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Everything posted by Bob Train
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Spider-Verse is showing signs of strong legs (for a CBM), not fan-driven frontload. Thursday previews are lower than Guardians 3 but overall weekend is higher. And Spider-Verse had summer weekdays previews, which hypothetically should have caused it to be more preview-loaded than Guardians, but obviously it isn't, showing strong legs. It's gonna have great legs and play throughout the Summer and the haters are going to seethe.
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Why would Paramount kick the marketing into high gear 6 weeks before a film releases, and when they have another film coming out next week? Did Universal market Fast X very heavily the weekend Mario came out, because that was 6 weeks before Fast X came out? No they didn't. Marketing is rarely heavy this far out.
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If the demand is there (and trust me, it will be), then losing PLFs will have a limited effect. Top Gun 2 had a good drop when it lost PLFs to Dominion and even after losing more screens to Thor 4, Lightyear, and Minions 2 the holds were still good. This will probably make half of Top Gun domestically and it would still make a billion because it's huge in Korea, Japan, India, and does well in Europe and China.
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The Box Office Buzz and Tracking Thread (December 2021 - July 2023)
Bob Train replied to Cap's topic in Numbers and Data
July is shaping up to be huge for adult-skewing movies. Oppenheimer and Mission Impossible will do great among adult men and Barbie will breakout among adult women. -
My prediction is that it will be underestimated because movies that are a part 2 are always underestimated (Endgame, HP8, etc.). But I think roughly 200m OW is reasonable and maybe 600m total (Literally no competition in April just like Mario) for a 1.2 billion worldwide assuming excellent reception.
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I don't know if TLM will be able to replicate the late legs of Aladdin. Unless something goes wrong it's hitting 300+, but Aladdin didn't drop more than 34% from the 4th to 11th weekend, with the average drop being like 25%. Fortunately it's been doing much better than how dire things seemed on Sunday.
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The only big-budget movie released in September was a smash hit (Shang-Chi). The It movies also did very well in that month. Studios don't put movies there because they want Summer Weekdays or Thanksgiving/Holiday boosts, but if the competition is tough in those 2 spots like it is this year, then a September release may be superior.
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Did they ever make that much from China in the first place, given how China barely gives back to the studio? F8 was the peak of the franchise in China, but even still Universal probably got back under 100 million in China. They probably got more from the US, with 125 million assuming standard rates.
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Disney is really trying to get Quantumania above Ant-Man 2. It's been in theaters longer than Doctor Strange in the Multiverse of Madness or Thor: Love and Thunder and Disney did lots of double features with Guardians. It's made 1.5 million since the week Guardians opened. Don't see it succeeding though, as it's still 2.2 million below Ant-Man 2.
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Animated films get more international-heavy as they go on. Mario started out 55/45 but it's gonna end 43/57. Minions 2 started out 55/45 and ended 40/60. Granted, both films had some INT markets opening late but it's still true. I think it could be 47-50% of gross from domestic when the run is done.
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Weekdays (30 May 1 June, 2023) Thread.
Bob Train replied to charlie Jatinder's topic in Numbers and Data
Wonder how much Across the Spider-Verse will hurt TLM. On one hand it's a 100m+ opener and will take IMAX. On the other hand, TLM wasn't *that* IMAX heavy and Spider-Verse showings are still very limited and not enough so maybe that will help TLM. -
The Box Office Buzz and Tracking Thread (December 2021 - July 2023)
Bob Train replied to Cap's topic in Numbers and Data
If they couldn't learn from Mario, I doubt Across the spider-verse will enlighten them. -
The Box Office Buzz and Tracking Thread (December 2021 - July 2023)
Bob Train replied to Cap's topic in Numbers and Data
Spider-Verse is gonna come somewhat close to $150m just in domestic OW