For any film to do over £80-90m is amazing in itself considering how competitive the market, Avatar was a global hit everywhere in the world, the OS gross of nearly $2bn shows that and it's still the highest grossing film in the US. Before DH2 and Toy Story 3, the highest grossing films after Avatar with £93m was Mamma Mia with £69m then Titanic before its rerelease was also £69m so to outgross both of them by £22m was incredible.Looking ahead, I think the next big hit apart from The Hobbit will be Les Miserables which opens in January, I think if it is well received, I think it easily do £30m+ although it depends on The Hobbit's momentum but we have seen films like Sherlock Holmes and Alvin 2 do £20-25m against strong competition like Avatar,