Australia Australian Box Office | ....

[Robertron]

^And don't forget it had Ice Age in its second weekend, and Ice Age is big here.

[DeeCee]

Rth,When is Red Dawn getting released in Australia?

[baumer]

$17m isn't THAT bad.. It's still the equivalent of $170m in NA.

thats quite bad for pixar.

[lab276]

thats quite bad for pixar.

Not quite bad, but just disappointing, in terms of gross, it's basically in line with Cars, Wall-E and Ratatouille (between $14.4m and $17.9m). Of course in admissions it's behind all of them. But it's not like Brave was unique in Australia in this sense, it did pretty poorly everywhere, especially in Japan.

[baumer]

Any OD#s for Ex2?

[Robertron]

Any OD#s for Ex2?

It's most likely going to be mediocre what ever it is..

[The Toymaker]

No superheroes in it. Aussies love their spandex.

[DeeCee]

Actually, no. Comic book movies have traditionally underperformed in Australia. The Avengers and Nolan's Batman being the exception.

[The Toymaker]

4 movies is not an exception. 4 movies means that Aussies like superhero movies now.

Edited September 1, 2012 by The Toymaker

[Robertron]

Actually, no. Comic book movies have traditionally underperformed in Australia. The Avengers and Nolan's Batman being the exception.

Technically all of them underperformed.When you use the 10:1 rule, TDKR may be end up being the only one of the lot that does as good or better.

[The Toymaker]

What is the 10:1 rule?

[lab276]

What is the 10:1 rule?

Times a movie's Australian gross by 10 to see what the DOM equivalent would be.

[The Toymaker]

Why is that a rule? It makes no sense.

[lab276]

Because in dollars, the Australian box office is about 10 times smaller than the DOM box office.

[The Toymaker]

In what way? You mean the exchange rate? I don't think so.

[lab276]

No, the Australian box office in AUD to DOM in USD.

[The Toymaker]

lol.ok

[baumer]

It is Algren. We worked on this for a few years at Mojo. The 10-1 rule works.

[Totem]

I'm thinking 4.4m for TE.

[Robertron]

lol.ok

TF2: AU 40.3m - DOM 402mTS3: AU 42.2m - DOM 415mShrek 3 AU 33.7m - DOM 322mThose are three off the top of my head, but it's used as a general rule which works with specific films occasionally but as a rule for the entire BO.AU ~$1B - DOM ~$10B