Hong Kong Hong Kong Box Office

[Bluebomb]

Records updated.April 25 Weekend Actuals1. Iron Man 3 - $4,598,493 ($35.70m HK) (opening weekend actual)2. Evangelion 3.0 - Between $128,809-$130,097(5-day opening weekend actual)3. Drug War - $561,6084. Conspirators - $1,188,9105. Oblivion - $1,950,1736. Finding Mr. Right - $1,236,5697. Tokyo Family - $55,388Iron Man 3 records:OW - $4,598,493Single day record - $1,491,612Biggest PTA ever - $104,511UA iSQUARE recorded $39,930 in IMAX on Sunday.Huge for Iron Man 3. Good for Evangelion 3.0. Drug War came in #3 this weekend while Conspirators placed 4th. Oblivion defeated Finding Mr. Right for 5th. Tokyo Family grossed another $20,000 this weekend.

[Olive]

  100M HK$ here we go.

[Bluebomb]

Monday pre-sales

	Monday adm.	(so far)			April 29
Rank	Title	LW	TW	WKD % chg	QD % chg
1	Iron Man 3	--	22,349	--	-74.7%
2	Evangelion 3.0: You Can (Not) Redo	--	643	--	-67.9%
3	Drug War	--	354	--	-26.6%
4	Conspirators	--	276	--	-64.0%
5	Finding Mr. Right	--	223	--	-66.9%
6	Oblivion	--	221	--	-75.8%
7	Tokyo Family	--	150	--	-76.1%
8	Loft	--	127	--	--
9	I Give It A Year	--	97	--	-59.4%
10	We Were There: First Love	--	97	--	--

Pretty good for Iron Man 3.

 

[Bluebomb]

	Monday adm.				April 29
Rank	Title	LW	TW	WKD % chg	QD % chg
1	Iron Man 3	--	55,816	--	-59.6%
2	Drug War	--	1,662	--	-38.9%
3	Evangelion 3.0: You Can (Not) Redo	--	1,484	--	-54.2%
4	Conspirators	--	1,430	--	-42.8%
5	Finding Mr. Right	--	1,018	--	-44.0%
6	Oblivion	--	840	--	-65.1%
7	Tokyo Family	--	570	--	-43.7%
8	I Give It A Year	--	403	--	-51.7%
9	We Were There: First Love	--	206	--	--
10	Touch of the Light	--	169	--	-53.8%

Looks like everyone was supported by the upcoming Wednesday holiday.

Iron Man 3 broke through 5m in 5 days. 5-day estimate: $5,184,561. It's chasing The Avengers' current 1 week record of $7,021,094.

	Tuesday adm.	(so far)			April 30
Rank	Title	LW	TW	WKD % chg	QD % chg
1	Iron Man 3	--	46,010	--	+105.9%
2	Evangelion 3.0: You Can (Not) Redo	--	976	--	+51.8%
3	Drug War	--	486	--	+37.3%
4	Finding Mr. Right	--	392	--	+75.8%
5	Conspirators	--	378	--	+37.0%
6	Tokyo Family	--	335	--	+123.3%
7	Trance	--	302	--	--
8	Oblivion	--	284	--	+28.5%
9	We Were There: First Love	--	145	--	+49.5%
10	I Give It A Year	--	131	--	+35.1%

Iron Man 3's pre-sales the day before the May 1 holiday are 12% higher than The Avengers. Iron Man 3's making a case to break The Avengers' 1 week record and pass The Avengers and 100m HK overall. It might even overtake Titanic ($15,162,878) for #2 all-time.

 

[Olive]

Great.It opens in mailand tomorrow,I'll see it on OD.

[Olive]

Tomorrow will be crazy!!

[Bluebomb]

Great.It opens in mailand tomorrow,I'll see it on OD.

Let me know how it is!

 

Day 6

	Tuesday adm.				April 30
Rank	Title	LW	TW	WKD % chg	QD % chg
1	Iron Man 3	--	78,406	--	+40.5%
2	Drug War	--	2,078	--	+25.0%
3	Evangelion 3.0: You Can (Not) Redo	--	1,788	--	+20.5%
4	Conspirators	--	1,538	--	+7.6%
5	Finding Mr. Right	--	1,273	--	+25.0%
6	Trance	--	994	--	--
7	Oblivion	--	968	--	+15.2%
8	Tokyo Family	--	759	--	+33.2%
9	I Give It A Year	--	419	--	+4.0%
10	We Were There: First Love	--	296	--	+43.7%

It was close but Iron Man 3 lost to The Avengers by 300 admissions on the day before the May 1 holiday. It either passed 6m today or is extremely close to it. Tomorrow should be another exceptional day and it will definitely beat The Avengers' opening week record.

[Ent]

That is great !

[fmpro]

Glad to see how well its doing

[Bluebomb]

	Wednesday adm.	(so far)			February 13
Rank	Title	LW	TW	WKD % chg	QD % chg
1	Iron Man 3	--	83,739	--	+82.0%
2	Trance	--	3,178	--	+952.3%
3	Platinum Data	--	903	--	--
4	Evangelion 3.0: You Can (Not) Redo	--	887	--	-9.1%
5	Conspirators	--	856	--	+126.5%
6	Finding Mr. Right	--	773	--	+97.2%
7	Drug War	--	628	--	+29.2%
8	Tokyo Family	--	593	--	+77.0%
9	Oblivion	--	438	--	+54.2%
10	Dreams for Sale	--	345	--	--

Better than Avengers' May 1 pre-sales.

Thursday schedules

Note: Trance was released on Wednesday. Its Wednesday showings are reflected in brackets.
Note 2: Platinum Data is released on Thursday, however, it does have Wednesday previews at select locations.
Note 3: The Big Wedding is released on Thursday, however, it does have Wednesday previews at select locations.

Broadway/AMC

Palace IFC
New	Holdovers	Leaving
Trance - 5 showings (-)	Iron Man 3 3D - 14 showings (▼ 19)	Oblivion
The Big Wedding - 2 showings	Tokyo Family - 1 showing (▼ 4)	Touch of the Light
No - 2 showings	Finding Mr. Right - 1 showing (-)

Olympian City
New	Holdovers	Leaving
Trance - 5 showings (-)	Iron Man 3 3D - 12 showings (▼ 20)	Jurassic Park 3D
The Big Wedding - 5 showings	Iron Man 3 - 8 showings (▼ 9)
	The Croods (Can.) - 1 showing (-)
	Finding Mr. Right - 1 showing (▼ 2)

UA

Cityplaza
New	Holdovers	Leaving
Trance - 6 showings (▲ 5)	Iron Man 3 3D - 13 showings (▼ 19)
The Big Wedding - 6 showings	Iron Man 3 - 5 showings (▲ 4)
	Drug War - 1 showing (▼ 3)

Langham Place
New	Holdovers	Leaving
Trance - 7 showings (▲ 6)	Iron Man 3 3D - 21 showings (▼ 25)	Conspirators
The Big Wedding - 7 showings	Iron Man 3 - 3 showings	Lesson of the Evil
Platinum Data - 3 showings	Evangelion 3.0: You Can (Not) Redo - 3 showings (▼ 4)	Saving General Yang (Can.)
	Drug War - 2 showings (▼ 4)

MCL

STAR Cinema
New	Holdovers	Leaving
Trance - 5 showings (-)	Iron Man 3 3D - 14 showings (▼ 17)	Drug War
Platinum Data - 4 showings	Iron Man 3 - 5 showings (▼ 8)	Conspirators
	Evangelion 3.0: You Can (Not) Redo - 1 showing (▼ 5)
	I Give It A Year - 1 showing (-)

The Grand Cinema
New	Holdovers	Leaving
Trance - 6 showings (-)	Iron Man 3 3D - 28 showings (▼ 35)	Olympus Has Fallen
The Big Wedding - 5 showings (▲ 1)	Iron Man 3 - 5 showings (▼ 7)	Saving General Yang (Can.)
Platinum Data - 5 showings (▲ 2)	Evangelion 3.0: You Can (Not) Redo - 3 showings (-)	Together
No - 5 showings	Dreams for Sale - 1 showing (-)
	Drug War - 1 showing (▼ 2)
	Tokyo Family - 1 showing (▼ 2)
	Conspirators - 1 showing (▼ 2)
	The Host - 1 showing (▼ 2)
	I Give It A Year - 1 showing (-)
	Oblivion - 1 showing (▼ 2)
	Finding Mr. Right - 1 showing (-)

Iron Man 3 is looking good at all theater chains. A lot of theaters have cut down on Iron Man 3's 3D showings and given it more 2D showtimes. This is usually due to the distributor, they usually do not give many 2D showings at a theater on opening weekend unless its one of the worse off ones or moviegoers at that particular location have been known to reject 3D over 2D. Pre-sales remain fairly high although Thursday and Friday have been muted because of the Wednesday holiday. Thursday will see a small bump from the Wednesday holiday so a weekend above 2m is expected.

Trance is getting a lot of theaters, releasing at least very wide. With its HK bow on May 1, it will be #2 this weekend. Pre-sales have been on the weaker side.

The Big Wedding is behind Trance in theater count and pre-sales. Running at a brisk 90 minutes, this short comedy will the de facto #3.

Platinum Data is a semi-wide release. Pre-sales have looked bad.

No and We Were There: True Love are both limited releases. No is outperforming We Were There: True Love at this point.

Holdover Evangelion 3.0 will stay in theaters for a 2nd weekend. After a good opening weekend, this has the capability of reaching $300,000 but only if it has a good hold.

Finding Mr. Right will keep on showing at Broadway/AMC. All Broadway/AMC theaters showing this on Wednesday will continue to show on Thursday/Friday.

Big loser seems to be Oblivion and Conspirators. Even some Broadway/AMC theaters have decided to take out Oblivion in favor of Finding Mr. Right or a new release. Conspirators seems to be losing steam against Drug War and Finding Mr. Right. Theaters are likely keeping Drug War and Finding Mr. Right on due to increasing ticket sales from the Mainlander push this week.

 

[Bluebomb]

May 1 holiday admissions
 

	Wednesday adm.				May 1
Rank	Title	LW	TW	WKD % chg	QD % chg
1	Iron Man 3	--	127,302	--	+62.4%
2	Trance	--	10,484	--	+954.7%
3	Drug War	--	2,332	--	+12.2%
4	Conspirators	--	2,088	--	+35.8%
5	Evangelion 3.0: You Can (Not) Redo	--	1,872	--	+4.7%
6	Finding Mr. Right	--	1,749	--	+37.4%
7	Platinum Data	--	1,517	--	--
8	Tokyo Family	--	980	--	+29.1%
9	Oblivion	--	949	--	-2.0%
10	Dreams for Sale	--	557	--	--

Iron Man 3 opening week admissions: 693,495
Iron Man 3 opening week estimate: $7,340,000 (record)

Iron Man 3 made 97% of The Avengers May 1 holiday admissions. It's losing the battle against The Avengers heading into its 2nd week. After its Sunday increase, I didn't expect such a quick turnaround. Nevertheless, it breaks another record. Avengers made 56% of its gross in its first 7 days. If Iron Man 3 has the same % breakdown in gross, it will make 13m.

Strong opening day for Trance.
 

	Thursday adm.	(so far)		May 2
Rank	Title	LW	TW	% chg
1	Iron Man 3	46,074	15,309	-66.8%
2	Trance	--	1,244	--
3	The Big Wedding	--	1,009	--
4	Platinum Data	--	532	--
5	No	--	167	--
6	Finding Mr. Right	272	157	-42.3%
7	Evangelion 3.0: You Can (Not) Redo	1,586	146	-90.8%
8	Searching for Sugar Man	138	112	-18.8%
9	We Were There: First Love	168	99	-41.1%
10	Tokyo Family	154	77	-50.0%

Iron Man's frontloadedness is showing itself now. Its 2nd Thursday pre-sales admissions made up 89.7% of The Avengers 2nd Thursday pre-sales admissions. 2m is still happening.

Openers dominated the top 5 despite the biggest prize being out of reach. After a strong opening day with the holiday, Trance comes back down to Earth. WOM seems very positive at the moment. Opening day might turn out to be its best day of its entire run. If that occurs, it is looking at $200,000 this weekend. If positive WOM seeps in and general audiences are interested, this could go higher with about $250,000.

The Big Wedding is a good counterprogramming choice for females. But Iron Man 3 will be a viable choice for females with the romantic subplot. Iron Man 3 is tapping into almost every genre and demographic besides very young children. This is headed for $125,000.

Platinum Data is a semi-wide release out as another different offering to Iron Man 3. This sci-fi thriller doesn't really have any sci-fi worth watching than Iron Man 3 or a thriller that is more intriguing than Trance so I don't see it doing well outside its small niche audience.

Finding Mr. Right is holding on even with direct competition from The Big Wedding. Let's see how far the Mainland push will help FMR this week.

Huge collapse for Evangelion. It did what it set to do though. It has already beaten the 1st and 2nd in the series. Even with that huge drop, it will still make $200,000.

Exceptional hold for Searching for Sugar Man.

[Bluebomb]

Day 8
 

	Thursday adm.			May 2
Rank	Title	LW	TW	% chg
1	Iron Man 3	76,778	35,951	-53.2%
2	Trance	--	5,050	--
3	The Big Wedding	--	3,190	--
4	Platinum Data	--	1,352	--
5	Finding Mr. Right	1,120	557	-50.3%
6	Drug War	1,547	480	-69.0%
7	Evangelion 3.0: You Can (Not) Redo	2,500	457	-81.7%
8	No	--	366	--
9	Conspirators	1,364	347	-74.6%
10	Tokyo Family	479	278	-42.0%

Excellent for Trance. Very impressed by its admissions today. It seems headed for $210,000 and $285,000 for the 5-day (including Tuesday previews). It is overperforming in HK.

The Big Wedding is looking slightly better. Adjusting its prediction to $140,000. Still not that great for it.

Platinum Data had an OK opening day considering the number of theaters and screens it is playing in. If it's frontloaded like most Japanese films though, its opening weekend could be pretty low.

Finding Mr. Right is clinging to the top 5. There was a slight mainland bump that pushed its admissions a little higher this week. Similar thing happened with Drug War although that is losing a lot more week to week. Huge fall for Evangelion. I still think $200,000 will happen. No opened in 3 theaters. Nothing worthy to report here. Conspirators took a huge dive but as the previous Detective films have shown us, these drops later on in its run are nothing new. Tokyo Family suffered heavier losses this week with Trance and No coming out but it's still a good hold.

For Iron Man 3...

	Daily admissions (2nd WKD)
	Thursday	Friday	Saturday	Sunday	Total
The Avengers	29,554	39,463	76,120	69,356	214,493
Iron Man 3	35,951				35,951
Gap	6,397	-33,066	-109,186	-178,542

It's a good hold. It left The Avengers in the dust. Huge 6,000+ admissions advantage heading into Friday. WOM is settling in at 88% which is a bit higher than The Avengers' WOM. It should be able at least 2.5m this weekend. 2.6m is where I think it will end up this weekend.

If that happens, it would rank 2nd to Avatar for the biggest 2nd weekend on record. It only needs to clear 2.3m for it to slide into 2nd so that is pretty much sewn up. Does it have a shot at Avatar? Not counting it out but I need to see actuals first.

[DoctorWho]

Biggest PTA ever - $104,511 

 

 

[Bluebomb]

	Friday adm.	(so far)			May 3
Rank	Title	LW	TW	WKD % chg	QD % chg
1	Iron Man 3	46,657	23,884	-48.8%	+56.0%
2	Trance	--	1,992	--	+60.1%
3	The Big Wedding	--	1,517	--	+50.3%
4	Platinum Data	--	581	--	+9.2%
5	Finding Mr. Right	515	262	-49.1%	+66.9%
6	No	--	229	--	+37.1%
7	Evangelion 3.0: You Can (Not) Redo	1,680	205	-87.8%	+40.4%
8	Tokyo Family	252	141	-44.0%	+83.1%
9	We Were There: First Love	174	121	-30.5%	+22.2%
10	Searching for Sugar Man	--	103	--	-8.0%

Holy hell Batman Iron Man. Very good hold. It could hit anywhere from 45,000-50,000 admissions today. Nice jump for Trance. Standard increase for The Big Wedding. Looks like Platinum Data is frontloaded. Good bump for Finding Mr. Right.

Nice hold for We Were There: True Love.

 

[Olive]

will be close to hk$80M after sunday,100M is likely.

[Bluebomb]

April 2 Actuals1. Iron Man 3 - $375,032 ($2.91m HK)/$7,811,240 ($60.61m HK)2. Trance - $32,219/$114,700 (opening day actual)3. The Big Wedding - $21,909 (opening day actual)4. Platinum Data - $9,408/$18,042 (opening day actual)5. Finding Mr. Right - $3,737/$1,266,861 (opening day actual)6. Drug War - $3,479/$617,3217. Evangelion 3.0: You Can (Not) Redo - $3,350/$166,251Other totalsConspirators - $1,234,642Tokyo Family - $72,171Huge 2nd Thursday for Iron Man 3. 100m HK is locked. It'll beat The Avengers for 3rd. 2nd will be harder since Titanic grossed over 15m back in 1997.Trance had a surprising Wednesday. Thursday was very good as well.Disappointing for The Big Wedding. Iron Man 3 ate into its gross.

[Bluebomb]

Day 9

	Friday adm.				May 3
Rank	Title	LW	TW	WKD % chg	QD % chg
1	Iron Man 3	80,693	45,709	-43.4%	+27.1%
2	Trance	--	6,908	--	+36.8%
3	The Big Wedding	--	4,462	--	+39.9%
4	Platinum Data	--	1,473	--	+8.9%
5	Finding Mr. Right	1,489	843	-43.4%	+51.3%
6	Drug War	2,514	514	-79.6%	+7.1%
7	No	--	512	--	+12.0%
8	Evangelion 3.0: You Can (Not) Redo	2,813	468	-83.4%	+34.9%
9	Conspirators	2,503	359	-85.7%	+29.1%
10	Tokyo Family	653	328	-49.8%	-10.4%

Very good hold for Iron Man 3. Solid increase for Trance. Better for The Big Wedding but Friday sees bigger gains for romance movies. Platinum Data is frontloaded. Finding Mr. Right saw a nice push. No is doing pretty well. The achievement for No is, in contrast, pulling away viewers from Tokyo Family. Thursday saw more walk-ins for Tokyo Family than Friday.

[Bluebomb]

	Saturday adm.	(so far)			May 4
Rank	Title	LW	TW	WKD % chg	QD % chg
1	Iron Man 3	92,236	45,103	-51.1%	+88.8%
2	Trance	--	2,452	--	+23.1%
3	The Big Wedding	--	2,155	--	+42.1%
4	Platinum Data	--	1,423	--	+144.9%
5	No	--	344	--	+50.2%
6	Evangelion 3.0: You Can (Not) Redo	2,580	332	-87.1%	+62.0%
7	Finding Mr. Right	676	330	-51.2%	+26.0%
8	Tokyo Family	588	281	-52.2%	+99.3%
9	We Were There: First Love	166	149	-10.2%	+23.1%
10	Oblivion	708	111	-84.3%	--

Iron Man 3 soars on Saturday. Standard stuff for Trance and The Big Wedding. Platinum Data Saturday pre-sales looks like its a correction for Friday. Good for No. Fantastic for We Were There Part 2.

	Weekend Projections			May 2
Rank	Movie	TW	% chg	Total
1	Iron Man 3	$2,575,000	-45.2%	$10,010,000
2	Trance	$215,000	--	$300,000
3	The Big Wedding	$140,000	--	$140,000
4	Platinum Data	$55,000	--	$63,500
5	Finding Mr. Right	$25,000	-39.9%	$1,288,000

If Iron Man 3 pulls off that gross this weekend, it will be the fastest film to hit 10m. The Avengers took either 15 or 16 days to pull it off so even if Iron Man 3 doesn't do it on Sunday, it will beat the record on Monday. Solid opening for Trance. The Big Wedding marched to a disappointing opening. Platinum Data's opening weekend is average. Finding Mr. Right keeps holding on.

 

[Bluebomb]

I have updated the April 25 recap with some corrections. Please see it for more details or check the records on the first page.

	Saturday adm.				May 4
Rank	Title	LW	TW	WKD % chg	QD % chg
1	Iron Man 3	136,469	82,918	-39.2%	+81.4%
2	Trance	--	9,500	--	+37.5%
3	The Big Wedding	--	6,493	--	+45.5%
4	Platinum Data	--	2,752	--	+86.8%
5	Finding Mr. Right	2,224	1,137	-48.9%	+34.9%
6	No	--	831	--	+62.3%
7	Evangelion 3.0: You Can (Not) Redo	4,054	760	-81.3%	+62.4%
8	Conspirators	2,760	650	-76.4%	+81.1%
9	Tokyo Family	1,139	558	-51.0%	+70.1%
10	Drug War	2,652	524	-80.2%	+1.9%

Pretty good for Iron Man 3. Not bad for Trance. The Big Wedding isn't doing great. Platinum Data had an excellent increase on Saturday but it could be a massive correction on Friday's part. Finding Mr. Right and Drug War had the worst increases of the top 10 on Saturday. Safe to say that the Mainland push is now over. Good hold for Finding Mr. Right though. Apart from last weekend, it has never dropped more than 43% in its entire run. This will be its 4th weekend out of 5 that it's held more than half of its business from the previous weekend.

I'm liking No this weekend with admissions but actuals tell another story. Apparently, it made only $900 on Thursday from 366 admissions? Might be a typo.

As far as the 2nd weekend battle between Iron Man 3 and The Avengers is looking...

	Daily admissions (2nd WKD)
	Thursday	Friday	Saturday	Sunday	Total
The Avengers	29,554	39,463	76,120	69,356	214,493
Iron Man 3	35,951	45,709	82,918		164,578
Gap	6,397	12,643	19,441	-49,915

Iron Man 3 has ended each day this weekend with a 6,000+ advantage. That gap should grow bigger on Sunday where Iron Man 3 should hold slightly better than The Avengers.
 

	Sunday adm.	(so far)			May 5
Rank	Title	LW	TW	WKD % chg	QD % chg
1	Iron Man 3	88,349	46,219	-47.7%	+2.5%
2	Trance	--	2,539	--	+3.5%
3	The Big Wedding	--	2,512	--	+16.6%
4	Platinum Data	--	1,212	--	-14.8%
5	Finding Mr. Right	673	378	-43.8%	+14.5%
6	No	--	354	--	+2.9%
7	Tokyo Family	628	351	-44.1%	+24.9%
8	Evangelion 3.0: You Can (Not) Redo	2,006	263	-86.9%	-20.8%
9	Searching for Sugar Man	--	208	--	--
10	Thérèse Desqueyroux	--	179	--	--

Iron Man 3 is flexing its muscles now. 2 Japanese films dove hard on Sunday. Don't really know why.

[Bluebomb]

Day 11

	Sunday adm.				May 5
Rank	Title	LW	TW	WKD % chg	QD % chg
1	Iron Man 3	138,031	77,207	-44.1%	-6.9%
2	Trance	--	7,720	--	-18.7%
3	The Big Wedding	--	6,096	--	-6.1%
4	Platinum Data	--	2,415	--	-12.2%
5	Finding Mr. Right	1,819	1,205	-33.8%	+6.0%
6	No	--	701	--	-15.6%
7	Evangelion 3.0: You Can (Not) Redo	3,242	627	-80.7%	-17.5%
8	Conspirators	2,498	574	-77.0%	-11.7%
9	Drug War	2,718	530	-80.5%	+1.1%
10	Tokyo Family	1,012	476	-53.0%	-14.7%

 

	Weekend adm.			May 2-5
Rank	Title	LW	TW	% chg
1	Iron Man 3	431,971	241,785	-44.0%
2	Trance	--	29,178	--
3	The Big Wedding	--	20,241	--
4	Platinum Data	--	7,992	--
5	Finding Mr. Right	6,652	3,742	-43.7%
6	No	--	2,501	--
7	Evangelion 3.0: You Can (Not) Redo	12,609	2,312	-81.7%
8	Drug War	9,431	2,048	-78.3%
9	Conspirators	9,125	1,949	-78.6%
10	Tokyo Family	3,283	1,640	-50.0%

April 2 Weekend Estimates
 

	Weekend Estimates			May 2
Rank	Movie	TW	% chg	Total
1	Iron Man 3	$2,545,000	-46.0%	$9,980,000
2	Trance	$205,000	--	$290,000
3	The Big Wedding	$140,000	--	$140,000
4	Platinum Data	$55,000	--	$63,500
5	Finding Mr. Right	$25,000	-39.9%	$1,288,000

Weekend Estimates and Summer Schedule are both updated.

 

Edited May 5, 2013 by Bluebomb