James

Math error But if SS stays above 9m on Thursday there's a chance it's second weekend drop slips slightly under 60%. 59% or so.

I'm really curious how you do the math because it just doesn't add up. Even if it's down 30% today, then 13-14% tomorrow, it still gets close to 9m Thursday, Add a shitty 50% increase on Fri, an even shittier 30% one on Sat and a big 25% drop on Sun and you still get over 46m.

It's been following Guardians pretty closely, with a bit harsher drop yesterday (56.5 vs. 54) and a way better increase today (8 - 9.6 vs 1.6). With GotG drops: Tue - 14.2 Wed - 10.5 (-26%) Thu - 9.1 (-13%) Fri - 14.8 (+61%) Sat - 20.4 (+38%) Sun - 15.5 (-24%) 50.5m second WE (61-62% drop), 231m total.

I'm wondering if the long hiatus/nostalgia and the good publicity from the theater play will push it to 20m pounds. DH2 opened to 23m.

WEEKLY UPDATE: - It's Orange Wednesday today (basically like Cheap Tuesday in the US) and things are going crazy for all movies, but especially for Suicide Squad. It has so many sellouts that I think this might actually be it's biggest day yet. The grade on CineMagia is still steady at 8.2 so WOM seems to be good. Looking at the weekend ahead, Suicide Squad should hold well, but it will still have a 50%+ drop. For comparison (of course, there are different circumstances to every one of these movies, but still): Batman v Superman (-69%) Deadpool (-52%) Civil War (-55%) Apocalypse (-53%) One thing to notice is how frontloaded the market is becoming. From last year's Top 20, only 4 movies had under a 3x multiplier from their OW in admissions. This year, only 11 movies so far have over a 3x multi (and that is counting X-Men: Apocalypse without previews). Ice Age 5 will also hit a 3x soon enough. Or maybe it's the fact that there were very few movies this year that really captured the audience's attention. Best multis so far are Zootopia (almost 6.9x), Finding Dory (5.9x) and The Jungle Book (5.3x). - Opening this weekend: - Lights Out - Sausage Party - Hell or High Water Presales for Lights Out are decent for a horror flick. Maybe 15.000 adm OW. Sausage Party is still not on sale anywhere so there's a chance it might not even open this weekend. Hell or High Water will flop.

WEEKEND BOX-OFFICE Strong, strong weekend thanks to two great debuts by Suicide Squad and Pets. - As expected, Suicide Squad took the lead, bringing in a huge 94.698 admissions and $523k. That's the 3rd biggest OW for a CBM and the 12th biggest OW ever overall (both in admissions)! Some comparisons for the opening weekend in admissions: Batman v Superman - 128.687 Deadpool - 118.389 Civil War - 87.146 Age of Ultron - 70.118 X-Men: Apocalypse - 53.023 WOM seems to be good (8.3 grade on CineMagia - above Deadpool and BvS). But even if the legs are bad and it has the same multi as BvS and CW (around 2.3) it will still end up over 200k admissions and $1m which is a huge victory for the genre. But I think WOM will be just fine and this ends up with over $1.3m. - The Secret Life of Pets had to settle for second, but it's 44.245 adm and $227k are a fine start. That is below what Ice Age 5, but it is ahead of every other animation opening this year. It is also in line with Madagascar 3 and Shrek Forever After. Both those titles ended up with just over $1m, but were pretty frontloaded by animation standards. Pets will have to develop better legs to get there because of the less favorable exchange rates. If we apply it a Minions multiplier, it would end up with around $870k. But Pets is an original movie with no competition up ahead so it should hold better. I think $1m will happen. - In third, Jason Bourne suffered an ugly drop from it's OW (-62%) and now stands at a so-so 270k. - Bad Moms on the other hand had a great hold (-36%). It's week tally is almost identical with Bourne's, despite Bourne opening almost 10k admissions higher. Bad Moms is now at 197k. - Ice Age: Collision Course eased 43% and reached a great $897k. It will easily do over $1m, but that's far away from it's predecessors. - Star Trek Beyond continued it's downward spiral after another meh hold (-52%). Total is an equally meh 300k. - The Legend of Tarzan also got hit by competition (-50%), but it's total is a mighty $751k. - Ghostbusters collapsed from it's OW (-68%). That's almost as hilariously bad as it's 100k cume so far. - Now You See Me 2 had once again the best drop from the holdovers, down only 31%. It now reached a fantastic $1.03m and 233.726 admissions. - Central Intelligence closes the top, after a 49% drop to reach a good $490k. Top 10

SS is a disaster. Just let it be, god damn it!

You're just a few thousand miles away It's somewhere in the in the Carpathian Mountains. And yeah, that picture doesn't do justice to that place. It's stunning. Been hiking all day yesterday. It was tiring as hell but so awesome!

I just read the last few pages and gosh, I am so glad I missed this shit! And thinking before the weekend I wanted to cancel my trip for this!! Now I am so happy I avoided a CERTAIN meltdown + had a lot of fun. As for SS, it is a success regardless and that's enough for me.

Just returned from mountain trip to this. I was excited about reading this thread. Now I am not lol What a flop!

Gosh I cant wait for @Rth and his 70m estimate. You people are something else. 60m??? It's utterly ridiculous how many people want this to fail.

Fri - 70m Sat - 52m Sun - 38m

OD will be over 70m. Mark my words. There is no point in comparing it to BvS, AoU or CW. Deadpool is a much better comparisson. That and it also has a T-Mobile promo. Deadpool's preview/OD ratio would put it at almost 76m. That might be too much, but 70m will happen.

I just saw a comment here predicting 125m for OW. LOL WUT? This is a not a sequel. It should hold better than BvS/CW for the weekend.

Lol, why are you people surprised?

It's official: SS took the OD record from IM3 in Russia!

That's a new record

So how many hours till we get preview numbers?

Still 500m+. France, South Korea, Russia, Sweden (the only ones we have ACTUAL number for till now) opened way above BvS and CW (the only exception is South Korea, where it outopened BvS by far, but is behind CW because that being a phenomenon). Australia and NZ apparently had the 2nd biggest OD of the year, behind only BvS.

So in how many hours can we expect some preview numbers? Also, this is making more than 20m on midnights. Mark my words. It just hit me that I have to leave for a mountain trip today. I might not get web service and I'm dying! I NEED to be here to say I TOLD YOU SO! I FUCKIN NEED IT!!!! And is anyone else experiencing crashes with this forum? In the last day it was quite bad.

Oh my fuckin god!

They will get even more 'inexplicable' this weekend Side note, Bad Moms is ahead of Bourne on MT and Fandango. I don't know how relevant that is, but I think BM is the ONLY movie that is gonna have a decent hold this weekend.

Out of likes, but awesome! In every market we have number for till now (SK, FR, Sweden) it beat BvS. I hope it happens the same in most countries.

SK and France are exceptional, but even that Sweden OD is fantastic. CW made 3.6m there in it's entire run, while BvS made 3.9m. Even if it's frontloaded SS will make more than that.

I am so excited for what SS could do in Brazil. Wonder if it will reach BvS heights, seeing how in other markets it far outpaced it.