I can see this happening if the WOM is very very good. Also the target audience needs to really be interested. I’m part of the target audience ( 20’s, Zendaya fan, Female) and I’ve seen this being discussed positively on my TikTok feeds, similar to Anyone But You but in a lesser scale. I’m cautiously optimistic.
I really liked this, but this is not a wholesome story at all. Actually, I would urge you to read a brief summary somewhere. The singing and acting was great. Directing could have been better considering the various pacing issues. I still recommend it though (but I would not recommend going in blind).
These TCP numbers are very disappointing. I’m a 28 year old black woman who enjoyed the movie. I don’t see myself seeing it again though. The directing is very uninspired (especially the pacing) and the musical numbers aren’t integrated well in the movie. I preferred the Broadway version.
However, it’s very sad how a Tony awarded musical based on a popular book can only interest one demographic (older black women). This box office performance will further prove that “black” movies can’t have a wide appeal in the box office unless it’s superhero or horror. Just sad all around.
I think another issue is TCP is a musical. Unfortunately, many in the black community aren’t fond of musicals and apparently it wasn’t clear in the trailer. WOM is spreading and causing many to wait till streaming.
I agree with some of your points. I think people are fine with Wonka’s numbers since it’s doing well internationally and it’s also a musical (those have been bombing the past few years). I do agree with the reaction in the threads for The Color Purple. It’s doing amazingly in presales but if feels like many people are down playing it. I can’t wait for the reviews to come out tomorrow. As a huge musical fan, I’m hoping The Color Purple and Wonka both exceed expectations this holiday season.
Very very early but audience score is sitting at 88%. I’m really hoping this gets to at least 400M. I enjoyed the movie and can see myself watching it again. Hopefully, others did too.