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Mockingjay Raphael

Home OS Thread | $180m

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"Home opened in 9 overseas markets ahead of its North American release. The film grossed $19.2 million from 4,659 in its roll-out, including a #1 finish in the UK from a $9.3 million bow at 1,183 screens. The film also took the top spot in Russia ($4.2M from 2,157 screens) and Spain ($2.4M from 573 screens), while settling for second place behind Insurgent in Australia ($2.3M from 247 screens) and Norway ($439k from 220 screens)."

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From the UK:

 

Home — which hits theaters in the U.S. on Friday, March 27 — took an impressive $9.1 million in its opening weekend, the biggest debut for an animated film since The Lego Movie bowed to $12 million in February 2014, and the biggest launch for a DWA title outside of the Shrek franchise.

 

http://www.hollywoodreporter.com/news/uk-box-office-home-scores-784011

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There just exaggerating the $9.3 million UK opening weekend. $3 million came from previews. Croods opened with Also, Cinderella and Spongebob come before the major holiday weekends that The Croods took advantage of which got it huge weekday numbers in the UK. Look at The Croods UK numbers on BOM. 

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"Home found $24M this weekend in 55 new international markets bringing its overseas total to $48.16m and $106M globally. It grabbed the top spot in 15 of those markets including Mexico ($3M), the Philippines ($722K), and Puerto Rico (618K) --which is the highest grossing opening weekend of 2015. Russia ($3.4M weekend, $10.9M cume) and the UK ($3.7M weekend, $13.8M cume) had excellent holds as Home retained its #1 spot in the former and lost only 29% in the latter.

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It only made $24M in 55 markets.......

$400M WW looks dead. Kind of disappointing that it overperformed in the U.S, but not doing well overseas......

Seems to be performing similar to Monsters v Aliens and Megamind which were decent performers domestically but didn't catch on OS so DWA isn't out of the woods just yet.

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"Home ran up another $20.66M this weekend for 20th Century Fox sending its overseas cume to $85.17M and its global tally to $153.39M. The Easter weekend helped many markets see minimal decreases and even some increases from last weekend as the family film held strong against Furious 7's domination. The UK dropped only 4% for $3.8M and a $22.2M cume, while Denmark saw a 72% increase for $508K and a total of $1.44M. Solid openings include Holland ($633K), Belgium ($394K), Hong Kong ($324K), Greece ($127K), and Jamaica ($40K).

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In English speaking countries it will benefit from the voice actors, but elsewhere that won't be a draw. 

The trailer looked terrible to me, but that was not so for mainly minority audiences in the US.

I doubt it will be big OS.

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"Home flew past the $100 million mark overseas on Friday to reach $112.7 million and $242.24 million globally. It grosses $15.2 million in 67 markets this weekend including a great $2.25 million opening in Brazil, and strong holds in the UK ($2.24 million/$27.72 million cume), Australia ($2.13 million/$10.27 million cume), Mexico ($1.1 million/$9.37 million cume), Germany ($549k/$3.89 million cume), and Spain ($547k/$5.92 million cume). Home will open France next weekend.

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Domestically it started with 9M more than The Croods. After 3rd weekend it lost half of that advantage. In the end it should be about equal to The Croods 185-190M.

But OS without the benefit of the well known english voices of the voice actors, the picture is not so good. The 400M The Croods made are far away. I guess 200M is the target for it.

And this movie has to pay for all the bills of DreamWorks 2015?

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In the end it should be about equal to The Croods 185-190M.

But OS without the benefit of the well known english voices of the voice actors, the picture is not so good. The 400M The Croods made are far away. I guess 200M is the target for it.

And this movie has to pay for all the bills of DreamWorks 2015?

 

Despite the movie's strong DOM performance, making a profit from the likely total WW box office gross + video sales is going to be a challenge.  Whether it does or not will depend on actual marketing costs and how they do their accounting.  The movie will at least mostly pay for itself (plus marketing and distribution), so relative to expectations DWA has dodged a bullet here--weak DOM performance would not have killed the studio, but the situation would have grown even more grim, I'd imagine.  As for cash flow, they knew they'd be short this year, which is why DWA sold the whole studio campus.  With this large infusion of cash (backed up by an increase in their line of credit) and their other revenue streams, DWA expects to break even or come close to it for this year.  The important thing is that they'll survive, hopefully without any/many additional layoffs, and will have a chance to get back on track next year.  Additionally, I think that weak OS performance hurts less than weak DOM performance in terms of perception--in the mainstream US media the movie is considered a success regardless of whether it will make a profit in the end, and this can only help.

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Despite the movie's strong DOM performance, making a profit from the likely total WW box office gross + video sales is going to be a challenge.  Whether it does or not will depend on actual marketing costs and how they do their accounting.  The movie will at least mostly pay for itself (plus marketing and distribution), so relative to expectations DWA has dodged a bullet here--weak DOM performance would not have killed the studio, but the situation would have grown even more grim, I'd imagine.  As for cash flow, they knew they'd be short this year, which is why DWA sold the whole studio campus.  With this large infusion of cash (backed up by an increase in their line of credit) and their other revenue streams, DWA expects to break even or come close to it for this year.  The important thing is that they'll survive, hopefully without any/many additional layoffs, and will have a chance to get back on track next year.  Additionally, I think that weak OS performance hurts less than weak DOM performance in terms of perception--in the mainstream US media the movie is considered a success regardless of whether it will make a profit in the end, and this can only help.

I imagine they'll be reluctant to do a sequel since OS wasnt great, similar situation to Monsters vs Aliens and Megamind which underperformed OS but were hit domestically

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