The box office is in a slump since the start of the year let's be honest
$55m is a franchise "best" for How to Train Your Dragon ( terrible titles, marvelous movies by the way )
When you consider that the Sat $22.5m is the 1st time a HTTYD movie makes $20m+ in a single day you really get the picture, WOW
Why there isn't big draw? I'll tell you why, it needs to be goofy with pop culture cheap humor & songs, no one cares about how a pet dragon helped a boy complete his coming-of-age story, it's written off, That's why the HTTYD saga doesn't get the crowd draw it absolutely deserves, because of it's sincere story telling ...