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  Friday adm. (so far)     November 23
Rank Title LW TW % chg QD % chg
1 Life of Pi -- 9,190 -- +38.5%
2 Cold War -- 6,816 -- +112.0%
3 Skyfall -- 2,308 -- +125.0%
4 Rise of the Guardians -- 1,137 -- +53.2%
5 Love in Time -- 724 -- +18.1%
Decent increase for Life of Pi. HUGE bumps for Cold War and Skyfall. Rise of the Guardians is coming back a bit but it is still a huge flop. Love in Time had a soft increase.

 

Edited by Bluebomb
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Despite Life of Pi receiving horrible reviews from early viewers, its approval rating quickly rose as more new reviews came in. Now the fantasy adventure flick is up to 71% and good word of mouth is spreading.
 

    Thursday Actuals           November 22
LW TW Title Last Thu. (USD) Thursday (USD) % chg Screens Days Total
-- 1 Life of Pi -- $188,793 -- 68 1 $194,096
1 2 Cold War $159,327 $92,875 -41.7% 53 15 $3,851,335
2 3 Skyfall $60,407 $31,518 -47.8% 36 22 $4,256,202
-- 4 Love in Time -- $17,552 -- 29 1 $17,552
3 5 Triad $42,068 $15,011 -64.3% 28 8 $326,144
-- 6 Rise of the Guardians -- $13,140 -- 27 1 $13,140
4 7 Argo $21,244 $8,988 -57.7% 23 8 $196,603
-- 8 Sinister -- $6,704 -- 13 1 $7,741
-- 9 The Words -- $4,604 -- 6 1 $4,604
RE 10 Due West -- $1,683 -- 2 64 $2,448,867
Intouchables $1,079,341
Natural Born Lovers $810,156
Silent Hill: Revelation $788,474
Umizaru: Brave Hearts $542,906

Good start for Life of Pi. It should enter with about 1.3m for the 4-day weekend. Cold War fell softly. Very good hold. It will pass 4m this weekend and is headed for $700,000-$750,000 this weekend. Skyfall had a decent hold. It will break the 4.5m barrier this weekend with about a $230,000 weekend. Love in Time had a weak start. No doubt affected by the success of Cold War, it is looking at just $110,000 this weekend. Triad suffered the biggest blow and had the weakest hold of any returning film. Rise of the Guardians completely flopped but the weekend will push it into the top 5 over Triad. OW looks to be about $95,000-$100,000. Argo diminished and got taken down by the new releases this week. $300,000 doesn't seem likely. Bad for Sinister. It had little promotion though so not much was expected. The Words did terrible. Can't believe they delayed it for 2 months just to open to these numbers. Due West re-enters the top 10 based on its high ticket prices.

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