Wknd Est: DM2 - 44.7M ; GU2 - 42.5M; PR - 38.3M; Heat - 14M; TLR - 11.1M; MU - 10.6M (PG 100)

[A Marvel Fanboy]

Maybe Battleshit did leave some negative effect on GA for PR.

[MovieMan89]

Well, fearless Jeagers may win the battle over Kaijus on the Pacific Rim, but they looks has lost to a crap Adam Sandler comedy at the box office.

 

RIP

And don't forget the minions. The evil minions can eat Jeagers and Kaiju after all:

 

[PDC1987]

The most successful Godzilla film in the U.S. was Godzilla, and Godzilla wasn’t even in that.

 

Godzilla isn’t really that popular outside of Asian countries.

 

Also Pacific Rim’s reviews were positive. Several major critics called it entertaining. Its failure has nothing to do with reviews.

Surely you're smart enough to grasp that the Japanese Godzilla films weren't big in the US because they, you know, were low budget Japanese films. The character Godzilla is arguably the most famous film character in the world, and that's what needs to be taken advantage of.

[A Marvel Fanboy]

The only franchise-launcher of this year we got is CROODS, it seems.

 

All other attempting to set new series have failed.

Edited July 13, 2013 by firedeep

[Fancyarcher]

Surely you're smart enough to grasp that the Japanese Godzilla films weren't big in the US because they, you know, were low budget Japanese films. The character Godzilla is arguably the most famous film character in the world, and that's what needs to be taken advantage of.

 

The character of Godzilla hasn’t been popular in America for decades now. Godzilla 1985 and Godzilla 2000 made no money at the box office (and I love Godzilla and Kaiju movies FYI).

 

They still need to market the movie properly. Simply having Godzilla in the title isn’t going to help.

Edited July 13, 2013 by Boxofficefanatic

[Moviedweeb]

lots of people said movies like John Carter and Oblivion flopped because the reviews sucked

 

 

failure of this movie shows this isn't always the case

 

Let's give it just a little time before we call it a failure. 

[MovieMan89]

The only franchise-launch of this year we got is CROODS, it seems.

 

All other attempting to set new series have failed.

The Heat already has a sequel greenlit from what I understand. And we'll definitely get a Superman sequel out of MOS.

Edited July 13, 2013 by MovieMan89

[A Marvel Fanboy]

The Heat already has a sequel greenlit from what I understand. And we'll definitely get a Superman sequel out of MOS.

I would rather a sequel to The Propose ...

[MovieMan89]

Oh and WWZ will definitely get a sequel too.

[kayumanggi]

I would rather a sequel to The Propose ...

 

...AL

[warfreakbix]

The only franchise-launcher of this year we got is CROODS, it seems.

 

All other attempting to set new series have failed.

 

No to WWZ?

[Jandrew]

Is that a stick of butter? Ive always wondered...

[A Marvel Fanboy]

So the AU opening indeed as a good indicator to DOM OW.

 

PR flopped in AU (likely $3M OW), no otherwise DOM too.

[Biggestgeekever]

Shocked at how frontloaded PR is so far. 

[TLK]

This movie has a $200 million budget so the rule of thumb says it needs to make 400 million WW to break even. I don't think that's a tall order if it keeps doing well in Asia. People are being too hasty here by completely writing this off. This won't be a massive hit obviously but that doesn't mean it is a failure.

[A Marvel Fanboy]

forgot WWZ.

 

But I doubt WWZ2 has much room to grow.

[Deep Wang]

The character of Godzilla hasn’t been popular in America for decades now. Godzilla 1985 and Godzilla 2000 made no money at the box office (and I love Godzilla and Kaiju movies FYI).They still need to market the movie properly. Simply having Godzilla in the title isn’t going to help.

The marketing for Godzilla '98 was phenomenal.

[PDC1987]

The character of Godzilla hasn’t been popular in America for decades now. Godzilla 1985 and Godzilla 2000 made no money at the box office (and I love Godzilla and Kaiju movies FYI).

 

They still need to market the movie properly. Simply having Godzilla in the title isn’t going to help.

I already said it won't succeed unless it has a pitch perfect marketing campaign.

 

Brand recognition gives it an advantage over PR, that's my point. If you go by box office grosses Godzilla was never popular here, so that's a moot point.

[A Marvel Fanboy]

Shocked at how frontloaded PR is so far. 

Any chance PR does less than Battleshit in total ? Since PR already shows its frontloadness ...

[MovieMan89]

forgot WWZ.

 

But I doubt WWZ2 has much room to grow.

Probably not, but even still it will likely be successful enough to warrant one more. So we have a likely trilogy established there.