Eric Deetz

https://deadline.com/2024/09/box-office-beetlejuice-beetlejuice-1236079763/ MAH BOIS

It was mainly the sexual content. It's always the sexual content. You can show a character maiming and killing hundreds of bad guys, but if you dare to have a nakey, or even less than that in cases where a character is LGBT, then it's too much for these poor innocent children.

Yeah. It was at 43 yesterday (technically Thursday). Quorum does new surveys all the time to track how movies are tracking. That's why they change all the time. As for the latter point, that is very premature to say. We are more than a week away, and the Awareness and Interest data is going to change. It will likely change to something more favorable once we get closer to release. If it gets above 50% by the end of its run, which I am quite confident in, then it will have a 74% chance of reaching 30M. I suggest that for next time that you be patient and do not automatically jump to conclusions. This does not help anybody and just derails the thread.

Oh snap, this is coming to my theater after all. Alrighty. Can't wait to be the only one in the theater who actually likes it.

Quorum Updates Megalopolis T-18: 18.1% Awareness, 39.19% Interest Here T-53: 13.9% Awareness, 40.23% Interest Y2K T-88: 17.04% Awareness, 39.93% Interest Sonic the Hedgehog 3 T-102: 48.26% Awareness, 50.26% Interest The Killer's Game T-4: 27.32% Awareness, 43.98% Interest Final Awareness: 17% chance of 10M Low Awareness: 13% chance of 10M Final Interest: 45% chance of 10M Low Interest: 33% chance of 10M Speak No Evil T-4: 39.6% Awareness, 49.32% Interest Final Awareness: 40% chance of 10M Horror Awareness: 41% chance of 10M Final Interest: 45% chance of 10M Horror Interest: 42% chance of 10M Never Let Go T-11: 28.7% Awareness, 45.84% Interest Final Awareness: 17% chance of 10M Horror Awareness: 27% chance of 10M Final Interest: 45% chance of 10M Horror Interest: 42% chance of 10M Transformers One T-11: 46.71% Awareness, 49.15% Interest Final Awareness: 77% chance of 10M, 47% chance of 20M, 25% chance of 30M Animation/Family Awareness: 83% chance of 10M, 17% chance of 20M Final Interest: 45% chance of 10M, 18% chance of 20M, 9% chance of 30M Animation/Family Interest: 80% chance of 10M, 50% chance of 20M, 20% chance of 30M Piece by Piece T-32: 19.43% Awareness, 33.83% Interest T-30 Awareness: 15% chance of 10M Animation/Family Awareness: 25% chance of 10M T-30 Interest: 30% chance of 10M Animation/Family Interest: 50% chance of 10M Terrifier 3 T-32: 28.52% Awareness, 40.79% Interest T-30 Awareness: 52% chance of 10M Horror Awareness: 60% chance of 10M T-30 Interest: 57% chance of 10M Horror Interest: 63% chance of 10M

I'll always have a soft spot for Edward Scissorhands, but Batman Returns very much comes close. Boy do I love me the "Burton outcasts hated by society" plot line. Wish I could say he should bring that idea back, but he somehow screwed up Dumbo, the prototype Burton protag, so...

Oh it's up there too, but I think Beetlejuice and Nightmare are higher than it. Of course, it's all subjective stuff lol

Got the trailer in front of Strange Darling and I am so seated...assuming this comes to my local theaters of course.

As for Beetlejuice's opening, it's not invalid to say Wednesday is a factor, but it's certainly not the only thing making it successful. Really, Beetlejuice is breaking out due to a tight combination of cross-generation appeal as well as serving a niche that has been absent for ages. For starters, Beetlejuice has always been popular. Like a lot of other Burton movies, it's been a Halloween staple on cable/streaming, and merch at Spirit Halloween is always available. Heck, the Broadway show was able to be a decent hit despite having basically all the odds stacked against it. Tim Burton’s also one of the few directors who was able to sell a movie on his name for the longest time. He’s a cornerstone for tons of Hot Topic millennials and Gen Xers, so seeing a return of one of his old favorites, arguably the movie he is most synonymous for, was going to be an event for those generations. Only other movie people may think of first when it comes to Tim Burton is probably Nightmare Before Christmas (yes, I know he didn't direct it. Blame Disney, not me). And yeah, for Gen Z, Wednesday managed to make Burton hip and exciting to a new generation and revitalize that campy gothic aesthetic people know and love about him. But it's not like there wasn't already his older movies already airing on ABC Family or streaming. There's even Charlie and the Chocolate Factory, which has become just as, if not more iconic than the Wilder film to people my age...ew, but that's nostalgia for you. It also helps that while Burton’s 2010s output is largely regarded as poor and disposable, he hasn’t made a movie in five years, which is enough for him to be out of the limelight just enough, and make people love him all over again. If this came out like two years after Dumbo, I don't think it would have been the event that it is. Plus, there hasn't really been any other director or franchise that has tried to attempt his campy, gothic aesthetic and atmosphere, making his return even more exciting. Even Wednesday season 2 is taking an eternity to get made. It’s absence that makes the heart grow fonder, after all. Add on the original cast, who are just as popular and relevant as ever, if not more so, as well as Jenna Ortega fresh off her own big hits, nostalgic toy commercials still as huge as ever, and tons of “remember that” money shots that make people go “OMG MY CHILDHOOD”, and you got a 110M opening.

I'll never forget being in the theater in pure shock and disgust when he appeared. The film itself was already dreadful, but then you got this? Vile, nasty, despicable fucking movie. Everybody who approved this idea should be ashamed of themselves.

Apologies if this was shared already.

Maybe they should have made better Alien sequels then. That would have been a good strategy

This. NFL is already a depressor for the box office, but when you have the season openers, and two big games in a row on two work/school days? That’s something you can push for the weekend.

And Wonka.