Same here.
I guess the first time is just the visceral reaction; you just take things in on a superficial level...
Second time I tried to play closer attention and read between the lines, you know, all that good stuff.
I still think it's a fascinating film and yes, very well made.
Interestingly enough, as you saw, the movie did not drop this past weekend as badly as we all expected.
I wonder if the whole "OMG, this film is soooooooo bad you won't believe it!!!" is actually having the effect of making people curious.
This might be considered a failure, but boy, I'd rather have an interesting, thought-provoking, memorable "failure" than an utterly run-of-the-mill, assembly-line, middle-of-the-road success that everyone will forget in a couple of months.