We’ve seen moves from from Universal and Disney this week, in terms of windowing and putting movies straight to streaming. I wonder what your thinking is around that, given the ongoing pandemic that has no clear return to normalcy at this stage.
It’s a great question. As you can imagine, I spend a lot of time, obviously, with medical experts, and trying to get as close as I can to where the pandemic is heading — vaccines, research and all those other things.
I’d say a couple of things. I think in the fullness of time, we will get back to sports stadiums, we will get back to theaters, we will get back to restaurants. I think that will happen — it’s a question of when and in what countries and what cities and towns, because I think it really is going to be very surgical in terms of the differences.
So I believe that… because we’re humans and we’re resilient and we solve these problems together. The second thing is: Does the presence of a pandemic do things that cause changes in this industry? And the answer is absolutely. I think it accelerates changes that are probably already afoot.
I think it’s fair to say that from a theatrical perspective, some of the things we’re seeing, including “Mulan,” they’re very pragmatic executions given that it is what is is. That said, I think it’s also fair to say that there will be changes in a theatrical distribution. We’re going to lean into the actual distribution incredibly aggressively going forward. But I also think that — is the window going to stay at 130 plus days? I don’t think so. But I don’t think anybody else thinks so.
So the question is going how do we get from here to there, and that obviously is big for a lot of good copy, as they say in the press.
So you think you’d be open to making a similar move that Disney did with “Mulan” this week?
So I don’t have any comment on that specifically. I think with “Tenet” we should judge this based on our decision-making on “Tenet,” which is: We believe in the theatrical business. We’re excited to partner with Chris Nolan to get “Tenet” out in theaters first and foremost.
And then of course, it will be in another formats, in other venues, that are not theatrical. But I think, if you look at our behavior, we’re believers in the theatrical experience, and are also of course in very close communication with everyone in the exhibition industry, about the topic of windows and about how we can collectively serve consumers in the best way possible going forward.