Bluebomb

DM2 is doing unbelievable numbers. It's been holding extremely well against major animation competition. MoS made over 2m on opening weekend. It was always going to make 4m even with the bad holds. It also had a holiday to boost its numbers.

Monsters University is the 2nd highest grossing animation film of all time behind Toy Story 3. It passed $7.73m on Friday (HK$ 60m). Pixar (all in HKD) Toy Story - $16,817,085 A Bug's Life - $13,992,420 Toy Story 2 - $35,732,127 Monsters Inc. - $25,777,970 Finding Nemo - $31,894,016 The Incredibles - $33,790,632 Cars - $15,026,845 Ratatouille - $25,257,320 Wall-E - did not publish; around 17m Up - $33,295,722 Toy Story 3 - $89,364,118 Cars 2 - did not publish; a little more than $18,417,145 Brave - did not publish

Saturday July 27 Rank Movie LW TW WKD % chg QD % chg 1 The Wolverine -- 33,794 -- +48.7% 2 Monsters University 54,041 25,743 -52.4% +61.7% 3 SDU: Sex Duties Unit 7,108 21,916 +208.3% +25.9% 4 Pacific Rim 41,986 21,455 -48.9% +45.6% 5 Despicable Me 2 10,138 8,529 -15.9% +93.3% 6 Doraemon: Nobita's Secret Gadget Museum -- 7,197 -- +42.7% 7 Turbo 7,994 3,865 -51.7% +39.4% 8 Tales from the Dark Pt. 1 7,256 2,552 -64.8% +28.4% 9 Tiny Times -- 1,907 -- +29.2% 10 HK: Forbidden Super Hero -- 1,575 -- -- Very good for The Wolverine. Already past $900,000 after 3 days. Monsters University had a big increase today. I suspect that it fell less than 50% in gross. Pacific Rim is doing very well. Outstanding hold for Despicable Me 2. Doraemon did quite good. It has fallen off a bit from last year's Doraemon but it is still ahead in gross. Turbo did OK. Tales from the Dark 1 has not done well since opening weekend. Tiny Times is nudging up a bit. Fantastic for HK: Forbidden Super Hero. Average people per showing was over 125 today.

Saturday adm. (so far) July 27 Rank Movie LW TW WKD % chg QD % chg 1 Monsters University 36,142 16,760 -53.6% +83.8% 2 The Wolverine -- 14,663 -- +78.8% 3 Pacific Rim 20,706 10,248 -50.5% +55.0% 4 SDU: Sex Duties Unit 3,539 7,291 +106.0% +19.4% 5 Despicable Me 2 5,671 4,532 -20.1% +81.8% 6 Doraemon: Nobita's Secret Gadget Museum -- 3,881 -- +62.7% 7 Turbo 3,851 2,431 -36.9% +80.2% 8 Tiny Times -- 768 -- +48.5% 9 HK: Forbidden Super Hero -- 700 -- -- 10 Tales from the Dark Pt. 1 1,838 572 -68.9% -0.3% Monsters University is doing better today. Its expansion this weekend should help it to drop less than 50% on both days. The Wolverine posted a good increase. Pacific Rim should see slightly larger drops today and tomorrow. SDU: Sex Duties Unit won't gain much this weekend due to being a III film. Great for Despicable Me 2. Doraemon did well. Very good hold for Turbo. Not impressed with Tiny Times. HK: Forbidden Super Hero is doing amazing. Tales from the Dark 1 is falling off quickly.

Friday July 26 Rank Movie LW TW WKD % chg QD % chg 1 The Wolverine -- 22,732 -- +1.4% 2 SDU: Sex Duties Unit 5,000 17,408 +248.2% +11.3% 3 Monsters University 36,282 15,916 -56.1% +6.0% 4 Pacific Rim 28,541 14,738 -48.4% +9.3% 5 Doraemon: Nobita's Secret Gadget Museum -- 5,044 -- -13.2% 6 Despicable Me 2 6,662 4,412 -33.8% +15.7% 7 Turbo 5,204 2,773 -46.7% +13.2% 8 Tales from the Dark Pt. 1 5,818 1,988 -65.8% +6.5% 9 Tiny Times -- 1,476 -- -13.4% 10 Disconnect -- 1,232 -- +11.6% Good for The Wolverine. SDU: Sex Duties Unit posted the biggest increase of the top 5. OK for Monsters University. Pacific Rim held up well. Doraemon: Nobita's Secret Gadget Museum saw a smaller decrease from last year's Doraemon offering. Marvelous for Despicable Me 2. Not bad for Turbo. Tales from the Dark 1 is disappearing. Tiny Times is doing soft numbers. It might be able to get to $50,000 this weekend but it's weekend number is shaping up to be pretty bad. Disconnect is doing good from just 4 theaters. Should make about $35,000 this weekend. It's not listed but HK: Forbidden Super Hero is doing awesome in 2 theaters. It will make about $30,000-$35,000 this weekend for a PTA above $15,000.

Thursday Actuals July 25 LW TW Movie Last Thu. (USD) Thursday (USD) % chg Screens Days Total -- 1 The Wolverine -- $261,690 -- 86 1 $261,690 1 2 Monsters University $348,038 $148,248 -57.4% 78 15 $7,686,991 2 3 Pacific Rim $318,390 $134,067 -57.9% 71 8 $2,432,559 -- 4 SDU: Sex Duties Unit -- $125,044 -- 81 1 $513,067 -- 5 Doraemon: Nobita's Secret Gadget Museum -- $41,251 -- 38 1 $41,251 3 6 Despicable Me 2 $61,873 $32,227 -47.9% 35 22 $3,392,950 4 7 Turbo $52,850 $19,336 -63.4% 36 8 $433,142 5 8 Tales from the Dark Pt. 1 $34,803 $12,891 -63.0% 22 15 $939,764 -- 9 Tiny Times -- $11,344 -- 16 1 $11,344 6 10 Blind Detective $25,780 $9,281 -64.0% 20 22 $1,883,396 July 25 Thursday Actuals

Forgot to post weekend pre-sales last night. These were taken at midnight. Langham Place The Wolverine (all v.) SDU: Sex Duties Unit Pacific Rim (all v.) Monsters University (all v.) Day Time Seats sold Seats available % filled Day Time Seats sold Seats available % filled Day Time Seats sold Seats available % filled Day Time Seats sold Seats available % filled Jul. 27 9:00 AM 45 202 22.28% Jul. 27 9:10 AM 7 202 3.47% Jul. 27 8:50 AM 32 191 16.75% Jul. 27 8:50 AM 71 176 40.34% 11:05 AM 15 202 7.43% 11:25 AM 2 202 0.99% 1:10 PM 16 187 8.56% 11:00 AM 42 180 23.33% 11:20 AM 15 191 7.85% 1:20 PM 3 202 1.49% 3:20 PM 79 180 43.89% 1:10 PM 47 180 26.11% 1:30 PM 28 202 13.86% 1:45 PM 16 191 8.38% 5:50 PM 56 180 31.11% 5:40 PM 115 187 61.50% 2:55 PM 84 176 47.73% 3:20 PM 51 191 26.70% 7:50 PM 75 187 40.11% 5:20 PM 44 176 25.00% 3:55 PM 41 202 20.30% 9:50 PM 63 176 35.80% 5:35 PM 36 191 18.85% 6:00 PM 59 202 29.21% 12:25 AM 4 176 2.27% 7:30 PM 48 202 23.76% 8:00 PM 56 191 29.32% 2:55 AM 1 176 0.57% 7:55 PM 49 202 24.26% 8:20 PM 56 180 31.11% 9:55 PM 46 202 22.77% 10:00 PM 48 191 25.13% 10:15 PM 26 176 14.77% 10:20 PM 42 202 20.79% 12:00 AM 3 191 1.57% 12:20 AM 7 202 3.47% 12:20 AM 202 0.00% 12:40 AM 2 180 1.11% 2:30 AM 2 191 1.05% 2:20 AM 202 0.00% 2:45 AM 202 0.00% 2:40 AM 180 0.00% Total 441 2908 15.17% Total 390 2920 13.36% Total 326 1453 22.44% Total 275 723 38.04% Langham Place is definitely one of the best theaters for The Wolverine and SDU: Sex Duties Unit. Strong numbers for both. Pacific Rim is also looking very good here. Monsters University is doing great here even with only 4 showtimes. Friday adm. (so far) July 26 Rank Movie LW TW WKD % chg QD % chg 1 Monsters University 20,220 9,120 -54.9% +46.9% 2 The Wolverine -- 8,200 -- +11.2% 3 Pacific Rim 11,868 6,611 -44.3% +33.7% 4 SDU: Sex Duties Unit 2,168 6,104 +181.5% +35.6% 5 Despicable Me 2 3,343 2,493 -25.4% +47.3% 6 Doraemon: Nobita's Secret Gadget Museum -- 2,386 -- -5.5% 7 Turbo 2,422 1,349 -44.3% +27.0% 8 Tales from the Dark Pt. 1 1,883 574 -69.5% +30.2% 9 Tiny Times -- 517 -- -11.3% 10 Disconnect -- 509 -- +35.4% Huge increase for Monsters University. Good for Wolverine. Early WOM seems to be very positive. Powerful hold from Pacific Rim. SDU: Sex Duties Unit had a very good Friday increase. Great for Despicable Me 2.

Thursday July 25 Rank Movie LW TW % chg 1 The Wolverine -- 22,422 -- 2 SDU: Sex Duties Unit 3,670 15,638 +326.1% 3 Monsters University 34,065 15,011 -55.9% 4 Pacific Rim 28,385 13,486 -52.5% 5 Doraemon: Nobita's Secret Gadget Museum -- 5,808 -- 6 Despicable Me 2 7,020 3,813 -45.7% 7 Turbo 5,519 2,449 -55.6% 8 Tales from the Dark Pt. 1 4,894 1,867 -61.9% 9 Tiny Times -- 1,704 -- 10 Disconnect -- 1,104 -- The Wolverine did quite well today with walk-ins. It will beat X-Men Origins: Wolverine's opening day and 5-day opening weekend. SDU: Sex Duties Unit backdoor'd Monsters University for 2nd. Though the film wasn't directed by Pang Ho Cheung, he is most certainly the driving force behind the movie and the admissions. This won't beat Vulgaria's opening weekend even with previews included. Monsters University held up just fine. I'm not too concerned that it had the 2nd worst hold of the top 10. All the animations held up pretty good with Doraemon opening this week. Pacific Rim had a very good hold. WOM is strong for this one. I still believe that it will get to 4m. Doraemon: Nobita's Secret Gadget Museum had a very good opening day. It lost to last year's Doraemon offering by a slim margin in admissions but in gross, it will jump out ahead. Great hold for Despicable Me 2. Turbo also held nicely. Tales from the Dark 1 had the only weaker hold in the top 10. Tiny Times did poorly. It did around the same as Lost in Thailand's opening day. Disconnect had a good opening day. Reviews are decent. Ok, now this weekend will decide between #2 and #3 between Pacific Rim and Monsters University. Here are the top 3 theater chains and what they are bumping up or down. Top 4 Weekend Showtimes Theater Chains Comparison Broadway/AMC Promoted Monsters University Same The Wolverine Demoted SDU: Sex Duties Unit Pacific Rim UA Same The Wolverine SDU: Sex Duties Unit Pacific Rim Demoted Monsters University MCL Promoted Pacific Rim Monsters University Same The Wolverine SDU: Sex Duties Unit Those theaters that had Monsters University on the smaller screens have bumped it to their biggest/2nd biggest screen on the weekend. It will share the biggest screen with The Wolverine at Broadway/AMC. Meanwhile, SDU: Sex Duties Unit is being heavily slashed. It has gone from the biggest screen down to the 3rd or 4th biggest screen. Pacific Rim is also getting a minor adjustment downward. UA has gone with the trio of SDU: Sex Duties Unit/The Wolverine and Pacific Rim. Monsters University is getting demoted with less showtimes or smaller screens. SDU will share the biggest screen with The Wolverine here. UA seems to be supporting SDU the most out of the 3. MCL are being very liberal and have given all 4 full day showtimes. Pacific Rim and Monsters University are getting a bigger screen/more showtimes here. The Wolverine and SDU remain unchanged.

Most recent Chinese overachievers flop here. No surprise.

Thursday adm. (so far) July 25 Rank Movie LW TW % chg 1 The Wolverine -- 7,373 -- 2 Monsters University 15,089 6,209 -58.9% 3 Pacific Rim 11,017 4,945 -55.1% 4 SDU: Sex Duties Unit 1,375 4,501 +227.3% 5 Doraemon: Nobita's Secret Gadget Museum -- 2,526 -- 6 Despicable Me 2 3,143 1,692 -46.2% 7 Turbo 2,317 1,062 -54.2% 8 Tiny Times -- 583 -- 9 Tales from the Dark Pt. 1 1,249 441 -64.7% 10 Disconnect -- 376 -- Good for The Wolverine. I expect a lot of walk-ins today. Considering how many theaters put Monsters University out to pasture, that is a strong hold. Walk-ins have been a thorn in Monsters University's side though. Pacific Rim had a very good with The Wolverine striking at the heart of its demographic. Slightly disappointing for Sex Duties Unit but it could be poor WOM setting in. It should have very strong walk-ins today. Great for Doraemon: Nobita's Secret Gadget Museum. This is up 26% in opening day pre-sales from Doraemon: Nobita and the Island of Miracles - Animal Adventure. Despicable Me 2 held well. Turbo did quite good as well. Tiny Times is a disaster. Bad hold again for Tales from the Dark Part 1. Good for Disconnect.

That had 6 films preceding it plus the novels. And Potter is a huge aberration since his popularity is on par with Spider-Man. Also I'm answering a point made about HK being a haven for young teen franchises. It's not. Films released here are hit or miss...more on the miss side.

I was speaking only about very recent movies.

That statement is inaccurate. On the whole, young teen franchises do not do well in HK. The biggest teen franchise, Twilight, only saw a 20% increase from the 1st film to the last. Beautiful Creatures flopped. The Host also flopped. The Hunger Games did pretty good in HK but that's merely an exception.

How is our expected top 4 doing this week? We're off to Palace APM where there is a surprise winner... Palace APM The Wolverine (all v.) SDU: Sex Duties Unit Pacific Rim (all v.) Monsters University (all v.) Day Time Seats sold Seats available % filled Day Time Seats sold Seats available % filled Day Time Seats sold Seats available % filled Day Time Seats sold Seats available % filled Jul. 25 9:00 AM 61 114 53.51% Jul. 25 9:50 AM 41 286 14.34% Jul. 25 11:25 AM 17 112 15.18% Jul. 25 9:15 AM 87 112 77.68% 10:55 AM 27 167 16.17% 1:50 PM 16 286 5.59% 1:20 PM 4 98 4.08% 11:40 AM 67 286 23.43% 1:15 PM 10 114 8.77% 3:35 PM 18 286 6.29% 5:30 PM 6 114 5.26% 1:50 PM 7 112 6.25% 3:10 PM 10 167 5.99% 5:20 PM 19 286 6.64% 8:05 PM 24 112 21.43% 3:55 PM 8 112 7.14% 5:30 PM 8 167 4.79% 7:10 PM 52 286 18.18% 10:30 PM 4 112 3.57% 6:00 PM 18 112 16.07% 7:50 PM 32 167 19.16% 9:00 PM 49 286 17.13% 12:05 AM 4 114 3.51% 7:55 PM 29 114 25.44% 10:10 PM 9 167 5.39% 10:50 PM 14 286 4.90% 10:05 PM 8 98 8.16% 12:30 AM 6 167 3.59% 12:40 AM 14 286 4.90% Total 163 1230 13.25% Total 223 2288 9.75% Total 59 662 8.91% Total 224 946 23.68% Big surprise win for Monsters University here. I know Monsters University has great pre-sales but to see it doing better than The Wolverine in pre-selling at some locations is astonishing. The only downside here is that most of Monsters University's admissions are for 2D. 3D is still doing quite well in the morning and with 7 PM showtimes. The Wolverine is doing pretty good. Its 2D 9 AM showing is doing great and 3D is not looking too bad either. If we strip out SDU: Sex Duties Unit's blocked off seats for each showtime, it actually falls to #3 behind The Wolverine which means pre-sales aren't doing so great. It could be due to having 2 weeks of special previews but word of mouth has been rancid, which was totally the opposite effect that Media Asia was going for. Pacific Rim's been affected by The Wolverine so this explains its extremely slow pre-sales. Elsewhere, The Wolverine is well out in front while Monsters University and SDU: Sex Duties Unit vie for #2. July 25 Predictions 1. The Wolverine - $1,700,000 2. Monsters University - $1,100,000 (-45.2%) 3. SDU: Sex Duties Unit - $825,000 (including previews) 4. Pacific Rim - $750,000 (-53.5%) 5. Despicable Me 2 - $170,000 (-48.2%) The Wolverine will be the lone wolf on top. Huge 3D premiums will boost its gross. Monsters University will fend off SDU and Doraemon well. SDU: Sex Duties Unit will keep close with Monsters University on Thursday and Friday but the weekend belongs to Monsters University. III movies are usually frontloaded as well. Pacific Rim will be in direct competition with The Wolverine but WOM is very good. Despicable Me 2 should get the nod over Doraemon for #5. Though last year's Doraemon did well, this year has too much competition for Doraemon to set a new high. Doraemon will likely begin in 6th place with $140,000. If these predictions (esp. The Wolverine's) hold, this July would be first July month ever to have 3 weekends hit 4m or more.

Forgot to mention about Disconnect. Disconnect will be in limited engagements and will be more of a threat to I'm So Excited.Movies I'm looking forward to for the rest of the yearSummerKick-Ass 2/Red 2/Percy Jackson 2 (all on the same weekend)The Mortal Instruments: City of BonesFallSpecial IDThis is the EndEscape PlanElysiumGravityWinterInfernoEnder's GameThor 2The Hunger Games 2The Hobbit 2The Wind Rises

Palace APM New Holdovers Leaving The Wolverine 3D - 5 showings Pacific Rim 3D - 3 showings (▼ 6) Turbo (3D Can.) The Wolverine - 3 showings Pacific Rim - 3 showings (▼ 4) Despicable Me 2 (3D Can.) SDU: Sex Duties Unit - 8 showings (▲ 1) Turbo (Can.) - 3 showings (=) Doraemon: Nobita's Secret Gadget Museum - 4 showings Monsters University (3D Can.) - 2 showings (▼ 14) Tiny Times - 3 showings Monsters University (Can.) - 5 showings (▼ 6) Tales from the Dark 1 - 6 showings (▼ 7) Despicable Me 2 (Can.) - 2 showings (▲ 1) Windsor Cinema New Holdovers Leaving The Wolverine 3D - 8 showings Pacific Rim 3D - 5 showings (▼ 7) Turbo (Can.) SDU: Sex Duties Unit - 6 showings (▲ 1) Turbo (3D Can.) - 1 showing (▲ 0) World War Z 3D Monsters University (3D Can.) - 3 showings (▼ 8) STAR Cinema New Holdovers Leaving The Wolverine 3D - 6 showings Pacific Rim 3D - 3 showings (▼ 7) Turbo (3D Can.) The Wolverine - 3 showings Pacific Rim - 3 showings (=) Monsters University (3D Eng.) SDU: Sex Duties Unit - 8 showings (▲ 3) Turbo (Can.) - 3 showings (▲ 2) Tales from the Dark Part 1 Doraemon: Nobita's Secret Gadget Museum - 4 showings Monsters University (3D Can.) - 3 showings (▼ 4) Despicable Me 2 (3D Can.) Monsters University (Can.) - 4 showings (=) Man of Steel (Tue.) Despicable Me 2 (Can.) - 1 showing (▼ 3) Blind Detective - 2 showings (▼ 3) World War Z - 1 showing (▲ 0) Thursday schedules

Wolverine has started pre-selling at MCL. Tickets have been selling faster than Pacific Rim but that is due to it being a sequel. Telford The Wolverine 3D Day Time Seats sold Seats available % filled Jul. 18 9:40 AM 8 151 5.30% 12:10 PM 4 151 2.65% 2:40 PM 7 151 4.64% 5:10 PM 7 151 4.64% 7:40 PM 36 151 23.84% 10:10 PM 10 151 6.62% Total 72 906 7.95% 3 days out and is doing slightly better than Pacific Rim. The Wolverine should be able to do 1.7m this weekend with 3D and increased ticket prices. X-Men Origins: Wolverine did 1m in 5-days so nearly doubling its opening weekend should not be much of a stretch for The Wolverine here. It faces off against SDU: Sex Duties Unit which has gotten a head start with early previews the last 2 weeks. I see about $900,000 for SDU.

July 18 Weekend Actuals 1. Monsters University - $6,807,529 [$2,007,000 WKD (-39.6%)] 2. Pacific Rim - $1,613,904 (opening weekend actual) 3. Despicable Me 2 - $3,183,980 [$328,000 WKD (-42.1%)] 4. Turbo - $306,796 (opening weekend actual) 5. Tales from the Dark Pt. 1 - $855,936 [$177,000 WKD (-63.2%)] 6. Blind Detective - $1,811,130 [$156,000 WKD (-54.8%)] 7. World War Z - $5,448,859 [$53,000 WKD (-64.2%)] 8. I'm So Excited - $47,695 (opening weekend actual) 9. Now You See Me - $3,535,893 [$30,000 WKD (-53.1%)] 10. Man of Steel - $4,253,900 [$26,000 WKD (-82.6%)] Monsters University snatches the 5th biggest 2nd weekend of all time behind Avatar, Iron Man 3, Toy Story 3 and The Avengers. Huge weekend. Pacific Rim did well. Good hold for Despicable Me. Turbo had the weakest opening weekend of all the Hollywood animation releases this summer but it has the best reviews out of the 4. Tales from the Dark 1 is coming down fast.

Sunday July 21 Rank Movie LW TW WKD % chg QD % chg 1 Monsters University 90,898 54,011 -40.6% -0.1% 2 Pacific Rim -- 43,979 -- +4.7% 3 Despicable Me 2 18,728 11,144 -40.5% +9.9% 4 Turbo -- 10,661 -- +33.4% 5 SDU: Sex Duties Unit 543 10,153 +1769.8% +42.8% 6 Tales from the Dark Pt. 1 17,459 6,731 -61.4% -7.2% 7 Blind Detective 10,612 3,905 -63.2% -21.3% 8 I'm So Excited -- 1,830 -- -+11.3% 9 World War Z 4,087 1,556 -61.9% +10.4% 10 Now You See Me 2,451 1,151 -53.0% +32.6% 11 Man of Steel 3,252 821 -74.8% +33.9% It's a total sham that Monsters University lost admissions today. If Man of Steel can gain 34% on a Sunday, Monsters University should have at least added 10% from yesterday. Yes, it did lose admissions again today and yesterday. Weekend adm. Jul 18-21 Rank Movie LW TW % chg 1 Monsters University 295,994 178,399 -39.7% 2 Pacific Rim -- 142,891 -- 3 Despicable Me 2 56,650 34,964 -38.3% 4 Turbo -- 29,378 -- 5 SDU: Sex Duties Unit 1,085 25,931 +2290.0% 6 Tales from the Dark Pt. 1 64,308 24,699 -61.6% 7 Blind Detective 36,566 14,483 -60.4% 8 I'm So Excited -- 7,019 -- 9 World War Z 14,811 5,524 -62.7% 10 Now You See Me 8,841 3,220 -63.6% 11 Man of Steel 12,303 2,709 -78.0% Weekend Estimates July 18 Rank Movie TW % chg Total 1 Monsters University $1,900,000 -42.9% $6,700,000 2 Pacific Rim $1,640,000 $1,640,000 3 Despicable Me 2 $320,000 -43.4% $3,175,000 4 Turbo $285,000 $285,000 5 Tales from the Dark Pt. 1 $180,000 -62.6% $858,000 July 18 Weekend Estimates

Friday July 19 Rank Movie LW TW WKD % chg QD % chg 1 Monsters University 60,944 36,282 -40.5% +6.5% 2 Pacific Rim -- 28,541 -- +0.5% 3 Despicable Me 2 11,201 6,662 -40.5% -5.1% 4 Tales from the Dark Pt. 1 13,951 5,818 -58.3% +18.9% 5 Turbo -- 5,204 -- -5.7% 6 SDU: Sex Duties Unit -- 5,000 -- +36.2% 7 Blind Detective 7,977 3,109 -61.0% +24.1% 8 I'm So Excited -- 1,678 -- +15.9% 9 World War Z 3,884 1,317 -66.1% +6.1% 10 Man of Steel 2,524 697 -72.4% +20.6% 11 Now You See Me 1,735 625 -64.0% +8.5% Saturday adm. (so far) July 20 Rank Movie LW TW WKD % chg QD % chg 1 Monsters University 60,286 36,142 -40.0% +78.7% 2 Pacific Rim -- 20,706 -- +74.5% 3 Despicable Me 2 7,873 5,671 -28.0% +69.6% 4 Turbo -- 3,851 -- +59.0% 5 SDU: Sex Duties Unit 532 3,539 +565.2% +63.2% 6 Blind Detective 6,584 2,398 -63.6% +60.4% 7 Tales from the Dark Pt. 1 5,502 1,838 -66.6% -2.4% 8 I'm So Excited -- 996 -- +7.3% 9 Now You See Me 1,258 547 -56.5% -- 10 World War Z 1,649 545 -66.9% +13.5% Saturday July 20 Rank Movie LW TW WKD % chg QD % chg 1 Monsters University 84,282 54,041 -35.9% +48.9% 2 Pacific Rim -- 41,986 -- +47.1% 3 Despicable Me 2 16,175 10,138 -37.3% +52.2% 4 Turbo -- 7,994 -- +53.6% 5 Tales from the Dark Pt. 1 18,633 7,256 -61.1% +24.7% 6 SDU: Sex Duties Unit 542 7,108 +1211.4% +42.2% 7 Blind Detective 11,199 4,964 -55.7% +59.7% 8 I'm So Excited -- 2,063 -- +22.9% 9 World War Z 3,473 1,410 -59.4% +7.1% 10 Now You See Me 2,713 868 -68.0% +38.9% 11 Man of Steel 4,161 613 -85.3% -12.1% Sunday adm. (so far) July 21 Rank Movie LW TW WKD % chg QD % chg 1 Monsters University 68,730 40,534 -41.0% +12.2% 2 Pacific Rim -- 22,631 -- +9.3% 3 Despicable Me 2 11,110 7,705 -30.6% +35.9% 4 Turbo -- 6,543 -- +69.9% 5 SDU: Sex Duties Unit 496 4,462 +799.6% +26.1% 6 Blind Detective 6,194 2,224 -64.1% -7.3% 7 Tales from the Dark Pt. 1 5,662 1,971 -65.2% +7.2% 8 I'm So Excited -- 947 -- -4.9% 9 Now You See Me 1,465 793 -45.9% +45.0% 10 World War Z 1,766 729 -58.7% +33.8% I'm disappointed in Monsters University's increases this weekend. It should have hit 56,000 admissions on Saturday. But it's still a good hold overall. Pacific Rim is doing quite well. WOM is pretty good.

Internet is down hence the lack of comprehensive updates. Monsters University roped in 54,041 admissions on Saturday, -36% from last week. Pacific Rim is 2nd with 41,986 admissions. Sunday: Monsters U has squeezed out 40,534 admissions with pre-selling. Pacific Rim is far back in 2nd with 22,631 admissions. Sam, I will answer your question once I get Internet back.

Friday: Monsters University was #1 by about 8,000 admissions. It gained 7% while Pacific Rim was virtually flat. Saturday: Monsters University is up by nearly 15,000 admissions over Pacific Rim @ 3 PM.

Thursday Actuals July 18 LW TW Movie Last Thu. (USD) Thursday (USD) % chg Showtimes Days Total 1 1 Monsters University $648,520 $348,038 -46.3% 408 8 $5,149,683 -- 2 Pacific Rim -- $318,390 -- 271 1 $318,390 2 3 Despicable Me 2 $101,900 $61,873 -39.3% 108 15 $2,917,079 -- 4 Turbo -- $52,850 -- 155 1 $52,850 3 5 Tales from the Dark Pt. 1 $101,850 $34,803 -65.8% 83 8 $712,834 4 6 Blind Detective $59,305 $25,780 -56.5% 76 15 $1,679,608 5 7 World War Z $32,231 $11,601 -64.0% 29 29 $5,406,200 -- 8 I'm So Excited -- $9,409 -- 27 1 $9,409 6 9 Man of Steel $21,917 $5,929 -72.9% 10 22 $4,233,181 7 10 Now You See Me $15,470 $5,542 -64.2% 15 36 $3,510,034 July 18 Thursday Actuals

Friday adm. (so far) July 19 Rank Movie LW TW WKD % chg QD % chg 1 Monsters University 34,893 20,220 -42.1% +34.0% 2 Pacific Rim -- 11,868 -- +7.7% 3 Despicable Me 2 4,495 3,343 -25.6% +6.4% 4 Turbo -- 2,422 -- +4.5% 5 SDU: Sex Duties Unit -- 2,168 -- +57.7% 6 Tales from the Dark Pt. 1 4,495 1,883 -58.1% +50.8% 7 Blind Detective 3,618 1,495 -58.7% +48.9% 8 I'm So Excited -- 928 -- +34.5% 9 World War Z 1,431 480 -66.5% +19.1% 10 Man of Steel 1,027 336 -67.3% +70.6% Great for MU. Monsters University could get up to 37,000 admissions today. Pacific Rim did alright but it should only post a slight increase. Good still for Despicable Me 2 although being put on the smaller screens means a lot less walk-ins. Weak for Turbo. Surprise surprise, SDU: Sex Duties Unit has the 2nd best increase of the top 10. Tales from the Dark Pt. 1, Blind Detective, World War Z and Man of Steel all saw sloppy holds. I'm So Excited is doing good. Ok, so I don't know what happened on Saturday but UA is going full tilt in favor of Pacific Rim on Sunday. They have dropped the number of showtimes for Monsters University and given back the bigger screen to Pacific Rim. Scheduling has been really strange the past few weeks.

Thursday July 18 Rank Movie LW TW % chg 1 Monsters University 59,870 34,065 -43.1% 2 Pacific Rim -- 28,385 -- 3 Despicable Me 2 10,546 7,020 -33.4% 4 Turbo -- 5,519 -- 5 Tales from the Dark Pt. 1 14,265 4,894 -65.7% 6 SDU: Sex Duties Unit -- 3,670 -- 7 Blind Detective 6,778 2,505 -63.0% 8 I'm So Excited -- 1,448 -- 9 World War Z 3,367 1,241 -63.1% 10 Man of Steel 2,366 578 -75.6% 11 Now You See Me 1,942 576 -70.3% Good hold for Monsters University. Nice opening for Pacific Rim. Solid hold for Despicable Me 2 although weekend might get a little rough. Turbo was as slow as a snail today. Poor for Tales from the Dark Part 1. SDU: Sex Duties Unit is rolling out with sneak previews all this week. Interesting that the decision to give city wide sneaks was made after last weekend's solid night previews. Blind Detective dropped pretty harsh. I'm So Excited had an acceptable opening from 5 theaters. World War Z got trounced by Pacific Rim. Man of Steel and Now You See Me fell sharply. From those admissions, Monsters University is looking at a 2nd Thursday gross of $351,000 (-46%). Pacific Rim has higher ticket prices so it might have made $330,000. That is $80,000 more than Prometheus's opening day ($250,000, minus previews). Factoring in those previews, however, and Pacific Rim is behind by $33,000 ($363,000). Daily admissions (2nd WKD) Thursday Friday Saturday Sunday Total Toy Story 3 37,405 43,000 84,470 87,651 252,526 Monsters University 34,065 34,065 Gap -3,340 -46,340 -130,810 -218,461 Note: Toy Story 3's 2nd Friday admissions are estimated. Those admissions are lower than final figures. So Monsters University is closing the gap. It performed very well today given how Pacific Rim was going to be slightly frontloaded. Of course, the weekend will put more distance between it and Toy Story 3. Most theaters are not budging on the number of showtimes for Monsters University this weekend.