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Eric Atreides

Weekend Thread (7/16-18) | Space Jam 31.6, Widow 26.3, Escape Room 8.8, F9 7.6, Boss Baby 4.7

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Widow's drop is big but that had to be expected given the automatically frontloaded nature of these movies. One has to imagine it'll stabilize more in the weeks ahead, especially with a rather dreary-looking (regardless of circumstances) August with coming up.

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3 minutes ago, Eric E Coyote said:

Just to add into the BW discourse, I distinctly remember when Homecoming and Wasp both dropped into the 60s we had tons of doom and gloom and concern about these movies and their receptions. And from week 3 onwards, these movies stabilized and saw solid enough holds through the end of the summer.

 

I know people will argue PA and how it makes things different towards me, but day-and-date PVOD releases as well as early PVOD releases like Universal's haven't really impacted legs as much as people might think, so I am thinking, at least at this point in time, that Widow will stabilize itself, especially considering how quiet the next few weeks seem to be. I could be wrong, but I am hopeful here at this point in time. Please don't yell at me over this.

Agreed, i think 3rd weekend drop will be way more telling to have an idea of final numbers.

 

Could keep dropping and finish with 185-190M or could follow other July MCU movies and finish with 205-210M (which is my expectation personally).

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11 minutes ago, Eric E Coyote said:

Snake Eyes is literally the one trailer I've seen in front of every movie I watched this summer (aside from the local arthouse of course). Quiet Place, Cruella, Conjuring, Heights, Pig. Probably gonna be in front of Black Widow when I see it later today. It's one of the most ridiculous things I've seen in a long while when it comes to trailer attachments. For the record, Quiet Place 2 was the other movie that I got trailers for with just about every movie I saw, so maybe Paramount's onto something

To be fair, Paramount has a history of this. I think my most gotten trailer ever since I've been doing my trailer tracking I do with @WrathOfHan until Heights might've over taken it because of the constant delays) was M:I-F. As filmlover said, it seems like nowadays they stick to only marketing one blockbuster at a time, which allows the trailer to really be seen. I think Snake Eyes has also been getting decent TV spots, and I've heard from more than a few people irl (including my Marvel podcast co-host) that they think it looks surprisingly good and better than Shang-Chi. Think it should open mid-20s and have decent legs if it's good.

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16 minutes ago, wildphantom said:


The figure wasn’t just for domestic. 

It would have been better in my opinion as there’d be more people out there wanting to buy a ticket to see it. Instead most have paid nothing and already seen it. 
 

I get what you’re saying, but PA has offered a colossal blow to what this movie might have done all over the world. 
 

It is all an experiment though I guess. 
 

It would have made way more than 95 million without PA. 

 

 

I mean is it fair to say most people paid nothing to see BW? A family of four spend 30 bucks to see it instead of 40 bucks.

 

And I'm not sure the overseas numbers are cataclysmic as some are saying. For example the lack of Chinese box office has nothing to do with PA.

 

Lastly, it's unfair to expect BW to be the only movie to perform at pre-pandemic levels. No other movie is expected to hit pre-pandemic numbers. I concede there would be a 25% increase without PA but let's not get carried away. Even without a hybrid release other movies are not reaching pre-pandemic numbers.

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3 minutes ago, Blankments said:

To be fair, Paramount has a history of this. I think my most gotten trailer ever since I've been doing my trailer tracking I do with @WrathOfHan until Heights might've over taken it because of the constant delays) was M:I-F. As filmlover said, it seems like nowadays they stick to only marketing one blockbuster at a time, which allows the trailer to really be seen. I think Snake Eyes has also been getting decent TV spots, and I've heard from more than a few people irl (including my Marvel podcast co-host) that they think it looks surprisingly good and better than Shang-Chi. Think it should open mid-20s and have decent legs if it's good.

Agree with this. I even got a short trailer at Space Jam of all movies. Paramount's not holding back on marketing this.

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Snake Eyes is the one trailer I have gotten at every single movie since I started going again in May. It's been terrible anytime. Would honestly be stunned by much more than 15m for either.

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1 minute ago, fabiopazzo2 said:

 

Same drop of F9 despite being on D+.

 

Seems fine to me, waiting for next weekend to see if it can pass 200M.

 

I think 2.7-3x the 26.25M is very doable for 203-211M finish.

 

Interested to see international drop considering delta variant is hurting it.

 

 

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Just now, Cmasterclay said:

Snake Eyes is the one trailer I have gotten at every single movie since I started going again in May. It's been terrible anytime. Would honestly be stunned by much more than 15m for either.

 

 

so you’re saying SNAKE NO @MrPink

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21 minutes ago, Borobudur said:
1 N Space Jam: A New Legacy Warner Bros. $31,650,000   3,965   $7,982 $31,650,000 1
- (2) F9: The Fast Saga Universal $7,620,000 -33% 3,368 -281 $1,847 $154,838,955 4
- (3) The Boss Baby: Family… Universal $4,720,000 -47% 3,449 -239 $1,369 $44,641,675 3
- (4) The Forever Purge Universal $4,160,000 -42% 2,735 -323 $1,521 $35,910,710 3

BW

Jul 16, 2021 2 $8,028,000 +60% -80% 4,275 $1,878   $113,789,671 8
Jul 17, 2021 - $10,384,000 +29% -55% 4,275 $2,429   $124,173,671 9
Jul 18, 2021 - $7,200,000 -31% -59% 4,275 $1,684   $131,373,671 10

 

Date Rank Gross % Change Theaters Per Theater Total Gross Week
Jul 9, 2021 1 $80,366,312   4,160 $19,319   $80,366,312 1
Jul 16, 2021 2 $25,612,000 -68% 4,275 $5,991   $131,373,671 2
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30 minutes ago, Blankments said:

Huh I think snake eyes will easily top Old; marketing has been quite good for the former

Trailer views leads me to believe OLD has a bigger reach. I feel like it’s been attached to every film I’ve been to see since May. Yet so has Snack Eyes but it never gets a reaction. 
 

 

I was spot on with Black Widow projection then. Exact same second weekend drop as F9. Solid worldwide total should get to ~ $430m from current markets. A shame that Asia is closed obviously. 
 

Another sub 45% drop for The Forever Purge, impressive. I wish Escape Room was higher, $8.8m is fine I guess for a $15m film, it’ll no doubt kill on streaming. Hoping for a third film. 
 

A Quiet Place 2 continues to chug along. 

Edited by Krissykins
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1 minute ago, Krissykins said:

Trailer views leads me to believe OLD has a bigger reach. I feel like it’s been attached to every film I’ve been to see since May. 

We must be seeing very different movies as I’ve gotten the Old trailer like twice in theaters whereas Snake Eyes is more around 10 times lol

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2 minutes ago, Borobudur said:

BW

Jul 16, 2021 2 $8,028,000 +60% -80% 4,275 $1,878   $113,789,671 8
Jul 17, 2021 - $10,384,000 +29% -55% 4,275 $2,429   $124,173,671 9
Jul 18, 2021 - $7,200,000 -31% -59% 4,275 $1,684   $131,373,671 10

 

Date Rank Gross % Change Theaters Per Theater Total Gross Week
Jul 9, 2021 1 $80,366,312   4,160 $19,319   $80,366,312 1
Jul 16, 2021 2 $25,612,000 -68% 4,275 $5,991   $131,373,671 2

The drop is 67.3% btw, not sure why they’ve rounded up to 68%. 

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5 minutes ago, Blankments said:

I've heard from more than a few people irl (including my Marvel podcast co-host) that they think it looks surprisingly good and better than Shang-Chi.

I guess I should also mention I'm not exactly giddy about getting this Snake Eyes trailer all the time and I'm confused by a lot of people here thinking the film looks okay. :lol: 

 

Though I'll admit the GI Joe PSA parody they did was quite good. Definitely persuaded me to see it more than any of the trailers did. Still rooting for it just on the grounds of "good box office = happy Eric" and well...gotta support MrPink in these times of crisis.

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Just now, Borobudur said:

BW

Jul 16, 2021 2 $8,028,000 +60% -80% 4,275 $1,878   $113,789,671 8
Jul 17, 2021 - $10,384,000 +29% -55% 4,275 $2,429   $124,173,671 9
Jul 18, 2021 - $7,200,000 -31% -59% 4,275 $1,684   $131,373,671 10

 

Date Rank Gross % Change Theaters Per Theater Total Gross Week
Jul 9, 2021 1 $80,366,312   4,160 $19,319   $80,366,312 1
Jul 16, 2021 2 $25,612,000 -68% 4,275 $5,991   $131,373,671 2

I think the real issue here with BW is, not a bad 2nd weekend hold, but the apparent almost non-existent impact from Ontorio's reopening

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1 minute ago, Blankments said:

We must be seeing very different movies as I’ve gotten the Old trailer like twice in theaters whereas Snake Eyes is more around 10 times lol

I’m in the UK and GI Joe doesn’t exist here, maybe that’s why lol

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BW’s 2nd weekend is 150% of its 1st Sun, basically identical to SMH and same ballpark as AM&TW. FFH probably would have done the same with a Fri release.    
 

The drop looks awful because of how the OW was structured with most of the gross on Th and Fri, but there’s no real sign of PA impact beyond that, or reception issues that would influence the rest of the run.

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Just now, Eric E Coyote said:

I guess I should also mention I'm not exactly giddy about getting this Snake Eyes trailer all the time and I'm confused by a lot of people here thinking the film looks okay. :lol: 

 

Though I'll admit the GI Joe PSA parody they did was quite good. Definitely persuaded me to see it more than any of the trailers did. Still rooting for it just on the grounds of "good box office = happy Eric" and well...gotta support MrPink in these times of crisis.

I should  probably avoid totally stanning it so not to give the blank curse that has hurt why Pink has wanted to be successful all summer lol

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