Hong Kong Hong Kong Box Office

[SentryTrans]

The only people who won't forget are Raimi fanboys. Normal people don't care and will watch the latest blockbuster.

Raimi?Most OS audiences don't know who is Sam Raimi.

[Bluebomb]

Tropical cyclone warning #1 signal has been issued. Deteriorating conditions expected Friday night into Saturday.

Update #2 (Opening day admissions @ Palace APM)
 

Palace APM
	The Amazing Spider-Man 3D					The Amazing Spider-Man 2D
Day	Time	Seats sold	Seats available	% filled	Day	Time	Seats sold	Seats available	% filled
Jun. 29	9:00 AM	59	286	20.6%	Jun. 29	10:00 AM	93	114	81.6%
	9:30 AM	27	167	16.2%		12:30 PM	16	114	14.0%
	10:15 AM	44	112	39.3%		4:50 PM	23	112	20.5%
	11:35 AM	143	286	50.0%		7:40 PM	78	98	79.6%
	12:00 PM	6	167	3.6%		12:20 AM	20	112	17.9%
	1:00 PM	6	98	6.1%
	2:10 PM	30	286	10.5%
	2:20 PM	4	112	3.6%
	2:30 PM	7	167	4.2%
	3:00 PM	6	114	5.3%
	3:30 PM	10	98	10.2%
	4:40 PM	40	286	14.0%
	5:00 PM	6	167	3.6%
	5:30 PM	12	114	10.5%
	6:40 PM	4	98	4.1%
	7:10 PM	103	286	36.0%
	7:20 PM	13	112	11.6%
	7:30 PM	53	167	31.7%
	8:00 PM	51	114	44.7%
	9:15 PM	42	98	42.9%
	9:40 PM	115	286	40.2%
	9:50 PM	21	112	18.8%
	10:00 PM	15	167	9.0%
	10:30 PM	18	114	15.8%
	11:45 PM	8	98	8.2%
	12:10 AM	29	286	10.1%
	12:30 AM	5	167	3.0%
	1:00 AM	4	114	3.5%
Total		881	4679	18.8%	Total		230	550	41.8%

Not much change. I expected stronger sales than that. Disappointing.
 

	Thursday adm.			June 28
Rank	Title	LW	TW	% chg
1	Motorway	--	10,287	--
2	The Bounty	--	2,986	--
3	The Dictator	--	2,961	--
4	Prometheus 3D	--	2,731	--
5	The Raven	--	2,662	--

Very good for Motorway. Bad for The Bounty. Good for The Dictator. Ok for Prometheus. Poor for The Raven.
 

	Friday adm.	(so far)			June 29
Rank	Title	LW	TW	WKD % chg	QD % chg
1	The Amazing Spider-Man 3D	--	27,614	--	--
2	The Amazing Spider-Man 2D	--	4,966	--	--
3	Motorway	--	2,034	--	--
4	The Dictator	--	488	--	--
5	The Bounty	--	400	--	--

OK-ish for Amazing Spider-Man. That is really good for Motorway.
The Amazing Spider-Man will lead off with 592 showtimes on Friday (does not include showtimes after midnight). If midnight shows after 12 are added in, it will have over 600 showtimes on Friday.

[SentryTrans]

Weather!

[Bluebomb]

Weather will play a big role this weekend. I wouldn't mention it in the title if it wasn't important.

[SentryTrans]

Mainland is too poor now.Wait for another 10 years!

[Bluebomb]

Mainland is too poor now.Wait for another 10 years!

Wait for what?

[SentryTrans]

Wait for what?

Next golden age of HK film market!

[fmpro]

I guess the typhoon sums it up for TASM..Its just uphill all the way

[Bluebomb]

The storm is racing towards HK. It could be at its closest point to HK by tonight.

[A Marvel Fanboy]

Updates needed !

[Fullbuster]

Given this typhoon I'm not very optimistic for this OW in HK, but I'm sure it will have a great hold

[Bluebomb]

Updates needed !

Given this typhoon I'm not very optimistic for this OW in HK, but I'm sure it will have a great hold

The typhoon will enhance OW. It happened last time with Johnny English Reborn opening last September. I'm not really sure by how much though.My weekend prediction right now is 3.8m. Even though pre-sales were nothing special, walk-ins have been brisk. The typhoon might even boost it to 4m.UPDATE: #3 warning signal soon to be in force.

[Bluebomb]

Amazing Spider-Man is doing well with walk-ins.

#8 signal is going up tonight. That means all public transportation is suspended but there will be no showings overnight so we won't have to worry about that. The worst of the weather could be over by the first morning show tomorrow.

I also updated the first post with July and August movie release schedules. Check the first post if you want to see which movies are coming out in August. I will only focus on July's movies for now.
 

Release Date	Movie Title
July 5	Abraham Lincoln: Vampire Hunter Painted Skin: The Resurrection Hotaru the Movie: It's Only A Little Light In My Life Elles Late Autumn
July 7	The Flying Machine
July 12	W.E. Ice Age: Continental Drift The Four
July 19	The Dark Knight Rises When Pigs Have Wings
July 26	Step Up Revolution Beloved The Pirates! Band of Misfits One Piece 3D: Mugiwara Chase/Toriko 3D: Gourmet Adventure Doraemon: Nobita and the Island of Miracles - Animal Adventure Wu Dang

Next weekend will be pretty bland. Painted Skin 2 seems like a dud. Abraham Lincoln looks bad and vampire movies never do well here. And it's sandwiched between Spider-Man and Dark Knight. The only good thing that will come out of next weekend is Ice Age 4's special screenings. Elles and Late Autumn are limited-semi limited release movies. Amazing Spider-Man will easily repeat on top.

July 12 will be Ice Age 4's only week on top. The previous Ice Age movie opened to 1.9m. At the time, it broke animation records. Even though Ice Age 4 is getting advanced screenings the weekend before, I could still see it making 2m OW. It will be virtually unchallenged and a lot of demand for Spider-Man will have dried up. Amazing Spider-Man will still keep screens though so it won't breakout and exceed 3m. 2.5m is a possibility. Other movies that week are a mainland-catering film and an arthouse flick.

July 19 is the biggie. The Dark Knight Rises will steal the show and I believe it will break 2D records. 3.5m OW is my prediction at this point. When Pigs Have Wings seems like a limited engagement film.

July 26 will be interesting to watch because you've got 3 animation flicks. 2 steady Japanese anime movies (One Piece/Toriko and Doraemon) then you've got Pirates! Band of Misfits in there too. The anime movies won't make a lot of money but I could see Pirates eking out a $200,000 weekend. Step Up Revolution is looking to build on the 3rd movie's success. There doesn't seem to be a lot of demand for this one though. I see only a $500,000 weekend for it. The Dark Knight Rises will reign supreme once again.

[lab276]

Why do you say PS2 seems like a dud?

[A Marvel Fanboy]

Why do you say PS2 seems like a dud?

Because it is a crap.

[lab276]

It's doing really well in Mainland China, not that there's anything else to watch, but if that was the case, why would it be vying for $100m?

[SentryTrans]

TASM's legs will be better than SM3.

[SentryTrans]

It's doing really well in Mainland China, not that there's anything else to watch, but if that was the case, why would it be vying for $100m?

Mainland and HK are Two Different Worlds!

[A Marvel Fanboy]

It's doing really well in Mainland China, not that there's anything else to watch, but if that was the case, why would it be vying for $100m?

No one in HK will see a mainland crap like PS2.

[Bluebomb]

Why do you say PS2 seems like a dud?

Because it's made for the mainland audience. The first one was dubbed into Cantonese for the HK market whereas this one is in Putonghua and HK audiences do not like that.