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Dementeleus

Nov 22-24 #s CF: $158,074,286 actual | Dark Knight triumphant after all

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I meant in dollars.But whatever, let's go back to the previews thing. So having the previews makes people who would otherwise see it on Friday see it on Thursday. Which is fair enough. Comparing it to THG, the Saturday drop is basically the same when midnights/previews are included in the Friday. How is this so?

 

I am aware of that, but what I am saying is that comparing them in only dollars paints a misleading picture.  50M in 2007 is not the same as 50M in 2013.

 

Well, the whole idea was to not include the midnights/previews.  To say that there was a Saturday drop is wrong, as there wasn't technically a drop from Friday business.  There was a drop from Thursday + Friday business, which is an entirely different thing.  By definition then, to say that the Saturday "drop" is the same is also incorrect.  

 

What can be said is that the 8PM previews allow for more spread out business.  This seems logical, as what else would you expect by adding on 4 extra hours to the weekend?  The natural expectation is that business will be more spread out, particularly between Thursday and Friday.  So then a slight increase in overall weekend demand (which was displayed by the 2.7% attendance increase) would explain a larger Saturday than THG.  That would then lead to a similar "drop" on Saturday from Thursday + Friday.

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I am aware of that, but what I am saying is that comparing them in only dollars paints a misleading picture.  50M in 2007 is not the same as 50M in 2013.

 

Well, the whole idea was to not include the midnights/previews.  To say that there was a Saturday drop is wrong, as there wasn't technically a drop from Friday business.  There was a drop from Thursday + Friday business, which is an entirely different thing.  By definition then, to say that the Saturday "drop" is the same is also incorrect.  

 

What can be said is that the 8PM previews allow for more spread out business.  This seems logical, as what else would you expect by adding on 4 extra hours to the weekend?  The natural expectation is that business will be more spread out, particularly between Thursday and Friday.  So then a slight increase in overall weekend demand (which was displayed by the 2.7% attendance increase) would explain a larger Saturday than THG.  That would then lead to a similar "drop" on Saturday from Thursday + Friday.

I don't understand why previews are deflating Friday though.  If anything, they're more convenient and should inflate Friday, leading to a bigger Saturday drop but we've been seeing the opposite.

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