramount Pictures $8,580 -8% 195 $44   $45,209,142 55
- (-) Kalank FIP $6,827 -47% 85 $80   $2,725,341 22
- (-) The Best of Enemies STX Entertainment $6,398 -27% 134 $48   $10,149,249 34
- (-) Non-Fiction IFC Films $3,737 +24% 2 $1,869   $40,049 6
- (-) Isn’t it Romantic Warner Bros. $2,793 -20% 80 $35   $48,788,254 85
- (-) Gloria Bell A24 $2,765 -11% 33 $84   $5,582,621 62
- (-) The LEGO Movie 2: The Secon… Warner Bros. $2,645 -22% 152 $17   $105,802,896 90
- (-) Alita: Battle Angel 20th Century Fox $2,367 -15% 43 $55   $85,707,927 84
- (-) Fighting With My Family United Artists $1,574 -28% 45 $35   $22,941,306 84
- (-) Diane IFC Films $1,115 +54% 20 $56   $329,511 41
- (-) They Shall Not Grow Old Warner Bros. $642 -49% 16 $40   $17,956,209 143
- (-) Frank and Ava Gravitas Ventures $404 +11% 2 $202   $9,449 153
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2 hours ago, Zakiyyah6 said:

It's a lock to beat Avatar, domestically and worldwide.

Domestic is without question but is it really locked internationally? If the most this made most of its money domestically, is it possible its gonna slow down everywhere else too? 

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Does anyone else think this can STILL beat Force Awakens? Couldn't Far From Home give Endgame a crazy bump/hold that puts it within range if not over the top? I don't think it's as "over" as others are proclaiming. 

Edited by jaybox
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4 minutes ago, Sagemode87 said:

Domestic is without question but is it really locked internationally? If the most this made most of its money domestically, is it possible its gonna slow down everywhere else too? 

It's Wednesday OS(22.1M) was greater than OS Tuesday(21.7M), it's not slowing down anytime soon. Avatar is toast DOM & WW. 

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9 minutes ago, jaybox said:

Does anyone else think this can STILL beat Force Awakens? Couldn't Far From Home give Endgame a crazy bump/hold that puts it within range if not over the top? I don't think it's as "over" as others are proclaiming. 

Yeah, it’s definitely still possible. I don’t expect to be saying that 7 days from now, but the multiplier required from these last days still isn’t that implausible as late legs.

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2 hours ago, Zakiyyah6 said:

I wonder if certain people who were acting butt hurt about people calling the Tuesday increase weak will make a comment?

 

Depending on what DP opens with I wouldn't be surprised with a near 60% drop. I'm predicting a 55% drop but I acknowledge that it could over perform during the weekend for all I know.

It's a worse situation for Wednesday than Tuesday and it indicates the weekend will probably drop down into the mid 60s when the goal was 80+ this time last week.

 

With the "butthurt" comment, you seem to be projecting. 58.8 is possible sure, just as likely as 75.

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11 minutes ago, jaybox said:

Does anyone else think this can STILL beat Force Awakens? Couldn't Far From Home give Endgame a crazy bump/hold that puts it within range if not over the top? I don't think it's as "over" as others are proclaiming. 

By the time it comes out, every one will already have seen it, Antman 2 did not give AIW a bump

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7 minutes ago, Thanos Legion said:

Yeah, it’s definitely still possible. I don’t expect to be saying that 7 days from now, but the multiplier required from these last days still isn’t that implausible as late legs.

I would put beating TFA in the same likelyhood of finishing at 800m. Both extremely unlikely.

 

Edited by cdsacken
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Actually, why are we expecting this to drop worse than Ultron in it's third weekend (50% sharp)? It wasn't as well received and had Pitch perfect 69m and Mad Max 45m openings. Pika does PP at best and Hustle is doing half Mad Max (maybe third)

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