Weekend Update 2:
Crazy busy day for 'Seventh Son'. Last week I was thinking 30.000+ adm OW, now 40.000+ seems likely. It could be frontloaded, but it has a lot of sellouts.
'Into the Woods' continues to disappoint. I'm just curious if it will end up more in the 'flop' territory or in the 'bomb' one.
'The Hobbit' is losing a massive amount ofshowtimes this weekend and I really get why. 'Seventh Son' taking away some of it's 3D screens is probably the main reason. Still, it is very busy everywhere.