Birds of Prey 113.4m OS 195.8m WW

[Barnack]

That a bit of an exaggeration of the truth too, you do not need 140M at the box office for a movie that is extremely cheap like that (only 70M on budget + WW P&A is quite low)

 

3 hours ago, Krissykins said:

Lol, don’t listen to them. Studios don’t spend $7m on a movie knowing they have to gross $100m to break even. Let’s not get stupid. 

It can sometime get special, like in the Soderbergh example, Kevin Smith did a speech about that situation at Sundance I think one year when he decided to not sell Red State and auto-distribute it, you make a movie $4M, you sell if $6M it get the small Weinstein $20M release, now the studio need to make back $26M for a $4m movie.

 

For a giant ultra wide world release like the Invisible Men, by an studio like Universal, considering and depending how the participation work, maybe not to make any profit, but to make an interesting one it can get quite high. At a $70M world release P&A for example with participation bonus that start to kick in at 50M domestic.

 

The thing is at that budget, studios will easily not spend anything on the release of a $7M movie if it is not one that both the trailers and the movie test really well, if they go all in promo wise, it is because they already know they have something in their hands that sell.

 

 

 

Edited March 9, 2020 by Barnack

[RealLyre]

11 minutes ago, Barnack said:

That a bit of an exaggeration of the truth too, you do not need 140M at the box office for a movie that is extremely cheap like that (only 70M on budget + WW P&A is quite low)

 

It can sometime get special, like in the Soderbergh example, Kevin Smith did a speech about that situation at Sundance I think one year when he decided to not sell Red State and auto-distribute it, you make a movie $4M, you sell if $6M it get the small Weinstein $20M release, now the studio need to make back $26M for a $4m movie.

 

For a giant ultra wide world release like the Invisible Men, by an studio like Universal, considering and depending how the participation work, maybe not to make any profit, but to make an interesting one it can get quite high. At a $70M world release P&A for example with participation bonus that start to kick in at 50M domestic.

 

The think is, Studios will easily not spend anything on the release of a 7M movie if it is not one that both the trailers and the movie test really well, if they go all in promo wise, it is because they already know they have something in their hands that sell.

 

 

 

yeah I think he was mainly talking about breaking even during box office run (which alot of movies don't do, for most they break even after home video/streaming sales are in).

 

P&A budget is also way lower in small studios like A24 (and they don't even release most of their movies overseas, and the domestic releases are usually limited to small wide)/

[Krissykins]

Yeh there’s a tendency to use years old films as examples, when most of the advertising is online now and there are very few actual prints.