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CJohn

Dr Seuss's The Lorax OS thread

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Dr Seuss has never been that popular overseas, given that the film's in the black from the domestic release, anything it makes overseas is just gravy. Kind of dumb of Universal to have released it sandwiched between Ice Age and Brave in many markets.

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Dr Seuss has never been that popular overseas, given that the film's in the black from the domestic release, anything it makes overseas is just gravy. Kind of dumb of Universal to have released it sandwiched between Ice Age and Brave in many markets.

True, but other Dr Seuss films did a bit better OS.It seems that Universal put no effort or thought into their OS release dates for The Lorax. In the UK, Easter was free but they shove it in between IA4 and Brave... :blink:
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Dr Seuss has never been that popular overseas, given that the film's in the black from the domestic release, anything it makes overseas is just gravy. Kind of dumb of Universal to have released it sandwiched between Ice Age and Brave in many markets.

William Steig's Shrek was and is not known either - but even awful installments like Shrek3 made lots of money OS, because the original Shrek was so well made
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True, but other Dr Seuss films did a bit better OS.It seems that Universal put no effort or thought into their OS release dates for The Lorax. In the UK, Easter was free but they shove it in between IA4 and Brave... :blink:

OS percentagesGrinch 24.7%Cat it Hat 24.5%Horton ha Who 48%Lorax 31.2%compareShrek 44.7%Madagascar 63.7%Ice Age 54%Rio 70.4%for fairness I only used 1st installments Edited by Rudolf
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OS percentagesGrinch 24.7%Cat it Hat 24.5%Horton ha Who 48%Lorax 31.2%compareShrek 44.7%Madagascar 63.7%Ice Age 54%Rio 70.4%for fairness I only used 1st installments

Actually all Dr Suess films do badly OS relatively but after Horton Hears a Who did pretty well Lorax should have been higher.
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A bomb territory beyond BRAVE that is ...

It really did badly in China. $1.1M OW there = bomb!

Up to:

$110.3M OS.

Might end up with around $125M OS. Perhaps less.

Edited by JCS
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