lookingformovies255

I think that a lot of people do not realize that this is essentially a movie about addiction. The Substance is the themes of Requiem for a Dream (addiction), in the story of Black Swan/Perfect Blue. There's so many Requiem for a Dream references (including the poster). I think it is a great metaphor. It's not just a movie about beauty standards.

The Substance is already at nearly 70K ratings on IMDB. It will probably reach like 100K ratings before the award season even starts. If it manages to gain traction during the award season, I could see it reaching up to 150K-200K ratings. A future classic.

So, it seems like it is guaranteed to top $50M.

Good hold in the U.S. It should surpass $35-36M with the next update on Mojo.

Is "The Substance" the most commercially successful body horror movie since "The Fly"? I can't recall any other examples of hardcore body horror movies with $50M box office.

I think that $50M is pretty much on lock for this movie. It's doing very well in Spanish-speaking countries, and I think it will be big in France. Amazing hold in Spain.

The fact that we don't even know if it will manage to surpass $200 million...

This is shaping up to be a hit in Spain.

This movie should be specifically seen on a huge screen with loud speakers (and preferably a lot of other people in the room). I don't think that the leak is going to affect its performance. It is supposed to be a cinematic experience. Those who want to see it will not bother downloading it from pirated movie sites. I want to watch this on my VR headset when it has a Blu-Ray version.

So, Variety has confirmed that this will lose up to $200M. This will be one of the biggest bombs of all time. Where are all the "you don't know how this works" commentators?

Yes, it is very prudent to spend half a billion on movies that are not supposed to please their core audience. I'm very smart and portentous.

A modern-day version of "Requiem for a Dream."

This seems to be Demi Moore's biggest box office hit in Mexico. Given how big it has become in Mexico, it will probably clear $50M WW with ease. I expect at least $5M from France given that Titane managed to secure $2.5M. It is also yet to debut in Italy. If the $33M figure is accurate, I could see it potentially climbing way above $50M. Is it too early to discuss whether it could surpass Hereditary? I guess it will depend on whether it will manage to sustain its WOM momentum.