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Blu-ray sales thread 2012

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Blu-ray Sales, December 24-30: The Dark Knight Rises Again

Posted January 4, 2013 07:59 AM by Josh Katz

As a result of the December holiday season, far fewer new films hit the home media format during the month's last week, a condition that allowed for some older titles to score the top sales figures on both the Blu-ray-only and overall package media charts.

At number one on both lists is The Dark Knight Rises; director Christopher Nolan's final entry in his Academy Award-winning Dark Knight trilogy, which has generated a healthy revenue in the four weeks since its small-screen debut, resurged from the second sales position to the top. It continued to thrive in the top five sales positions - and the full Dark Knight Trilogy boxset performed decently, too, with a thirteenth-place ranking on the Blu-ray only chart and a seventeenth-place ranking on the overall package media chart - and had a good HD market share of 44%.

Second place in the Blu-ray-only and overall package media charts belonged to Universal Studios' Ted. The first live-action feature from Family Guy creator Seth MacFarlane, Ted grossed over $500 million worldwide after its theatrical premiere last June and then maintained a strong foothold in the package media market, never falling out of the top three spots in its first three weeks of sales. The film sold 77% as many Blu-rays (and enjoyed an HD market share of 39%) and 86% as many total units as Christopher Nolan's superhero epic.

Finally, Pixar and Disney's Finding Nemo rounded out the last of the top three spots on the Blu-ray-only list. One of the HD format's most anticipated titles and the last of Pixar's feature-length films to receive a Blu-ray release, Finding Nemo sold 58% as many Blu-rays as The Dark Knight Rises (and had a market share of 100% on that format) and 25% as many total units. Interestingly, the animated adventure ranked much lower on the overall package media chart - there, the musical-comedy Pitch Perfect came in third place, moving 65% as many total units as The Dark Knight Rises.

Top Ten Blu-ray Sellers for Week Ending 12/30/12:

Top Five Home Media Sellers for Week Ending 12/30/12 (% of Blu-ray's Market Share Noted):

http://www.blu-ray.com/news/?id=10190

Edited by rashad30
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Weekly Domestic Blu-ray Sales Chart for Week Ending December 9, 2012

Note: We are currently updating our Blu-ray tracking model. Charts for November and December will be published in January. Rank Prev. Rank Title Units this Week % Change Total units Sales this Week Total Sales Weeks in Release 1 (-) The Dark Knight Rises 2,260,170 2,260,170 $42,129,569 $42,129,569 1 2 (-) The Dark Knight Trilogy (Batman Begins / The Dark Knight / The Dark Knight Rises) 453,390 453,390 $12,676,787 $12,676,787 1 3 (-) Finding Nemo 362,079 - $8,324,202 - 475 4 1 Men in Black 3 259,694 484,975 $7,780,418 $14,086,033 2 5 2 Brave 150,527 2,116,181 $3,757,162 $45,768,671 4 6 11 The Avengers 65,545 4,865,820 $1,635,346 $104,584,371 11 7 (-) The Odd Life of Timothy Green 63,737 63,737 $1,465,309 $1,465,309 1 8 7 The Amazing Spider-Man 63,511 1,418,390 $2,539,796 $31,841,831 5 9 4 The Expendables 2 50,402 616,792 $1,006,020 $11,371,767 3 10 3 ParaNorman 49,498 166,441 $1,187,450 $3,875,978 2

Edited by Olive
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Rank Title Studio Index*
1 Wreck-It Ralph Disney 100.00
2 The Twilight Saga: Breaking Dawn — Part 2 Lionsgate/Summit 45.47
3 Red Dawn (2012) Fox 21.84
4 Skyfall Fox/MGM 9.96
5 Argo Warner 5.91
6 The Twilight Saga: Breaking Dawn — Part 1 & Part 2** Lionsgate/Summit 5.41
7 Monsters, Inc. Disney 3.73
8 Peter Pan Disney 3.22
9 Hotel Transylvania Sony Pictures 3.08
10 Schindler's List Universal 2.70
11 Game of Thrones: The Complete Second Season HBO 2.68
12 The Twilight Saga: Breaking Dawn — Part 1 Lionsgate/Summit 2.09
13 Flight Paramount 2.03
14 The Twilight Saga: The Complete Collection*** Lionsgate/Summit 1.47
15 The Marine 3: Homefront Fox 1.46
16 Finding Nemo Disney 1.44
17 Pitch Perfect Universal 1.39
18 Playing for Keeps Sony Pictures 1.34
19 Avatar Fox 1.26
20 Taken 2 Fox 1.13
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Rank Title Studio Index*
1 Lincoln Disney/DreamWorks 100.00
2 Les Misérables Universal 76.53
3 The Hobbit: An Unexpected Journey Warner 72.41
4 Wreck-It Ralph Disney 39.08
5 Rise of the Guardians Paramount/DreamWorks 31.02
6 Parental Guidance Fox 22.14
7 Life of Pi Fox 20.44
8 Zero Dark Thirty Sony Pictures 18.25
9 This Is 40 Universal 12.65
10 Killing Them Softly Anchor Bay 10.81
11 Skyfall Fox/MGM 9.84
12 Argo Warner 9.38
13 Peter Pan Disney 8.17
14 The Twilight Saga: Breaking Dawn — Part 2 Lionsgate/Summit 7.42
15 Monsters, Inc. Disney 7.04
16 Hotel Transylvania Sony Pictures 6.26
17 The Collection Lionsgate 4.51
18 Finding Nemo Disney 4.45
19 Red Dawn (2012) Fox 4.35
20 Stand-Off Ketchup 3.94
       
Source: Nielsen VideoScan First Alert    
* Units Sold Compared to No. 1 Title      
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