[Nov 22-24 #s CF: $158,074,286 actual | Dark Knight triumphant after all]

So... Biggest 2D OW? Let's celebrate. When will actually come out? In 4 hours?

[Nov 22-24 #s CF: $158,074,286 actual | Dark Knight triumphant after all]

TDKR will keep the 2D ow crown, but Lionsgate will fudge for Sun/weekend estimates to get 2D ow record headlines, but it will be under TDKR once Monday actuals come out.

I could see this happening. I'm okay with either one getting the 2D crown though (despite my last comment about TDKR, I did thoroughly enjoy it).

[Nov 22-24 #s CF: $158,074,286 actual | Dark Knight triumphant after all]

Just wondering... What the hell does shifty-eyed Asgardian mean?

[Nov 22-24 #s CF: $158,074,286 actual | Dark Knight triumphant after all]

 

 

I want to say that it did, but I'm not sure what the breakdown for IM3 is. If I take 15% off (the usual amount people use when adjusting for 3D), I get 151.4, which is too close for me to say without a shadow of a doubt. I'm 95% confident that CF's OW attendance was better than IM3's, but I won't be the one that says it was until someone with more experience says so.

[Nov 22-24 #s CF: $158,074,286 actual | Dark Knight triumphant after all]

So what's happening guys

 

did it beat IM3's OW??

No, it will end up around 155-160, compared to IM3's 174.1. However, it almost certainly beat IM3's attendance.

[Nov 22-24 #s CF: $158,074,286 actual | Dark Knight triumphant after all]

TDKR > any Marvel movie 

Except for Avengers, Spider-Man 1 and 2, Iron Man, Thor: The Dark World, The Incredible Hulk, X-Men: 1, 2, and First Class 

 

But on a different not, 52m is very satisfying to see. Hopefully 2D record falls as well.

[Nov 22-24 #s CF: $158,074,286 actual | Dark Knight triumphant after all]

I wouldn't be surprised if 175-185 is what Lionsgate internal was hoping for.

Of course they would hope for that. But there is a difference between what they would hope and what they would expect. As far as LG's expectations go, a 160 OW is more than enough.

[Nov 22-24 #s CF: $158,074,286 actual | Dark Knight triumphant after all]

 

Nikki Finke ‏@NikkiFinke3m

UPDATE Saturday Box Office: 'Catching Fire' likely $157M opening dom weekend. Great biz but way short of Lionsgate's hoped-for $175M-$185M.

 

I thought Lionsgate itself was only predicting 140-150m and it was just the internet that was thinking 175-185?

[Nov 22-24 #s CF: $158,074,286 actual | Dark Knight triumphant after all]

So I just went through 20 pages hoping to see some numbers, and all I got was NFL and weather talk. 

 

My theater wasn't as bad as it was yesterday, although I work in the restaurant, so it's not the best indication of how busy the box office was. I'm in the process of getting numbers of how much we've made this weekend and other comparable weekends though, so I can know how CF stacked up.

[Which is better? First weekend of May, or third weekend of July?]

the weekend before Fourth of July is the best date, period

Can you explain why you so strongly believe this? The best three examples of this opener are TF3, DM2, and SM2, which all happen to be Wednesday releases. Why is this?

 

 

Between the two I'd say third weekend of July. Better weekdays + not much strong competition in August.

But would you say there is a better weekend in the year overall?

 

Would Memorial Day Weekend, pre-Thanksgiving Weekend, or pre-Christmas Weekend be better?

[Nov 22-24 #s CF: $158,074,286 actual | Dark Knight triumphant after all]

If the 67.5 million opening day proves to be true, I have to say that I'm a tad bit disappointed. I figured at least 70m, closer to 75m opening day. And it might not even match the first one's OW. I mean, yes, 67.5 OD and 140+ OW are nothing to scoff at, but I think a lot of people predicted beating TDKR for biggest 2d opening and more. Maybe the numbers will be higher than what the estimates are, but eh. The real test will be the drop next weekend.

 

Just an additional note, at the theater I work at, it didn't seem that we were that busy today, although I work in the diner in my theater, so it's probably not the best representative of how well a movie does box office wise.

[THG Catching Fire $25.25m Thursday Previews]

 

The reason IM3 didn't feel big was because most on this board thought it was a meh movie. When was the last time we had a truly great movie break box office expectations or hit huge numbers? It's been scarce and I think that's why you feel that way as do I Cmasterclay.

 

Yeah, probably Avengers was the last great movie that broke expectations. I remember all the topics and articles popping up about its 200 million weekend. That was so exciting and surreal. And then a 3x multiplier!? Off a 207 OW!? It was insane. IM3 just seemed like another Marvel movie making a crapton of money.

[THG Catching Fire $25.25m Thursday Previews]

I know, I know. It's all a matter of perspective and such. But the most entertaining or crazy thing about IM3 was just BKB's antics. It didn't feel like an event. Brilliant run, but not an event.

While I agree to an extent, I'm curious as to why this is. Have we come so spoiled that 174/409 is no longer event worthy? Even BOM stopped really caring for IM3 after its second weekend and didn't even report that it had passed a billion until a couple days after the fact.

[Which is better? First weekend of May, or third weekend of July?]

This has always been a question that's bothered me. Let's say you're a studio head that'll be releasing a big movie soon. 

 

Assuming the movie has great word of mouth, no direct competition, and you are trying to maximize profit, would it be better to release it during the first weekend of May (Avengers, Spider-Man 1 and 3, Iron Man 1, 2, and 3), or during the third weekend of July (TDK, TDKR, Harry Potter 8)? Or is some other weekend better?

 

 

[BOX OFFICE Memes]