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Thursday.

 

1. Soulless 2 (RUS) 593,329

2. Chappie 265,849

3. Focus 160,359 - 4,865,376 -70%

4. Batalion 50,616 - 6,612,732 -76%

5. American Sniper 43,297

6. Unfinished Business 33,922

7. Kingsman 21,309 - 9,296,797 -80%

8. 50 Shades of Gray 13,470 - 16,465,940 -85%

9. Book of Life 12,286 - 690,844 -65%

10. Lady of Csejte 11,450 - 740,041 -88

11. The Theory of Everything 11,209 - 327,507 -59%

12. The Sponge Bob Movie: Sponge Out of Water 7,072 - 8,042,413 -85%

 

Cinderella started with wide previews yesterday. Around 290k OD. 

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What is the description of wide preview? Wide release but counted as preview? How long is the preview?

 

Closer to a normal wide release than  previews in usual definition. A bit less screens and shows but still Cinderella plays almost in every theater. 

They couldn't open this week but didnt want to miss long weekend with 8 March holiday. 

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"SOULLESS 2" BECAME THE LEADER OF THE HOLIDAY WEEKEND

The Russian film collected about 227 million rubles

The first weekend in March ended with the victory of the Russian picture Soulless (UPI), based on preliminary estimates, it was 227 million rubles for four days. The first part collected 161 million rubles OW in October 2012 and 416 million total.

All of the output results are approximate and informal. More solid data from distributors will be available on Tuesday evening.

Like the first part Soulless, the sequel has attracted great attention among metropolitan audience - about 30% of the reveneue was in Moscow, a very high rate for a Russian film (based on wide release).

Launched in preview mode, CINDERELLA (WDSSPR) collected, according to our calculations, based on extrapolation of data UAIS, about 170-175 million rubles. In March 8, the film was actually ahead of the weekend leading Soulless 2 (95 million versus 87 million).

Another major new release of the weekend, a fantastic picture of a robot named Chappy (WDSSPR), mastered in its first weekend, about 162 million rubles, showing very good traction on the weekend.

In general, the total ticket weekend should approach the milestone of 800 million rubles, of which about 46% were expended on March 8.

Top 9 films of the weekend 5-8 March (informally, based on Rentrak and SAIS): 

1. Soulless 2 - 227 million rubles - $3.75m

2. CINDERELLA (preview) - 170-175 million rubles - $2.8-2.9m

3. The robot named Chappy - 162 million rubles - $2.67m

4. FOCUS - 94 million rubles (total - 393 million)  - $1.55m

5. BATALON - 31 million rubles (total - 440 million) - $0.51m (total - $7.27m)

6. Sniper - 20 million rubles - $0.33m

7. Between times - 20 million rubles - $0.33m

8. The Book of Life - 14 million rubles (total - 57 million) - $0.23m (total - $0.94m)

9. KINGSMAN: Secret Service - 12 million rubles (total - 625 million). - $0.20m (total - $10.32m)

From kinometro.ru and google translate

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Thursday.

 

1. Cinderella $212 427 - $4 652 168

2. Soulless 2 $202 616 - $5 349 927

3. Chappie $185 572 - $4 216 539

4. Focus $89 343 - $7 103 371

5. Ju-on: Owari no hajimari  $52 648

6. Superfast $37 238'

7. Rage aka Tokarev  $20 740

8. The Second Best Exotic Marigold Hotel  $20 207

9. American Sniper  $19 145 - $520 446

11. Unifinished Business $14 259 - $504 182

 

Friday

 

Cinderella +53%

Soulless 2 +54%

Chappie +43%

Focus +59%

 

Cinderella will finish well below Oz in RUB.

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The new version of the popular fairy tale "Cinderella" by Charles Perrault from studio Disney, could lead the Russian box office last weekend. This was reported by the official website of the UAIS, is a federal unified automated information systems.

 

Briton Kenneth Branagh directed the "Cinderella." Lily James, best known for the popular TV series "Downton Abbey", played in the film leading role. The film format was previewed on the Russian screens on March 6. Before the wide release film on March 12, "Cinderella" has collected more than 296 million rubles. Add to that 122 million rubles in the weekend.

 

The second best movie was sci fi thriller "The robot named Chappy," with Sigourney Weaver / Hugh Jackman. The movie opened on March 5 and has collected more than 250 million rubles. Of these, more than 78 million rubles were obtained in the last weekend.

 

At third place, the last week's leader, Russian films "Soulless 2" starring Danila Kozlovsky. The movie gathered more than 73 million rubles in the last weekend. At the moment, the total collection was over 317 million rubles.

 

Heist drama "Focus" took fourth place. Over the past weekend, Will Smith's picture received more than 43 million rubles. After three weeks, "Focus" has collected more than 417 million rubles.

 

The top five was concluded by the Japanese film "The Curse: Beginning of the End". This horror movie collected more than 14 million rubles during its first weekend.

 

Source: http://dni24.com

 

So: Cinderella has about $6.7m, most of it coming from last week.

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Number Film title Distributor Week Screens Weekend rubles Weekend $ Total rubles Total $
1 Cinderella WDSSPR 1 1539                   163,431,891 $2,607,401         441,741,229 $7,047,563
2 Robot named Chappy WDSSPR 2 1213                   102,812,309 $1,640,273         352,286,394 $5,693,978
3 Soulless 2 UPI 2 1044                      93,000,000 $1,483,727         411,270,000 $6,647,325
4 Focus CAO 3 615                      49,500,000 $789,726         489,100,000 $7,814,347
5 Ju-On: Owari no hajimari CP 1 470                      19,600,000 $312,699            19,600,000 $312,699

 

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Russia: weekend forecast

 

1. Insurgents: 230mill rubles, $3.7m

2. Home: 190mill rubles, $3.1m

3. Cinderella: 80mill rubles, $1.3m

4. Robot named Chappy: 32mill rubles, $521k

 

Annie will also debut, est. 14mill rubles, $228k

Thursday/Weekend projections

 

1.Insurgent:$593,327/$3,748,981

2.Home:$387,759/$4,726,976

3.Cinderella:$83,410/$1,059,495

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