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Issac Newton

Weekend Thread | Est. Renaissance $21M, TBOSS $14.5M, Godzilla -1.0 $11.03M, Trolls 3 $7.60M, Wish $7.41M, Napoleon $7.13M, Animal $6.14M, The Shift $4.36M &The Marvels $2.51M

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2 hours ago, LonePirate said:

Watched May December tonight. I’d give it a A-/B+. It has some solid performances with an expected plot twist you see coming. It doesn’t quick stick the landing but the final scene between Moore and Portman is great as it makes you rethink some earlier scenes. Much like with The Killer from a few weeks ago, Netflix should have kept this in theaters and promoted it widely as the film would have drawn plenty of adult moviegoers.

 

The thing is people who see the movie on theaters won't likely see on streaming again. So, Netflix wouldn't be interested in spending money on promotion for this movie release in theaters.

 

In the case of Apple, it makes sense they want to use the theaters to generate good reputation or prestige, since its streaming service still has a pretty small audience. Now, they don't really expect the moviegoers will go to see Killers of the Flower Moon or Napoleon in streaming, but that Apple brand is recognized as "quality".

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10 hours ago, titanic2187 said:

Terrible numbers for holdovers, PTA for sure will start to fall below 1000 and that is when a platform release start losing its showtime quickly. Still aiming for 20m but not much over it.

It's often argued that a movie going to PVOD doesn't hurt the box office much, but those were movies that played 3,000+ theaters for at least 3-5 weekends first. The Holdovers started in limited release and expanded some, but only had two weekends about 1,500-1,600 theaters in weeks 4 and 5, before being offered on PVOD this past Tuesday.

 

The original plan was for the movie to open in limited on Veterans Day weekend and go wide at Thanksgiving, but then the timeline moved up to late October. IMO the studio figured a holiday-themed movie would perform the best on PVOD in the window after Thanksgiving and before Christmas. The limited release numbers for The Holdovers were fine but not great, so I can't blame Focus for making the choices they have. Still it's disappointing not to see it flourish at the box office during an ideal time, when even in 2019 it probably would have made at least 3-4x as much.

 

 

3 hours ago, Kon said:

 

The thing is people who see the movie on theaters won't likely see on streaming again. So, Netflix wouldn't be interested in spending money on promotion for this movie release in theaters.

 

In the case of Apple, it makes sense they want to use the theaters to generate good reputation or prestige, since its streaming service still has a pretty small audience. Now, they don't really expect the moviegoers will go to see Killers of the Flower Moon or Napoleon in streaming, but that Apple brand is recognized as "quality".

That assumes no one ever rewatches a theatrical movie release at home, which seems not to follow the Nielsen streaming figures. Netflix's idea seems to be that time in a movie theater is time that a person isn't watching their service, and views theatrical releases as direct competition.

 

Apple TV+ would like their service to be bigger, of course, but it's an offshoot of a much larger company that still makes money if people are connected to Apple services and/or products in some way. They already won Best Picture for CODA and that didn't particularly help it get big views on their service (maybe it got overshadowed by The Slap). Someone at Apple clearly sees the benefit of full theatrical releases for these projects with high profile directors/stars...for now. The streaming numbers for Napoleon and KotFM are another part of the equation, probably even more than the box office. Time will tell if Apple gets bored and changes strategy with their movies, or if it will be like Travis Knight running Laika Studios with Daddy's Nike money.

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7 hours ago, MysteryMovieMogul said:

It's probably because Godzilla Minus One is a niche film mixed with a lot of people on Twitter being anti-union, but the dialogue regarding the budget on social media is... really bad.

Why are you going after Minus One for some weird reason?

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5 minutes ago, Issac Newton said:

 

 

 

A really good post-Thanksgiving hold for any movie, but especially a Hunger Games movie when the previous entries all dropped 61-65% on the same weekend. It'll probably end up being the only November movie still in wide release by Christmas Day.

 

22 minutes ago, Issac Newton said:

 

 

 

OK, has a Thanksgiving wide release ever dropped under -30% from its opening, let along under -20%? Feel like maybe it happened in the '90s but I can't remember it happening in my time tracking the box office.

 

9 minutes ago, Issac Newton said:

 

 

 

I had been skeptical of the digital release dinging this movie's box office, but dropping nearly -60% this weekend after strong holds the last couple weeks...eesh. I hope awards season can still push it to $20M.

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