Weekend Actuals (BOM) Lorax - $70,217,070, PX $21,051,363

[Taylor]

<table border="0" cellpadding="5" cellspacing="1" style="color: rgb(0, 0, 0); font-family: Tahoma, Verdana, Segoe, Arial, sans-serif; font-size: 13px; "> <tbody> <tr bgcolor="#dcdcdc"> <td align="center"> TW</td> <td align="center"> LW</td> <td align="center"> Title (click to view)</td> <td align="center"> Studio</td> <td align="center"> Weekend Gross</td> <td align="center"> % Change</td> <td align="center" colspan="2"> Theater Count /Change</td> <td align="center"> Average</td> <td align="center"> Total Gross</td> <td align="center"> Budget*</td> <td align="center"> Week #</td> </tr> <tr bgcolor="#ffff99"> <td align="center"> 1</td> <td align="center"> N</td> <td> Dr. Seuss' The Lorax</td> <td> Uni.</td> <td align="right"> $70,217,070</td> <td align="right"> -</td> <td align="right"> 3,729</td> <td align="right"> -</td> <td align="right"> $18,830</td> <td align="right"> $70,217,070</td> <td align="right"> $70</td> <td align="center"> 1</td> </tr> <tr bgcolor="#ffff99"> <td align="center"> 2</td> <td align="center"> N</td> <td> Project X</td> <td> WB</td> <td align="right"> $21,051,363</td> <td align="right"> -</td> <td align="right"> 3,055</td> <td align="right"> -</td> <td align="right"> $6,891</td> <td align="right"> $21,051,363</td> <td align="right"> -</td> <td align="center"> 1</td> </tr> <tr bgcolor="#ffffff"> <td align="center"> 3</td> <td align="center"> 1</td> <td> Act of Valor</td> <td> Rela.</td> <td align="right"> $13,572,578</td> <td align="right"> -44.5%</td> <td align="right"> 3,053</td> <td align="right"> +14</td> <td align="right"> $4,446</td> <td align="right"> $45,111,924</td> <td align="right"> $12</td> <td align="center"> 2</td> </tr> <tr bgcolor="#f4f4ff"> <td align="center"> 4</td> <td align="center"> 4</td> <td> Safe House</td> <td> Uni.</td> <td align="right"> $7,390,935</td> <td align="right"> -32.4%</td> <td align="right"> 2,553</td> <td align="right"> -499</td> <td align="right"> $2,895</td> <td align="right"> $108,355,425</td> <td align="right"> $85</td> <td align="center"> 4</td> </tr> <tr bgcolor="#ffffff"> <td align="center"> 5</td> <td align="center"> 2</td> <td> Tyler Perry's Good Deeds</td> <td> LGF</td> <td align="right"> $7,047,061</td> <td align="right"> -54.8%</td> <td align="right"> 2,132</td> <td align="right"> -</td> <td align="right"> $3,305</td> <td align="right"> $25,791,693</td> <td align="right"> -</td> <td align="center"> 2</td> </tr> <tr bgcolor="#f4f4ff"> <td align="center"> 6</td> <td align="center"> 3</td> <td> Journey 2: The Mysterious Island</td> <td> WB</td> <td align="right"> $6,547,374</td> <td align="right"> -51.1%</td> <td align="right"> 3,060</td> <td align="right"> -290</td> <td align="right"> $2,140</td> <td align="right"> $85,233,873</td> <td align="right"> $79</td> <td align="center"> 4</td> </tr> <tr bgcolor="#ffffff"> <td align="center"> 7</td> <td align="center"> 5</td> <td> The Vow</td> <td> SGem</td> <td align="right"> $6,011,147</td> <td align="right"> -39.4%</td> <td align="right"> 2,826</td> <td align="right"> -212</td> <td align="right"> $2,127</td> <td align="right"> $111,623,496</td> <td align="right"> $30</td> <td align="center"> 4</td> </tr> <tr bgcolor="#f4f4ff"> <td align="center"> 8</td> <td align="center"> 7</td> <td> This Means War</td> <td> Fox</td> <td align="right"> $5,561,323</td> <td align="right"> -34.0%</td> <td align="right"> 2,342</td> <td align="right"> -847</td> <td align="right"> $2,375</td> <td align="right"> $41,399,962</td> <td align="right"> $65</td> <td align="center"> 3</td> </tr> <tr bgcolor="#ffffff"> <td align="center"> 9</td> <td align="center"> 6</td> <td> Ghost Rider: Spirit of Vengeance</td> <td> Sony</td> <td align="right"> $4,545,637</td> <td align="right"> -49.5%</td> <td align="right"> 2,487</td> <td align="right"> -687</td> <td align="right"> $1,828</td> <td align="right"> $44,826,376</td> <td align="right"> $57</td> <td align="center"> 3</td> </tr> <tr bgcolor="#f4f4ff"> <td align="center"> 10</td> <td align="center"> 8</td> <td> Wanderlust</td> <td> Uni.</td> <td align="right"> $3,843,840</td> <td align="right"> -41.1%</td> <td align="right"> 2,002</td> <td align="right"> -</td> <td align="right"> $1,920</td> <td align="right"> $12,484,655</td> <td align="right"> -</td> <td align="center"> 2</td> </tr> <tr bgcolor="#ffffff"> <td align="center"> 11</td> <td align="center"> 13</td> <td> The Artist</td> <td> Wein.</td> <td align="right"> $3,625,571</td> <td align="right"> +24.8%</td> <td align="right"> 1,756</td> <td align="right"> +790</td> <td align="right"> $2,065</td> <td align="right"> $36,813,989</td> <td align="right"> $15</td> <td align="center"> 15</td> </tr> <tr bgcolor="#f4f4ff"> <td align="center"> 12</td> <td align="center"> 9</td> <td> Gone</td> <td> Sum.</td> <td align="right"> $3,001,862</td> <td align="right"> -37.1%</td> <td align="right"> 2,186</td> <td align="right"> -</td> <td align="right"> $1,373</td> <td align="right"> $8,949,839</td> <td align="right"> -</td> <td align="center"> 2</td> </tr> <tr bgcolor="#ffffff"> <td align="center"> 13</td> <td align="center"> 11</td> <td> Chronicle (2012)</td> <td> Fox</td> <td align="right"> $1,931,431</td> <td align="right"> -47.6%</td> <td align="right"> 1,054</td> <td align="right"> -743</td> <td align="right"> $1,832</td> <td align="right"> $60,846,697</td> <td align="right"> $12</td> <td align="center"> 5</td> </tr> <tr bgcolor="#f4f4ff"> <td align="center"> 14</td> <td align="center"> 10</td> <td> The Secret World of Arrietty</td> <td> BV</td> <td align="right"> $1,484,644</td> <td align="right"> -65.9%</td> <td align="right"> 1,431</td> <td align="right"> -91</td> <td align="right"> $1,037</td> <td align="right"> $16,753,024</td> <td align="right"> -</td> <td align="center"> 3</td> </tr> <tr bgcolor="#ffffff"> <td align="center"> 15</td> <td align="center"> 15</td> <td> The Descendants</td> <td> FoxS</td> <td align="right"> $1,291,817</td> <td align="right"> -39.4%</td> <td align="right"> 694</td> <td align="right"> -195</td> <td align="right"> $1,861</td> <td align="right"> $80,392,543</td> <td align="right"> -</td> <td align="center"> 16</td> </tr> <tr bgcolor="#f4f4ff"> <td align="center"> 16</td> <td align="center"> 16</td> <td> Hugo</td> <td> Par.</td> <td align="right"> $1,233,618</td> <td align="right"> -18.3%</td> <td align="right"> 406</td> <td align="right"> -95</td> <td align="right"> $3,038</td> <td align="right"> $71,300,195</td> <td align="right"> -</td> <td align="center"> 15</td> </tr> <tr bgcolor="#ffffff"> <td align="center"> 17</td> <td align="center"> 14</td> <td> The Woman in Black</td> <td> CBS</td> <td align="right"> $1,154,475</td> <td align="right"> -57.6%</td> <td align="right"> 812</td> <td align="right"> -915</td> <td align="right"> $1,422</td> <td align="right"> $52,241,390</td> <td align="right"> -</td> <td align="center"> 5</td> </tr> <tr bgcolor="#f4f4ff"> <td align="center"> 18</td> <td align="center"> 12</td> <td> Star Wars: Episode I - The Phantom Menace (in 3D)</td> <td> Fox</td> <td align="right"> $1,100,446</td> <td align="right"> -65.3%</td> <td align="right"> 731</td> <td align="right"> -887</td> <td align="right"> $1,505</td> <td align="right"> $42,218,779</td> <td align="right"> -</td> <td align="center"> 4</td> </tr> <tr bgcolor="#ffffff"> <td align="center"> 19</td> <td align="center"> 22</td> <td> A Separation</td> <td> SPC</td> <td align="right"> $952,051</td> <td align="right"> +159.9%</td> <td align="right"> 243</td> <td align="right"> +160</td> <td align="right"> $3,918</td> <td align="right"> $3,677,464</td> <td align="right"> -</td> <td align="center"> 10</td> </tr> <tr bgcolor="#f4f4ff"> <td align="center"> 20</td> <td align="center"> 18</td> <td> The Iron Lady</td> <td> Wein.</td> <td align="right"> $850,909</td> <td align="right"> +22.4%</td> <td align="right"> 511</td> <td align="right"> -11</td> <td align="right"> $1,665</td> <td align="right"> $27,006,913</td> <td align="right"> -</td> <td align="center"> 10</td> </tr> </tbody></table>

Edited March 5, 2012 by Taylor

[Hiccup]

Huge of Lorax

[ecstasy]

Still an estimate though.Date Daily GrossMarch 02-04, 2012 $70,720,485

[ecstasy]

DR. SEUSS' THE LORAX officially grossed $70,217,070-- the third best March debut ever behind only 300 and ALICE IN WONDERLAND. http://twitter.com/#!/ERCboxofficeExhibitor Relations ‏ @ERCboxofficeWarner's PROJECT X marked the sweet spot in 2nd place: $21,051,363Went down a little bit from estimates. Project X went up.

[CJohn]

Yes, that is still the estimate

[CJohn]

DR. SEUSS' THE LORAX officially grossed $70,217,070-- the third best March debut ever behind only 300 and ALICE IN WONDERLAND.http://twitter.com/#!/ERCboxofficeExhibitor Relations ‏ @ERCboxofficeWarner's PROJECT X marked the sweet spot in 2nd place: $21,051,363Went down a little bit from estimates. Project X went up.

Amazing. It was able to stay above 70M. And fantastic for Project X.

[cookie]

To think that last year didn't have it's first 40m+ opener until Fast Five in late April and this year in early March we already have three. Box office is improving greatly.

[American Eagle]

I was expecting it to drop down to around $68M like Up did. That's incredible for the Lorax.

Edited March 5, 2012 by American Eagle

[Robertron]

Fantastic weekend overall!Now it doesn't matter how well JC opens next weekend, we'll still have a film over $40m!

[bigm10]

Project X: 21,051, 363http://www.boxofficemojo.com/weekend/chart/?yr=2012&wknd=09&p=.htmFor all the rest.

[ecstasy]

Fantastic weekend overall!Now it doesn't matter how well JC opens next weekend, we'll still have a film over $40m!

This was the best box office weekend in a long long time.

[SchumacherFTW]

Nice to see something going that high, it's been a long time.

[Mattrek]

Fantastic weekend overall!Now it doesn't matter how well JC opens next weekend, we'll still have a film over $40m!

And thank god for that cushion. Next weekend we are going to need it.

[Hiccup]

Great for Chronicle despite Project X opening.

[Taylor]

First post updated.

[forg]

Amazing! The Artist went down to #11, did it ever reach the top 10 at some point?

Edited March 5, 2012 by forg

[CJohn]

Journey 2 may fail to reach 100M now.

Edited March 5, 2012 by CJohn

[Mattrek]

Lorax killed ts legs. Good for Project X I was slightly worried it might not cross 20m. And with a 12m budget we are going to be seeing a whole lot more found footage films in the next couple years.

[fmpro]

Great for the new movies.What a great weekend.. Again..

[GiantCALBears]

Monster weekend, hope this is a sign of things to come.