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Russia Box Office

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Yes, theaters report that it is definitely not doing higher than Mad3. In some theaters even lower. The only hope is better weekend multiplyer.

Oh it's definitely bad...Given the growth of the Russian market since IA3 (2009) the numbers should be higher :(
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what is wrong with that number. Dont movies have like 6x multi of its OD?But that number for ASM sucks and it looks like it is missing 20M.

Not in summer. Last week ASM had 4.1 multiplyer from Thursday, I want you 3.9. Cars 2 last year had 4.5
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stop using the word "Bomb". Not matching expectations does not equate to bomb

Double screen count, same OW as IA3, with 3 years inflation in a quickly expanding market as Russia ? Yes.This is not North America, where box office almost stays flat over years. Here we have different definitions about "underperform" "flop" "bomb" ... Edited by firedeep
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One of our my colleagues published an article blaming local distributor for incredibly poor marketing and lack of effort with TDKR. That its distributor simply doesnt care about TDKR gross or success.

Why they don't believe in TDKR?? It's strange...
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