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Eric is Anxious

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Posts posted by Eric is Anxious

  1. Quorum Updates

    Twisters T-29: 48.5% Awareness, 53.67% Interest

    Borderlands T-50: 27.86% Awareness, 41.95% Interest

    The Front Room T-78: 15.67% Awareness, 38.67% Interest

    Wolfs T-92: 17.5% Awareness, 41.95% Interest

    Kraven the Hunter T-176: 24.82% Awareness, 40.59% Interest

    Mufasa: The Lion King T-183: 46.97% Awareness, 56.87% Interest

    The Fire Inside T-188: 12.17% Awareness, 36.11% Interest

     

    The Bikeriders T-1: 29.47% Awareness, 39.02% Interest

    Final Awareness: 16% chance of 10M

    Low Awareness: 14% chance of 10M

    Final Interest: 18% chance of 10M

    Low Interest: 9% chance of 20M

     

    A Quiet Place: Day One T-8: 41.28% Awareness, 51.39% Interest

    Final Awareness: 79% chance of 10M, 48% chance of 20M, 25% chance of 30M, 16% chance of 40M

    Horror Awareness: 82% chance of 10M, 45% chance of 20M, 18% chance of 40M

    Final Interest: 94% chance of 10M, 80% chance of 20M, 61% chance of 30M, 47% chance of 40M

    Horror Interest: 100% chance of 10M, 69% chance of 20M, 38% chance of 30M, 15% chance of 40M

     

    Horizon: An American Saga Chapter 1 T-8: 29.04% Awareness, 39.31% Interest

    Final Awareness: 16% chance of 10M

    Medium Awareness: 0% chance of 10M

    Final Interest: 18% chance of 10M

    Medium Interest: 33% chance of 10M

    • Like 3
    • Thanks 1
  2. 3 minutes ago, titanic2187 said:

    Not sure why the age factor is here we are talking about ethnicity. PostTrak had Oppenheimer's white audience come in at 55%, that is actually higher than what we normally gotten and pretty in line with the actual national white %.  

    Dude said older white men. That was what I wanted to debunk. For white guys, yeah Oppy brought them in.

  3. 58 minutes ago, Kon said:

     

    Well, Oppenheimer was also big on older white men.

     

    Honestly, I really think the lack of interest in movies is the real reason why old white men aren't coming. Maybe streaming makes more difficult to call their attention, but they will come when something really interest them.

    Not really. 59% of Oppenheimer’s audience was aged 18-34. If Barbenheimer didn’t make the youths hyped, Oppenheimer probably would have opened and grossed the same as Indy or Dead Reckoning. Maybe even worse

    • Like 2
  4. I mean I feel the real reason for this demographic shift is just that white folks are way more into streaming and at home watching compared to most demographics. Nielsen reported back in 2021 that roughly 60% of the total streaming is from Caucasians. 58% of that crowd is 35 and older too. By contrast, according to the MPA, in 2021, Caucasians made up 54% of viewership. And over the years, things have skewed less and less white. If you want pre-COVID and post-COVID comparisons, John Wick 3 had 42% Caucasian viewership for its opening weekend, while Wick 4 had just 32%. Creed 2 had 38% white viewers, then Creed 3 was down to 23%. Bad Boys 3 was 30%, while Bad Boys 4 was a whopping 18%.

     

    Like yeah, there have been changes in the population in that time, but streaming is considered a huge culprit as to why moviegoing is down across the board, and there's clear evidence that 35+ audiences are going way less. Those age demos are generally more white, and those audiences, especially the white ones, have more disposable income to spend more on SVOD services. Like I don't think it's hard to see a scenario where the olds just bought 4K TVs during the pandemic and are happily streaming Netflix stuff. That's why, Top Gun aside, every movie that has been aimed at old white guys has opened around the 50s/low 60s (Bond, Indy, Mission: Impossible). That's why the usual Oscar contenders that skewed towards seniors aren't making the money they used to and the big arthouse breakouts have been stuff like Poor Things or Asteroid City or Everything Everywhere.

     

    So yeah. That's why the shift happened IMO.

     

    https://nscreenmedia.com/streaming-user-demographics-top-4-services/

    https://www.motionpictures.org/wp-content/uploads/2022/03/MPA-2021-THEME-Report-FINAL.pdf

    • Like 3
  5. Quorum Updates

    Despicable Me 4 T-14: 67.42% Awareness, 57.49% Interest

    MaXXXine T-16: 17.98% Awareness, 31.97% Interest

    Cuckoo T-44: 11.7% Awareness, 36.09% Interest

    Harold and the Purple Crayon T-44: 18.2% Awareness, 30.86% Interest

    Trap T-51: 23.03% Awareness, 46.23% Interest

    Megalopolis T-100: 15.12% Awareness, 32.89% Interest

    Venom: The Last Dance T-128: 42.03% Awareness, 54.35% Interest

    Gladiator II T-156: 28.98% Awareness, 44.53% Interest

    Den of Thieves: Pantera T-205: 19.44% Awareness, 33.89% Interest

     

    The Bikeriders T-2: 28.52% Awareness, 37.13% Interest

    Final Awareness: 16% chance of 10M

    Low Awareness: 14% chance of 10M

    Final Interest: 18% chance of 10M

    Low Interest: 9% chance of 20M

    • Like 2
    • Thanks 1
  6. 13 minutes ago, Unfitclock said:

    So regal is doing a summer movie express where they’re putting older movies in theaters for a $1 at 11am throughout the summer every week I took a look just out of curiosity and every single movies throughout the summer is completely full

    They do this every year. I'll never forget getting off work to see a movie last year (don't forget what), and the theater's parking lot had like three school buses full of screaming children from some summer camp, all seeing Sonic 2. I was thankfully not seeing Sonic 2.

  7. Quorum Updates

    Fly Me to the Moon T-25: 32.67% Awareness, 42.54% Interest

    Longlegs T-25: 16.7% Awareness, 45.09% Interest

    They Listen T-74: 8.28% Awareness, 34.72% Interest

    White Bird: A Wonder Story T-109: 10.38% Awareness, 37.76% Interest

    Paddington in Peru T-214: 27.83% Awareness, 34.83% Interest

     

    The Bikeriders T-4: 28.48% Awareness, 40.03% Interest

    Final Awareness: 16% chance of 10M

    Low Awareness: 14% chance of 10M

    Final Interest: 48% chance of 10M

    Low Interest: 34% chance of 10M

     

    A Quiet Place: Day One T-11: 43.28% Awareness, 50.78% Interest

    Final Awareness: 79% chance of 10M, 48% chance of 20M, 25% chance of 30M, 16% chance of 40M

    Horror Awareness: 82% chance of 10M, 45% chance of 20M, 18% chance of 40M

    Final Interest: 94% chance of 10M, 80% chance of 20M, 61% chance of 30M, 47% chance of 40M

    Horror Interest: 100% chance of 10M, 69% chance of 20M, 38% chance of 30M, 15% chance of 40M

     

    Horizon: An American Saga Chapter 1 T-11: 27.63% Awareness, 38.05% Interest

    Final Awareness: 16% chance of 10M

    Medium Awareness: 0% chance of 10M

    Final Interest: 18% chance of 10M

    Medium Interest: 33% chance of 10M

     

    Deadpool & Wolverine T-39: 65.33% Awareness, 66.5% Interest

    T-30 Awareness: 100% chance of 50M, 83% chance of 90M, 67% chance of 100M

    DC/MCU Awareness: 100% chance of 100M

    T-30 Interest: 100% chance of 50M, 83% chance of 70M, 67% chance of 100M

    DC/MCU Interest: 100% chance of 100M

     

    Blink Twice T-67: 15.44% Awareness, 38% Interest

    T-60 Awareness: 29% chance of 10M, 2% chance of 20M

    Low Awareness: 21% chance of 10M, 3% chance of 20M

    T-60 Interest: 33% chance of 10M, 8% chance of 20M

    Low Interest: 20% chance of 10M, 3% chance of 20M

    • Like 2
  8. Neon's been dying to be A24 since its very inception (they even threw shade at them for selling candles and overpriced merch, even though y'all are owned by the Alamo Drafthouse guy), but they've been moving way too fast and don't have the clout, the resources nor the understanding on how to actually do what A24 has done successfully. I think Parasite and maybe Immaculate have been their only real breakouts outside of the specialty market.

    • Like 3
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