Eric Prime

Jake, go to bed.

I hope you all wished @YourMother a Happy Mother's Day today!

Two days ago, my company revealed somebody in the office got tested positive for COVID, which was the first time that's ever happened since I worked there. It's definitely legit concerning, but I still think it only impacts box office like...5% maybe? Anybody who wants to go to the movies are already vaxxed up, I never see masks when I'm out shopping or eating, and the people who were super cautious two years ago (god it's weird to think it's been two years) are now at the point where they will just...wear a mask or wait for next week to see the movie. Like I really feel these spikes have minimal damage. Whether that's a good thing is up to you of course.

Okay sure, you don’t have to watch them. But the thing is that you can’t really ignore them. They’re still discussed all over social media, you’ll hear it as a water cooler thing at work. You still get to hear about Marvel every week whether you like it or not. That still can account for burnout or fatigue IMO

Strange is still the best character y'all are mean :(((((

I never said that. Like I said, if every single show and movie was amazing, and I loved every single one of them, I would still get burnt out. The same thing every week will get boring and tiring, at least for me. But if the fans are adamant that the masses will totally never get sick of it and every movie will make a bajillion dollars from now until the end of time, I guess I'm the idiot.

Notice how I never said MCU was going to be dead forever. I know for a fact the MCU will continue long after I'm dead.

Jurassic World: Dominion Greater Philadelphia Area Seat Report T-33 and Counting Sellouts Showings Seats Sold Total Seats Perct Sold TOTALS 0 130 1101 23332 4.72% Total Seats Sold Today: 60

Right on cue!

Top Gun: Maverick Greater Philadelphia Area Seat Report T-19 and Counting Sellouts Showings Seats Sold Total Seats Perct Sold TOTALS 0 148 1000 30872 3.24% Total Seats Sold Today: 92 Comp 1.754x of F9 T-19 (12.46M) 2.544x of No Time to Die T-19 (16.03M)

Even if they were Sopranos-level good, I would still be tired from all this. It's like eating pizza every day. Pizza's a great food, but if you eat it every day, the taste isn't special anymore. Having a Marvel thing out every week is bound to get people tired, even if they like everything that comes out.

I know I’m getting Haha-ed to death for saying this and get bombarded by people saying “THERES NO FATIGUE MARVEL IS STILL HUGE DONT SAY THERES FATIGUE”. But if I can speak personally, from my own subjective feelings that do not represent every person in the world...man I’m exhausted by all this Marvel shit. We got five Marvel movies last year. Five Disney+ Marvel shows. Within those 52 weeks, only 19 of them, 36% of them, didn’t have any MCU media out that week. That’s not even mentioning Venom or that MODOK Hulu show nobody watched or all the other stuff. It’s legitimately the most exhausting thing I’ve ever seen. At three movies a year, you still had a few months of breathing room where you didn’t have Marvel on the brain and can enjoy a solid hype cycle. But with a new Marvel thing every month, you have no break anymore where you can just breathe and allow the hype machine for the next Marvel adventure to pick up when you’re done thinking about the last one. And you can't skip this stuff either if you want to follow the story, like I assumed you would. And even if you do want to skip it, you're still bombarded with spoilers and clips and memes on your social media feeds. It’s all Marvel everywhere you go every single day and I hate it. It’s so exhausting and tiring and I refuse to believe people aren’t sick of this by now. I would have to think that at least a tiny, tiny, tiny few of even the most diehard MCU stans, who love everything they put out, have to be at least a teensy weensy burnt out by all this Marvel shit shoved in your face. People went off on me, but I still think this onslaught is gonna tire folks out in a few years. Not this year, not next year, probably not the year after that, but I just fail to see how people will be fine with 10+ movies and shows from one franchise every single year. DC and Amazon are also at fault with all this. All of these spinoffs for The Boys seem pointless and we’re now getting like 5 shows just based on the Reeves Batman movie. Then there’s stuff like Umbrella Academy and Jupiter’s Legacy and Invincible and Henry Danger and it’s just...how much more superhero crap do we need? It’s soooo tiring. There’s no fucking way the bubble won't burst. And if it doesn't, then that's just ridiculous.

Dude, just don't with this.

You do not disrespect Crazy Ex-Girlfriend in this house.

Outside of like one other TV show flop, he only ever does those Star Trek Paramount+ shows now. I guess he just has a really good contract with Paramount on them. I would feel bad, but I don't care about Star Trek, so...shrug emoji. I am genuinely angry I didn't know about this Fukunaga stuff until just now. The press has no excuse over this.

Again, two days of headlines. And a minor difference in numbers won’t make people magically think the movie is an epic failure or whatever

It's a classic case of getting two big headlines. You have the first headline where the movie opened to a really strong number, with the press adulating your movie and keeping you in the conversation. Then when the actuals go even higher, you get even more headlines, people going crazy, and you can go to the press and show how it did "better than expected" and that it's a real, true winner. A very effective marketing strategy