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Eric Loves Rey

THE BATMAN WEEKEND THREAD | 134M OW DOM, 258.2M WW | Biggest WB opening since BvS. First non Disney-affiliated 100M OW since 2018

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Also, does everyone now realize that Deadline is the least reliable and most horseshit trade there is that has no actual number sources other than what a studio contact chooses to feed them?  

 

Do we now realize that Charlie, RTH, Gitesh and even myself are far more reliable?  Hope we all learned that.  

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As of 7:25 PM MST, Salt Lake Sugarhouse has sold 472 tickets across all showtimes for the Bat versus a final yesterday of 896. There are three showings left and even if not another ticket was sold, the drop today would only be 47.4%. I'm guessing when all is said and done we'll be somewhere around 43-44%.

 

Seems like a pretty great first Monday hold.

 

Update: 8:20 PM drop is now at 44.5%.

 

 

Edited by A Star is Orm
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1 hour ago, EmpireCity said:

Ok, BOT Formus and posters, what did we learn this week?  Did we all learn to NOT freak out before you even see a Thursday preview number?  Did you learn to NOT freak out when you have zero clue what the Friday number is?  Did you learn to NOT freak out when you don't know a Saturday or Sunday number?  

 

Let's try to be better going forward.  Let's not go apeshit on Friday evening screaming about $110m opening when (hilariously) the actual opening ends up being $134m+

 

Hope this helps.  

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4 hours ago, EmpireCity said:

Also, does everyone now realize that Deadline is the least reliable and most horseshit trade there is that has no actual number sources other than what a studio contact chooses to feed them?  

 

Do we now realize that Charlie, RTH, Gitesh and even myself are far more reliable?  Hope we all learned that.  

 

Nah, Deadline is pretty good in terms of opening day numbers and they usually are the first to post something. Now, their weekend projections are rubbish, true.

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10 hours ago, commendable said:

aren't ppl too quick to call this a success? its looking like the max is 750m WW which im not even sure would make them a profit

 

For anyone who wants to get a firmer grasp on just how much a tentpoles needs to gross in order to turn a profit, Deadline's annual Most Valuable Blockbuster tournaments are invaluable reads (they occasionally do them for smaller films/indies as well). Boxofficemojo also used to delve much more into profits in the pre-Brad Brevet days (so up to about circa 2015), and something that BOM used to tout all the time (and displayed at the bottom of each film's page right up until their 2019 redesign) was that on average studios keep very close to half of both the domestic and international gross. Now of course, that number is only 25% in China and it's much larger in some foreign territories, especially smaller ones. Pre-pandemic, some studios (most notably Disney) also started taking a larger chunk of the gross upfront for some of their larger films and some sites were quick to click bait-icize this, but even the headline grabbing "Disney takes 65% of Star Wars OW grosses" deals are (ostensibly) designed with the end goal of achieving a 50-50 split between theaters and studios (although the mechanics of that are an entirely different post). The point is, a quick look at any of the Deadline tournaments (which contain certified figured rather than estimates) will show that, at least right up until the end of the pre-pandemic era, this still held true with remarkable consistency.


A film like The Batman likely costs around $400-450 when all is said and done (that's including all expenses: production budget, prints & advertising, participations, etc.), so it's much more than just the reported production budget. However, it will also likely make around $300-350 from ancillaries (there are outliers in these two areas, but everything from Joker to Wonder Woman to Captain Marvel falls pretty well within these ranges). I imagine The Batman will likely fall toward the upper end in both areas. Still, worse case scenario, that means the film probably only needs to actually gross about $300MM worldwide to make up the  net cost-ancillary difference (usually a max $150MM for DCEU and MCU movies), and the rest will be where the studio makes its profit. So, if The Batman does indeed gross $750WW it'll be looking at a healthy profit of $225-275MM. That's certainly not as much as some films, but it's also nothing to cry about.

Edited by Chrysaor
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