for the sake of marketing or whatever,every year we got the same headline some "A" film breaks local record in just X days etc..And it's freaking hard to know number been reported is true or not,It's alot better with foreign film though
try like 1 or 2 the first time i saw a SW movie 15 years ago, i thought why they make a big deal about it when the action is freaking dumb.Ofc i know why it is so popular but thats still my first impression about SW and i think that's how most asians audiences feel about it