Since the internet is often cited as one of the many 'distractions' that has resulted in falling attendence it's hard to say. It definitely helps as a marketing tool I suppose.
Someone has to make a What Went Right thread, and when they do I won't have the answer. Obviously all the all the ingredients were present and correct, but I've no idea what the 'x-factor' was. I still can't believe the team-up element provoked that much appeal.
Almost certainly not. When it was in the 185m ballpark it had a chance, but without 3D forget it now. Still, WB will at least be happy they stuck their trailer on the film.
I'm not buying this 'TDKR is in trouble' talk. This opening just cements that people are really into movie-going now, especially these kinds of movies. TDKR picked the perfect movie to debut its trailer with.
The trailer seems to have gone down really well and the way 2012 is going it feels like the limits of reasonable expectations are getting higher and higher. But I'll wait to see TA's OW figure before thinking about it too much.
Pretty much everyone expected that 67m OD number to go up when it was announced. All I care about is the OW figure, something we won't have a good idea of for a while yet.
What's the ratio of Nikki underestimating to Nikki overestimating? Recently it's been a lot of the latter, though it's hard to imagine this Friday number going down.
I think kids kind of like to see stuff that they feel is a tad inapporpriate for them. I know I did. Whether they're allowed to by their parents is another matter.
That's true if it has good legs, but if someone's willing to see a 2.5 hour movie at midnight on a weekday then the 3D surcharge is negligible to them.