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Posts posted by MJL
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At 18M, a 50% max jump on Friday is a reality.
I don't think we could put a max on it because of a Thursday number. Now, it's not going to increase like a May or July opener...but the increases from other June openers are in play. From about 40% low end to 90% high. I'm personally thinking it will be between 65-75%
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Middle of July for TDK, not comparable.
This weekend last year:
http://www.boxofficemojo.com/daily/chart/?sortdate=2014-06-20&p=.htm
Exactly...that's why I sai it would be bad for a TDK type weekend because it's not mid summer and thankfully there should be a mich bigger increase....just like there is no way in hell we are getting Avengers increase (tho I wou love it). I went back to 2012 to get the Prometheus comparison (even tho this should increase better on the weekend because it's more family friendly). It puts it at 112m
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If it had an Avengers increase from an 18m Friday we would be looking at a 150m weekend lol. Avatar would be toast! Only if this was May and actually possibleAvengers first THURS
$12,391,566
JW
$17-18 per RTH estimated
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From an 18m weekend, TDK type increases would give it:
25.4m Fri (41.1% increase)
30.9m Sat (21.7% increase)
25.9 Sun (16.3% decrease)
So only an 82.2m weekend
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If it follows TDK 2nd weekend then things get interesting lol
Why TDK? It had an awful increase on Fri and Sat and an ok drop on Sun
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I'm praying for a Prometheus 2nd weekend for JW. If it mirrors it from an 18m thurs...we are looking at
31.2m Fri
42.2m Sat
38.8m Sun
112.2m 2nd Weekend
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Everyone loves the Minions. it could give JW a run for it's money because of being a more family friendly film.
However,
I still think
93-97 Million JW
and
70-74 Million Minions.
sticking to it
Minions doesn't come out till July 10th
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So 10-15% drop....not bad at all
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atm probably looking at 17-18 for day
Come on west coast!!!
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Your Saturday increase is probably a bit high because of June and your Sunday drop a bit too high because of FD.
Look at Prometheus back in 2012. On it's second weekend it went up 73% on Fri, up another 35% on Sat and dropped only 8% on Father's Day
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Tho if the amazing happens and it gets to 115m...the 3rd weekend record may be in play. I doubt it but that's about the min this weekend I feel would allow it
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I think everyone is thinking it will drop under 100m this weekend because of how big it opened and thinking it burned off a lot of demand. Well, let me pose this. Does a 55.7% drop on Monday (ok, it could have been spillover), 4% drop Tues and a 19.2% drop Wed show any indication it's been slowing down or that everyone just rushed out to see it on OW (like DH2) and that's that? So far it's been holding really well for June and I don see why it should start holding anything less then great now.
My prediction
Thurs - 18.1 (-9.1%)
Fri - 29.87 (+65%)
Sat - 40.32 (+35%)
Sun - 36.29 (-10%)
Weekend- 106.5m
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BoM now has a Avatar/Avengers/AOU/JW showdown
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Hell, in a perfect world...get Abrams to direct with Spielberg producing.
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Quick points, then back to work.
Talking about a film deserving or not deserving its gross is silly and it is irrelevant. A movie makes what it makes and our opinion of it is inconsequential. It's the payin customer, collectively that decides what it makes. JW obviously is pleasing people and the word is spreading. So enough of the deserved crap.
Sure, Avatar is not likely, but impossible? I wouldn't go that far.
530 mill, so are saying? Why? 2.55X? That seems really low especially when this is about as liked as The Avengers. I don't see how it misses 600.
Today it could drop by about 25% but I think more likely is 18-21%. MOS fell less than 21%.
For those who didn't like it, call it sexist, bad characters, unrealistic, or whatever....to paraphrase Matt Damon from the MARTIAN...in your face haters.
As for the prospects of a second weekend 100 mill, it looks like a very real possibility at this point which would put it close to 400 mill.
Ok, back to work now.
I couldn't say it much better myself. Will it make it past Avatar? Probably not, but most people didn't see Avatar surpassing Titanic
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What kind of budget do you expect for the sequel? $250M to $300M?
I hope it's not much different then JW. Often when studios throw a lot more money at a sequel...they focus too much on the effects and CG and much less on the story and the parts of the original movie that made it special.
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Yeah but TS3 only jumped 37.5% on Friday. I'd rather see it follow Man of Steel's daily percentages.
Agreed
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MOS fell 20%....just saying.
I'm hoping it pulls a TS3 and follows a sub 5% drop on Tues with a 10-11% drop today
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I think this is going to fall much less then people expect on Wed. Let's look at the first Wed drops of the top 6 June movies:
MoS: -21.8%
TS3: -11% (following a -3% drop on Tues)
RotF: -19%
AoE: -25.7% (following staying about even on Tues)
PoA: -5.1%
MonstersU: -15.3%
Low drops are definitely possible
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Deadline is a member of the "My first boxoffice prediction" forumWell we know the people at Deadline aren't among them lol.
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well the prevailing theories the industry believes and to an extent, are correct, is people are doing so much other stuff during the holidays, from traveling, to shopping, to decorating, etc, etc, that less people are spending money or their time on movies.
now like you and others have said, if you stick a major tentpole and good movie there, all those reasons could be destroyed
this is why so many are interested to see what SW does. Not just the obvious reasons, but to see if it bucks the "December trend"
I agree to an extent, but there also other factors on why a movie "could" break out. There's vacations in summer that take away from an OW that offset December being a busy time, people are already in malls where movie theaters are located making it easy to combine with their day, and winter is usually horrible outside and outside of holiday stuff...there is much less to do on a day off
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Based on history of mid-June, Friday box office usually has a maximum increase of 90%, with 70% being the average(or so) increase number.
So if this is "average" then anything 17m+ means around a 30m Friday (I hope)
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See I don't believe this nonsense that movies cant open high in December. I Am Legend's OW would adjust to about 105m now taking 3d into consideration.
Avatar had the record for biggest opening of all time in December and it was an original film.
All this tells me that no movie has opened massive in Decembers because there hasn't been a film worthy of opening massive yet, it hasn't been tested and Star Wars will show the doubters that a massive OW can take place in December, just like Passion proved a film could open big in Feb, THG proved a film can open big in march and Fast and furious in April.
The general audience don't say to themselves, ah its December, I wont watch this film im eagerly anticipating just yet, ill wait a week or 2. Star wars imo is more likely to break the OW record than open to just 125m.
I agree. It's like putting the cart before the horse for studios. There are no large OW in December (even tho it's very similar to summer with kids being out of school) because studios generally don't put tentpoles that you must "rush out to see" in December. And the reason they do it is because they haven't seen a movie do it before. It's a vicious cycle. There is NOTHING intrinsically about the month of December that eliminates the possibility of a 150m+ OW. It's just there isn't a movie to rush out during that time. That's why we get long legs and crazy drops. Studios have movies there which aren't "rush out to see known property" but are more "if this is an amazing movie, they'll rush out sometime later"
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There needs to be a sticky announcement reminding the same group who brings the issue up every summer: U.S. schools do not get out at the same time.
The last day for NYC schools this year for example is June 26.
Plus you have some schools that go with m strike and get out later because of it. Tho, as school get out, it slowly puts less emphasis on weekends and more on weekdays. Being in the middle of that switchover "can" soften day to day drops.
Look at it this way. If it was mid summer...a movie would have 100% of it's demographic to draw upon from one day to the next (discounting people who have work obviously). In very late May to late June....it has an increasing % of it's demographic because of school letting out. Can it be measured and predicted against? No, but that's where wild guesstimations come into play.
Thursday #'s: JURASSIC WORLD 17.9 (Rth)
in Numbers and Data
Posted
http://www.boxofficemojo.com/daily/chart/?sortdate=2012-06-17&p=.htm
Father's Day in 2012. Look at the top 2 (both on their second weekend)